Assertive Media

Assertive Media ASSERTIVE Media strives to provide dynamic, engaging and authentic photo and video content that dema Or maybe it’s not moving product the way you imagined.

Creating Effective Social Content: I believe there is a better way. Right now, video marketing on social media is gaining momentum like never seen before. More and more, the most influential authorities in business are imploring business owners to capture social media audiences. Imagine walking away from a Kerwin Rae conference, really inspired to start posting content. You start posting photos of

our products or maybe some videos of your before and afters. Soon you realise how time consuming the creative process is. You still believe social media adverting could work for your business, but you’ve quickly realised you don’t have a spare couple of hours in a day to do it yourself. What are your options, pay someone to create the content for you? But photographers and radiographers are expensive and you know the regularity of the content is as important as the content itself. How many businesses have the money the employ a full time creative just for social media? You still believe social media can work for your business but you don’t have the time, you’re not that creative and hiring creatives is a too expensive. Or is it? See this is the beautiful thing about social media; commercials don’t work. Not in capturing local markets anyway. As a society, we are very quick to know when we are being sold to. A glossy, ‘professional’ video gives this away within the first 3 seconds. But what we do respond to during our social media browsing is authenticity. What does this mean for the content we create? Everything! It means we can create dirty content (perceived as having low production value). We have developed a method for creating effective dirty content that allows us to work fast and lean. This means we can offer much more affordable packages. It also means that there is very little disruption to your business. We can literally capture an entire months worth of photo and video content in a couple of hours. After some time using us, you will pick up on how we work and you’ll start producing your own regular, authentic content. And that’s great! That’s exactly what we want! If you fond enough success that you don’t need us anymore, then we consider that mission accomplished. If you can do it yourself, more power to you. But if you can’t, let us do it for you.

01/04/2025

Fantastic working with the Frankston Business Collective again. Massive thank you also to Extreme Networks for putting on such a wonderful night of networking!

We should get out of the habit of saying the words WEBSITE VISITOR too often. Visitors are either a customer, or they ar...
20/12/2024

We should get out of the habit of saying the words WEBSITE VISITOR too often. Visitors are either a customer, or they are not. Visitor VS Customer, videos can make all the difference between them. Learn how video, social media, and email can transform your conversion rates.

Contact us at: https://assertivemedia.com.au/

Hosting a YouTube Q&A, sharing highlights on LinkedIn, and follow up with an email recap. It’s an easy way to spark conv...
06/12/2024

Hosting a YouTube Q&A, sharing highlights on LinkedIn, and follow up with an email recap. It’s an easy way to spark conversations and build trust!

Contact us at: https://assertivemedia.com.au/

Create a branded YouTube video, share snippets on LinkedIn and Instagram, and follow up with an email campaign. Simple s...
28/11/2024

Create a branded YouTube video, share snippets on LinkedIn and Instagram, and follow up with an email campaign. Simple steps, big impact! 📈

Contact us at: https://assertivemedia.com.au/

We’ve got proven strategies to help you attract and convert the right audience! Ready to gain even more leads? Let’s mak...
16/10/2024

We’ve got proven strategies to help you attract and convert the right audience! Ready to gain even more leads? Let’s make it happen! 💥

06/06/2024

Celebrating 8 Years of Creativity and Collaboration! 🎥

As I look back on the past 8 years in video production, I have so much gratitude for the incredible journey it has been. From documentaries to music videos, training videos to short films, and product demonstrations to events, this journey has been nothing short of exciting, challenging and adventurous.

I’ve had the privilege to work with amazing people, both in front of and behind the camera. Their passion and dedication have continually inspired me and pushed me to create content that moves people.

"No matter your objective, only emotionally resonant and visually striking videos will truly engage and activate your audience." - Shad Watson and Chat GPT 2024

This showreel is a celebration of that journey and the wonderful collaborations that have made it possible. It’s been a solid journey, marked by continuous learning and creativity, and I’m excited to share this with you all.

Thank you to everyone who has been part of this journey. Here’s to many more years of storytelling and impactful visuals. It only gets better from here!

Feel free to watch and share your thoughts. Your support means the world to me. 🙏

Here it is, my Showreel, celebrating 8 years in video production. Thank you to all who feature in this and have helped m...
06/06/2024

Here it is, my Showreel, celebrating 8 years in video production. Thank you to all who feature in this and have helped me along the way.

This showreel from Melbourne-based videographer Shad Watson is a celebration of 8 years in video production. Shad has produced a wide range of works, from do...

It's time to give. This man Anthony Cheeseman has made a great contribution to the lives of many in the Casey area. Thei...
06/06/2024

It's time to give. This man Anthony Cheeseman has made a great contribution to the lives of many in the Casey area. Their awesome, social enterprise cafe is being forced to move. I'll put the donation link below. Here's an interview Lane Burdette and myself hosted with Anthony. What a journey he has had. https://www.youtube.com/watch?v=cRdprTUvz0o&list=PLubTSmijIJFcWzP28TjBzitaM0QKJZj8e&index=2
Here's the link if you'd like to donate and support their wirk: https://www.lartecentral.org.au/donate

Join us on Gameplan for Good as we sit down with Anthony Cheeseman, Co-founder and Director of L'Arte Cafe, a social enterprise with over 80% staff members h...

06/04/2024

Another video created for our sensational client Essential Home Services.

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Melbourne, VIC
3977

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Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 6pm
Sunday 9am - 6pm

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Creating Effective Social Content: I believe there is a better way.

Right now, social media advertising is gaining momentum like never seen before. More and more, the most influential business authorities are imploring business owners to take advantage of social media advertising. This is mainly due to the ability to target a very specific audience for each campaign.

Imagine walking away from a Kerwin Rae conference, really inspired to start posting content. You start posting photos of our products or maybe some videos of your before and afters. Soon you realise how time consuming the creative process is. Or maybe it’s not moving product the way you imagined.

You still believe social media adverting could work for your business, but you’ve quickly realised you don’t have a spare couple of hours in a day to do it yourself. What are your options, pay someone to create the content for you? But photographers and radiographers are expensive and you know the regularity of the content is as important as the content itself. How many businesses have the money the employ a full time creative just for social media?

You still believe social media can work for your business but you don’t have the time, you’re not that creative and hiring creatives is a too expensive. Or is it?