Bold Type Marketing

Bold Type Marketing Making creative brands unforgettable with bold, brilliant marketing that feels so YOU 🌟
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If your content is written for the client who still needs convincing… you’ll always feel like you’re dragging people to ...
18/12/2025

If your content is written for the client who still needs convincing… you’ll always feel like you’re dragging people to the finish line.

But when your bottom-of-funnel messaging speaks to the client who’s already problem-aware, actively searching, and ready to buy?

Your content stops needing to “sell”, and simply confirms what they already know: you’re the right choice.

Start talking to the client who’s ready. That’s where the conversions are.

17/12/2025

Listen up: Creatives are locking in their 2026 strategy NOW.

I have ONE final spot for a custom strategy before the new year. This is your last chance to secure your predictable client pipeline for the first quarter.

The clock is ticking. Why are you still waiting?

2026 is the year you get your creative power back.Imagine this: • You’re sharing content you genuinely love because it’s...
16/12/2025

2026 is the year you get your creative power back.

Imagine this:
 • You’re sharing content you genuinely love because it’s strategic, aligned, and actually impactful.
 • Your systems are running so smoothly that you only focus on client work and your big dreams.
 • Your business finally grows in a way that feels spacious and confident.

That’s the energy we’re carrying into 2026. Creatives are taking action NOW.

Comment RHYTHM to see how your marketing can actually work for you in 2026.

Comment GROWTHPLAN to find the 3 gaps costing you clients (freebie).

Comment SYSTEM to see how I can set up an automated system for you in 4 weeks.

14/12/2025

These three hidden costs are costing you more than just clients. They are preventing your growth, keeping you stuck.

I’ve put together a resource that helps you identify the 3 gaps costing you clients (and how to fix them).

Comment GROWTHPLAN and I’ll send it straight to you!

Number 21 👀
09/12/2025

Number 21 👀

90 days is a long time to see zero marketing improvement. The problem isn’t your content, it’s your system. Stop winging...
07/12/2025

90 days is a long time to see zero marketing improvement.

The problem isn’t your content, it’s your system.

Stop winging it and start building a qualification engine that filters out the crap and delivers only high-fit buyers.

DM ‘STRATEGY’ to chat.

Apologies to the creatives for exposing them 👀
04/12/2025

Apologies to the creatives for exposing them 👀

Accurate? I think so 😆
25/11/2025

Accurate? I think so 😆

Your content is probably too good.You’re a creative, an expert. You love to share your knowledge. So you write these inc...
23/11/2025

Your content is probably too good.

You’re a creative, an expert. You love to share your knowledge. So you write these incredibly detailed, value-packed carousels and captions that explain everything.

You give away the problem, the solution, the step-by-step process, and the final result.

Your audience loves it. They hit ‘save’ for later (and forget about it). They might even leave a “Great tips!” comment.

But your DMs? Crickets.

Why? Because you closed the loop for them. You gave them everything they needed. You asked for nothing in return and left no reason for them to start a conversation.

The single biggest shift you can make to get more inbound leads is to stop giving away the “how” for free.

Your public content should be brilliant at two things:

1. Diagnosing the problem with painful accuracy.
2. Painting a crystal-clear picture of the desired outcome.

This creates a powerful psychological tension - a “Curiosity Gap.” Your ideal client now feels the gap between where they are and where they want to be.

And where is the bridge across that gap?

It’s you. It’s your framework. It’s the personalised “how” that they can’t get from a generic post. It’s in your DMs.

The “how” here is your personalized marketing roadmap, and we’ll build the foundations of it together in a FREE Marketing Momentum Call.

In just 20 minutes, we will:

- Identify your top 3 marketing priorities for immediate growth.
- Outline a clear plan to connect your content directly to paying clients.
- Define the next steps you can take to see real traction within 30 days.

This isn’t a sales call. It’s a strategy session. DM me “MOMENTUM” to book your complimentary call and let’s build your plan.

20/11/2025

Nearly two years ago, with a two-week-old baby in my arms, I started this business. The goal was simple: make a little extra money on maternity leave. I was tired, overwhelmed, and marketing was the last thing on my mind. I get it.

For most creatives, marketing feels like a chore. It’s the thing you know you should do, but you don’t have the time, the energy, or, let’s be honest, the desire. You just want to do the creative work you love.

But the moment I stopped treating marketing as a chore and started treating it as the engine of my business, everything changed.

That “little maternity leave project” now supports my entire family.

You don’t need more hours in the day. You need a marketing system that works for you, even when you’re not. One that feels less like a burden and more like a natural extension of your creative work. That’s how you scale.

If you’re feeling that resistance, let’s talk. I’ve been there.
DM me “MOMENTUM” for a FREE 20-minute call. We’ll find a path that works for you.

Stop. 👏 Chasing. 👏 Trends. 👏The algorithm doesn’t sign your checks. Viral moments don’t pay your bills. And a perfect gr...
19/11/2025

Stop. 👏 Chasing. 👏 Trends. 👏

The algorithm doesn’t sign your checks. Viral moments don’t pay your bills. And a perfect grid won’t build you a waitlist of dream clients.

Most “popular” marketing advice is designed for influencers selling low-ticket products, not for premium creatives selling high-value services.

I see so many brilliant creatives burning out trying to keep up with trends that were never meant for them. We’re conditioned to think that “more” is better - more posts, more views, more followers.

It’s not.

Better is better.

- Better clients.
- Better projects.
- Better profit margins.

**Stop chasing trends that don’t serve your business.**

My Momentum Marketing Framework™ is built on systems, not hacks, designed specifically for creatives who want sustainable income, stronger positioning, and a marketing system that works even when you’re not “posting constantly.”

If you’re ready to stop guessing and start growing, I’d love to help you map your next moves.

Comment ‘MMF’ and we’ll uncover the exact gaps holding your marketing back and how to build a system that actually attracts the right clients.

Are you feeling that creative spark in your client work... but not so much in your marketing? 😩It happens to the best of...
12/11/2025

Are you feeling that creative spark in your client work... but not so much in your marketing? 😩

It happens to the best of us!

As creatives, we pour all our energy into our client work, and by the time we get to our own marketing, we’re running on fumes. And when your marketing feels like a chore, you’re losing more than just time, you’re losing your unique voice.

Your marketing should feel like an extension of your creative passion, not a separate, soul-sucking job.

And if you’re done with the messy, all-over-the-place marketing, comment ‘2025’ and let’s chat about an audit for your marketing.

You’ll see exactly what’s clicking, what’s not, and how to fix it fast.

Address

Melbourne, VIC
3000

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 2pm

Telephone

+61447426186

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