Creativa Videos

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Creativa Videos

We make meaningful video content and we can make it for you too. Start something wonderful. We're a video and animation studio based in Melbourne.

27/11/2025

We are excited to share one of our newest projects delivered to Plastics Industry Pipe Association of Australia (P**A) 🎬💡

Our team recently collaborated with P**A to make the unseen feel understood through a series of short animated videos. These stories explain the essential role plastic pipes play in Australia. They sit underground and out of sight, yet they support clean water, sanitation, energy and digital connectivity every day. 🌏

The goal was to turn technical information into something clear and engaging for all audiences. Using animation and thoughtful visual design, the series highlights why engineered plastic pipes are durable, safe, recyclable and important to a sustainable future. Each video was shaped to help people appreciate an infrastructure network that often goes unnoticed. ✨

This project has been a meaningful and collaborative experience from start to finish, and we are proud to support P**A as they prepare to share this important work across the country. 💙

𝗖𝗿𝗲𝗱𝗶𝘁𝘀
Client: P**A
Producer: Andrew Mazzocato
Writer: Ted Janet
Creative Director: Sarah Schwab
Director / Lead Animator: Monica Ip
Animators: Hannah Lin, Julian Rodriguez

**A

25/11/2025

☁️ Let’s peel back the curtain on the making of Eclipse Collection, a world designed to move as softly and beautifully as the sofa itself.

For this project, our goal was to craft a visual story that felt true to Eva’s design philosophy: real, adaptable, and made for everyday living. We built a 3D world that seamlessly blended between the two mediums, elevating the sofa’s character through light, texture, and motion.

It began with an animatic, a rough but essential blueprint that helped visualise pacing, light, and rhythm before production began. This stage ensured early alignment on creative direction without polished frames holding up the process.
Once approved, our artists refined the 3D models, enhancing their geometry and materials to achieve a tactile, true-to-life finish. The texturing stage followed, simulating fabrics and materials to behave like their physical counterparts. Generating cinematic lighting was key to matching realistic treatments and highlighting the product’s sculptural form.
We then moved into environment building, modelling the architectural setting that placed the sofa in-situ. The space mirrored Eva’s values of calm and comfort, creating an atmosphere that felt tactile and balanced.

Each movement was timed to the soundtrack, creating a quiet rhythm of form, texture, and light.

🎬 Watch the full behind-the-scenes video and see how we built the world of Eclipse.

𝗖𝗿𝗲𝗱𝗶𝘁𝘀
Client:
Producer: Monica Ip Ip + Lester Francois
Director: Sarah Schwab
Design: Sarah Schwab
Animation Director: Monica Ip
3D Team: Luke Free , Jonny Morfoulis , Declan Kindness
Editor: Monica Ip
Sound Design: Sarah Schwab

25/11/2025

A glimpse behind the scenes of Eva’s Eclipse Collection, where design, motion, and collaboration come together to tell a story of comfort, craftsmanship, and everyday elegance.

For this project, Eva wanted to capture the essence of elevated everyday living: calm, adaptable, and beautifully made. Our team set out to bring that to life through animation, blending Eva’s live-action footage with a custom 3D world that moved in harmony with the product’s design.

The process began with an animatic, a simple visual roadmap that mapped pacing and composition. It helped the team visualise how the video would unfold before detailed production began.

Once approved, we refined the 3D models, enhancing textures and materials to achieve a tactile, true-to-life finish. The texturing stage simulated fabrics and surfaces to behave as they would under natural light. Creating cinematic lighting treatments was equally important, as it gave every curve and surface depth and softness.

Next came environment building, where our artists modelled the architectural components that positioned the sofa in-situ. The result was a setting that felt natural, calm, and timeless—a visual reflection of Eva’s design philosophy.

Every movement and transition was timed to the soundtrack, creating a steady rhythm of shape, light, and texture.

🎥 Take a look behind the scenes and see how we brought Eva’s Eclipse world to life. Read the blog here: https://creativa.com.au/crafting-evas-eclipse-world/

𝗖𝗿𝗲𝗱𝗶𝘁𝘀
Client: Eva
Producer: Monica Ip + Lester Francois
Director: Sarah Schwab
Design: Sarah Schwab
Animation Director: Monica Ip
3D Team: Luke Free, Jonny Morfoulis, Declan Kindness
Editior: Monica Ip
Sound Design: Sarah Schwab

19/11/2025

We are excited to share a closer look at our collaboration with SNV on their Beyond Barriers: Equity and Inclusion campaign. 🎬💛

The campaign shines a light on the need for systemic change where women, youth and marginalised groups move from the sidelines into positions of leadership and decision-making. SNV asked us to help communicate their GESI framework in a way that felt human, clear and hopeful.

To bring that message to life, we used a hand-drawn, frame-by-frame inspired animation style that added warmth and a gentle human touch. This approach helped translate complex ideas into something more accessible and aligned with SNV’s mission to champion change that begins with people. 🌍✨

This collaboration was a meaningful experience for our team, and we are proud to feature Beyond Barriers as our project spotlight this month.

📘 Read the full feature on our blog: https://ow.ly/6Eng50XtSiI

Credits
Client: SNV Netherlands Development Organisation
Producer: Jay Shah
Director: Sarah Schwab
Writer: Ted Janet
Designers: Sarah Schwab, Hannah Lin
Animator: Hannah Lin

10/11/2025

Ready to make your story move?

Some ideas are too complex to capture on camera. That’s where animation comes in.

It lets you visualise what can’t be filmed, turning big ideas into stories people can connect with. We’ve seen animation bridge gaps between industries and audiences, and the impact speaks for itself.

At Creativa, we love helping brands explain, inspire and connect through motion. Here’s a look at a few of our latest projects, brought to life by our lead animator Monica Ip.

🎥 Ready to make your next story move? Let’s create something memorable together and start the conversation about your next video project today: https://ow.ly/LNvZ50Xp7uj

31/10/2025

👻 Ghouls have taken over the studio, this all hallows eve!

This week we’ve traded our coffees for cauldron brews and conjured a bit of motion magic🔮

Stay creatively creepy, and keep those ideas hauntingly good. Happy Halloween 🎃 from the Creativa team!

23/10/2025

🎄 Christmas is coming fast, and so is campaign season! ⏰
There are only 10 weeks to go, which means now is the time to get your festive video or social content rolling.

At Creativa, we love helping brands wrap up the year with creative campaigns that spark joy and deliver real results. Whether you need scroll-stopping visuals or storytelling that converts, we have you covered.

✨ Do not wait for the rush. Chat with us today and let us create something unforgettable. 🔗 creativa.com.au

16/10/2025

Ever wonder what makes a creative project feel effortless?

From a seamless animation to a powerful brand film, there’s always a steady hand guiding it from concept to completion.

That person is the Producer.

We sat down with our producer, Rusty, for a tell-all Q&A about what it really takes to bring a vision to life. He shared insights on everything from navigating tight deadlines and balancing budgets, to building collaboration and trust with clients.

It’s a candid, behind-the-scenes look at the center of our creative process: the people, planning, and problem-solving that make it all come together.

🎬 Dive into the full conversation on our blog and see how the right process brings stories to life. https://creativa.com.au/a-producers-guide-to-bringing-a-project-to-life/

15/10/2025

It’s always a dream to work with our friends at Eva! ✨

For their new Eclipse Sofa launch, they tasked us with creating a high-end promotional film, and we had so much fun with the creative.

Our job was to blend bespoke 3D animation with sleek real-world footage. We got to play with beautiful lighting and create some truly cinematic animations to show off the sofa's clever modular design. 🎬 We wanted it to feel like a mini-movie showcasing the beauty of the product.

We’re so proud of how this collaboration turned out! Watch the full film right here, and be sure to see the beautiful campaign live over on Eva's Instagram: https://www.instagram.com/eva/.

Credits
Producer: Monica Ip + Lester Francois
Director: Sarah Schwab
Design: Sarah Schwab
Animation Director: Monica Ip
3D Team: Luke Free, Jonny Morfoulis, Declan Kindness
Editing: Monica Ip
Sound Design: Sarah Schwab

09/10/2025

A significant career move to a new country should be exciting, not bogged down in paperwork. 🗺️

When the Australian Dental Council asked us to help explain their pathway for international dentists, we knew we wanted to make it relatable and approachable. Instead of more documents to read, we helped create a guide people would actually want to watch.

We designed this four-part series to guide you through the key stages of the examination process.

The goal was simple: to offer a little warmth and clarity, making a complex process feel manageable and supportive from the start. ✅

We wrote about the creative thinking and process behind it on our blog.

Read on and watch the full series here: https://creativa.com.au/making-international-dental-pathways-simpler-with-the-australian-dental-council/

Credits
Producer: Jay Shah
Director: Monica Ip
Designers: Monica Ip, Juan Gonzalez, Will Archer
Writer: Ted Janet
Animator: Juan Gonzalez

08/10/2025

Raise your hand if you’ve ever skim-read a ‘super important’ work document. 🙋‍♀️

It’s okay, we’ve all been there. That feeling of information fatigue is exactly why we believe the best stories at work are the ones we actually want to watch.

We’re seeing a huge shift in how the best workplaces communicate. They are trading dense PDFs for dynamic, bite-sized videos. Our favourite part is finding the human angle in every project, turning a dry policy into a fun animation or a CEO update into a genuine conversation.

It turns a message from something you have to read into something you want to experience.
When your team can see and feel your culture in action, they don’t just understand it. They live it.

✨ Pop over to our blog to see what we mean. We’re sharing a few ideas on building a video-first workplace!

👉 Read the full story here: https://creativa.com.au/the-future-of-workplace-culture-is-video-first/

02/10/2025

🌟 Playful storytelling that makes finance feel simple
𝘉𝘦𝘩𝘪𝘯𝘥 𝘵𝘩𝘦 𝘚𝘤𝘦𝘯𝘦𝘴: 𝘔𝘢𝘹𝘹𝘪𝘢’𝘴 𝘢𝘯𝘥 𝘙𝘦𝘮𝘚𝘦𝘳𝘷’𝘴 “𝘈𝘭𝘸𝘢𝘺𝘴 𝘖𝘯” 𝘊𝘢𝘮𝘱𝘢𝘪𝘨𝘯

How do you make novated leasing feel relatable? For Studio Hoopla and McMillan Shakespeare Group, the answer was to set the story in a backyard, with two dads navigating small talk that turns into a laugh and a shared insight about money saving and EVs.

Director and Producer Dana Newell remembers it well. “It was only a 30 second spot, but the babies on set brought such charm and comic timing that the story became more authentic. They elevated the whole campaign.”

The day was packed with multiple setups, patient crew work, and careful attention to detail. From sleek car shots to playful character moments, every frame was crafted to keep the tone light, warm, and engaging.

This collaboration was about more than a single ad. It was about trust, creative problem-solving, and making Maxxia and RemServ shine as leaders in novated leasing.

👏 Watch the campaign video here https://vimeo.com/1092349805

𝗖𝗿𝗲𝗱𝗶𝘁𝘀
Client: McMillan Shakespeare Group, Melissa Winn and Chris Symons
Agency: Studio Hoopla, Lisa Delahunty and Tony Hardy

𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝗧𝗲𝗮𝗺
Producer / Director: Dana Newell
Producer: Andrew Mazzocato
Writer: Studio Hoopla / Lisa Delahunty & Tony Hardy
Cinematographer: Cesar Salmeron ACS
1st Assistant Director Charmaine Kuhn
Production Manager: Leesa Maree Geere
1st Assistant Camera: Austin Haigh
Art Director: Sarah Schwab
Key Grip: Eddie Barlow
Gaffer: Chris Parkinson
Sound: Robert Rogers
Makeup & Hair: Jessica Jenkins
Nurse: Clinton Gin
Stills Photographer: © Kit Photography
Talent: Lliam Murphy, Blair Murphy, David Lam, Leroy Lam
Extras: Michelle Newell

𝗣𝗼𝘀𝘁 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻
Editor: Raechel Harding
Online: Aaron Carroll
Sound Design / Mix: Jaron At Abes Audio
Music: Ilona Harpaz - Sneaky Tactics
Voice Over: Carrie

Address

527 Spencer Street
Melbourne, VIC
3003

Telephone

+61399991333

Website

http://creativa.com.au/

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Want your business to be the top-listed Media Company in Melbourne?

Creativa | Video + Animation

Spark some wonder with Creativa.

We’re a leading video production studio based in Melbourne focused on helping brands unleash their creativity.

Whether it’s heart-warming brand stories that connect with people, rich animations that push boundaries, or concise explainer videos that deliver your messages with clarity, our talented team can help you realise it.

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Creativa Videos

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Creativa | Video + Animation