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Bold Type Marketing

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Melbourne, VIC
Bold Type Marketing

Making creative brands unforgettable with bold, brilliant marketing that feels so YOU 🌟
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06/11/2025

If you want Q1 of 2026 to feel calm, and actually profitable, you can’t wait until January to get your marketing sorted.

Most creatives hit December in full-blown panic mode… but the businesses who stay booked? They’re quietly tightening their marketing now.

Small tweaks → big momentum.

And your future self will thank you for not winging it this time.

If you want support getting everything aligned before the year wraps up, I’ve got 3 spots left for 2025.

Comment MARKETING and I’ll send you the details.

05/11/2025

October was a big one for business clarity, systems, and structure ⚡️⚡️

I tracked, refined, and realigned and honestly? I’ve never felt more like the CEO of my own business.

03/11/2025

Which one hit the most for you?? 👀

28/10/2025

When this client first came to me, she was posting her work occasionally but without a real strategy.

The visuals were beautiful (she’s a designer, after all), but her content wasn’t building connection.

We changed that.

Now her marketing has structure, story, and strategy.

We built a content system that shows off her creative flair and positions her as the bold, fun designer she is.

And the proof is in the numbers:
💥 29,264 views
💥 10,165 accounts reached (+1,961%)
💥 +302% profile visits
💥 +72% link taps

All organic. All aligned.

Because when your content finally matches your brand, the right people start paying attention.

DM MARKETING to get your strategy started.

23/10/2025

If your entire business visibility lives on social media platforms you don’t control… that’s risky.

Because you don’t own your audience. You don’t control your reach. And the algorithm doesn’t owe you visibility.

What happens if your account gets hacked tomorrow?
Or your reach drops by dramatically next week?
Or Instagram decides your content just isn’t worth pushing anymore?

That’s why real marketing isn’t just social media.

It’s your email list. It’s your website. It’s your client experience. It’s your brand being seen, known, and remembered, everywhere.

Social media should amplify your marketing. But putting all of your marketing eggs into social media isn’t the answer to staying visible.

If this feels like you, I have 2 spots available for marketing retainers in November.

DM me ‘November’ and let’s get your marketing visible everywhere.

21/10/2025

Still second-guessing every caption you write? Been there.

Even the most creative gals freeze when it’s time to turn ideas into words that actually sound like them.

That’s why I made the 4B Formula Caption Creator.

Your free, plug-and-play guide to writing captions that sound like you (just a little sharper, sassier, and way more strategic).

No more caption anxiety. No more “meh” engagement. Just simple prompts that help your voice shine and your content convert.

Ready to stop overthinking and start owning your captions?

👇 Comment “captain” and I’ll send it straight over!

23/09/2025

Ever notice that the first thing to go when you’re stretched too thin isn’t your client work… it’s your own marketing?

Here’s how it usually plays out:

You get busy → your marketing slows down → maybe even stops.

Those projects wrap up → suddenly you need clients again.

So you scramble to post, hoping someone’s ready to buy right now.

Sound familiar? That cycle isn’t just exhausting. It’s unsustainable.

Because your marketing is what keeps the work flowing. When it disappears, so do the enquiries.

That’s exactly why I created Hot Pairs. A low-cost option that keeps you showing up even when life and client work feel full-on.

No more disappearing.

No more “hey guys, I’m back, I need clients.”

Just consistent, founder-led content that keeps your pipeline warm.

Comment HOT if you’re ready to break the cycle.

09/09/2025

What do a client breakup, a Netflix binge, and a networking mic-drop have in common? …Apparently, my August.

Your turn. What was your bold move, hot take, or breakthrough this month? 👇

28/08/2025

Recent work things ✨

📸 1. Content capture sessions.
🐾 2. Office buddy.
👯‍♀️ 3. Coworking with the girls.
🧀 4. Say no more: cheese spread.
🎤 5. Presenting on lead magnet funnels.
🎨 6. Pottery playtime at Robert Gordon.
📖 7. Time out for a good read.
📲 8. Presenting on social media strategy.
🎨 9. Filling my cup with paint + play.
🌸 10. Creative day CEO Day.
🎥 11. Filming content (always).

21/08/2025

If your DMs are full of “Thanks, this post helped so much!” but not “How can I work with you?”… you might be giving away too much for free.

Here’s what you need to understand:

Your free content’s job → build trust + curiosity (share the what + why).

Your paid offer’s job → deliver the how.

When you hand over the how for free, people get their fix from your posts… and never feel the need to hire you.

Protect your process. Share your wisdom. Make them curious enough to take the next step with you.

Comment CONTENT and I’ll send you the plan to turn your content into a client-intrigued machine.

14/08/2025

Yep… the bubble wrap thing is 100% true.

From selling air in plastic pockets to helping creatives market their brand as brilliantly as they do their thing - things have really escalated.

But whether it was bubble wrap back then or your brand now, I’ve always been about telling the kind of story that makes people stop, feel something, and take action.

So if you’re after a marketer who’s equal parts strategic, soulful, and super fun, you might just be in the right place.

DM me BOLD and let’s find out.

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Melbourne, VIC
3000

Opening Hours

Monday	10am - 6pm
Tuesday	10am - 6pm
Wednesday	10am - 6pm
Thursday	10am - 6pm
Friday	10am - 6pm
Saturday	10am - 2pm

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