What are the opening hours?

Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

https://www.attentionexperts.com/

Attention Experts, 201/55 Chandos Street, St Leonards (2025)

14/11/2025

🤖💻 AI is revolutionising Google and Meta, but humans still hold the key!

In the era of AI, the digital marketing landscape is undergoing rapid shifts.

Platforms like Google and Meta are leveraging automation to streamline campaign setup and optimisation. But remember, while AI can crunch data and deliver results, it’s our creativity, insights and emotional intelligence that drive genuine connections.

Here are some takeaways:

1. AI has transformed how campaigns run — but not what makes them work.

Automation makes managing campaigns faster, but great results still depend on strong creative input.

2. Generative AI is exploding — but it still can’t feel

AI can generate content at scale, but only human-driven narratives resonate emotionally with audiences.

3. The winning strategy: human-led, AI-supported

Balance is crucial. Let AI handle the heavy lifting while you craft messages that connect and inspire.

- Human-led creativity
- AI-led optimisation

4. Where AI shines (and where you should step in)

AI is brilliant at:

- Crunching numbers and learning what performs best.
- Scaling campaigns quickly and efficiently.
- Optimising delivery and spend to maximise ROI.

Humans are essential for:

- Crafting narratives that move people.
- Providing cultural and emotional context.
- Making creative choices that feel right, not just perform well.

5. The future of marketing is not AI — it’s augmented intelligence

AI isn’t replacing marketers. It’s upgrading them.

The future isn’t human versus machine. It’s human plus machine. And the brands that will win on Google, Meta, and beyond are those that know the difference.

Want to learn more? Book a free strategy session with our team and get ahead with a winning digital marketing strategy for 2026 | https://vist.ly/4eiu8

14/11/2025

🤖💻 AI is revolutionising Google and Meta, but humans still hold the key!

In the era of AI, the digital marketing landscape is undergoing rapid shifts.

Platforms like Google and Meta are leveraging automation to streamline campaign setup and optimisation. But remember, while AI can crunch data and deliver results, it’s our creativity, insights and emotional intelligence that drive genuine connections.

Here are some takeaways:

1. AI has transformed how campaigns run — but not what makes them work.

Automation makes managing campaigns faster, but great results still depend on strong creative input.

2. Generative AI is exploding — but it still can’t feel

AI can generate content at scale, but only human-driven narratives resonate emotionally with audiences.

3. The winning strategy: human-led, AI-supported

Balance is crucial. Let AI handle the heavy lifting while you craft messages that connect and inspire.

- Human-led creativity
- AI-led optimisation

4. Where AI shines (and where you should step in)

AI is brilliant at:

- Crunching numbers and learning what performs best.
- Scaling campaigns quickly and efficiently.
- Optimising delivery and spend to maximise ROI.

Humans are essential for:

- Crafting narratives that move people.
- Providing cultural and emotional context.
- Making creative choices that feel right, not just perform well.

5. The future of marketing is not AI — it’s augmented intelligence

AI isn’t replacing marketers. It’s upgrading them.

The future isn’t human versus machine. It’s human plus machine. And the brands that will win on Google, Meta, and beyond are those that know the difference.

Want to learn more? Book a free strategy session with our team and get ahead with a winning digital marketing strategy for 2026 | https://vist.ly/4eefk

12/11/2025

⚫ Be ready for BLACK FRIDAY! ⚫

Here are some tips to follow for the end of this month.

1 - Make sure to plan ahead. If you have any promotions in mind, start to act right now. Also, don't forget to review your resources to ensure all your promotional channels are aligned.

2 - Prepare your website to receive the high volume of visitors you might have. Make it interactive and user-friendly. Double-check if your tracking is working, such as the Meta Pixel. It's a valuable way to track people who have interacted with your brand, allowing you to retarget them later.

3 - Promote exclusive Black Friday offers for email sign-ups on social media. You can also improve your marketing efforts using hyperlocal targeting. Check out our Unique Placement Advertising service to learn more. https://vist.ly/4dxqp

Book a FREE strategy session today to discuss how we can help your business | https://vist.ly/4dxqr

09/11/2025

💻 UPCOMING WEBINAR - REGISTER NOW!

Our Founder and Growth Director, George Hawwa, will be presenting a focused session dedicated to establishing predictable, financially certain ROI for your digital marketing investments.

This session is part of the Building Your Association’s 2026 Marketing & Member Engagement Plan Bootcamp.

You will learn:

✔️ The major algorithm updates

✔️ What are the 3 metrics you must utilise for your digital marketing campaigns

✔️ A plug-and-play framework for digital success that ensures consistent

REGISTER NOW | https://vist.ly/4djzz

Membership Marketing School

07/11/2025

We Prove Strategy Works: The Results from Our Early-Year Campaign with PARKROYAL Darling Harbour.

Our strategy of blending our proprietary UPA service with highly targeted social media campaigns drove immediate, measurable success:

✔️ 71 Bookings in Q1 2025.
✔️ 9.14 ROAS (Return On Ad Spend) – an outstanding result!
✔️ 1 Million+ Impressions
✔️ $1.47 CPC (Cost-per-click) – proving cost-effectiveness.

We don't just run ads; we accelerate growth.

Ready to see results like these for your business? 📈

➡️ Read the full case study:
https://vist.ly/4da5d

04/11/2025

🚨 LAST CHANCE TO REGISTER!

Tired of feeling blocked by the Meta algorithm? ✋

Your organic reach is shrinking, and your ads aren't performing like they used to. You're not alone.

The truth is, the algorithm isn't a mystery — it's a system, and winning in 2026 means understanding what it truly wants.

As a leading Digital Marketing Agency, we see these challenges every day.

📅 November 6th at 11 am AEDT.

Join our upcoming free webinar to cut through the noise and get a definitive, data-driven strategy for success on Meta's platforms | https://vist.ly/4cvvk

03/11/2025

October Social Media Roundup: Four updates Marketers need to master!

- YouTube Rolls Out UI Updates, Threaded Comments, Audio Replies and More:

YouTube has announced a raft of new updates, including a UI refresh, expanded voice replies, expanded access to courses, an update on fixable violations, and more.

📎https://vist.ly/4cm5y

- Google is testing a new “Insights” feature for Google Business profiles:

Google is testing a new Insights feature that gives you instant, personalised advice, turning complex data into a simple to-do list.

📎https://vist.ly/4cm66

- Meta is replacing the 'Post engagement' conversion type with a new ‘Maximise Interactions’ performance goal:

You can no longer select the old 'Post engagement' type. Instead, when you create a new Engagement ad set, the platform will automatically use the new 'Maximise interactions' performance goal. Check your existing campaigns to see if they're affected.

📎https://vist.ly/4cm52

- Instagram is introducing skippable ads to Reels

Instagram has been quietly testing skippable ads on Reels, as it continues to battle both YouTube and TikTok for short-form video dominance.

📎https://vist.ly/4cm64

Ready to align your social strategy with the future of digital marketing?

Reach out to us today, we're here to help | https://vist.ly/4cm68

30/10/2025

We had such a productive and fun day at WEXPO last week! 🎉

Our team had a great time connecting with everyone, and it was a real highlight watching our founder, George, share his expertise on Creating Social Media and Digital ROI in 2026.

The future of digital is already here, and George detailed how to make sure efforts are generating real, measurable results.

Did you catch the session? Tell us your favourite part! If not, what's your biggest question about getting better ROI from your social media?

Leave your comments below.

29/10/2025

🚨 STOP TRACKING VANITY. START TRACKING REVENUE. 🚨

The rules of digital ROI are changing for 2025/2026. New algorithms and outdated metrics are about to chew up your budget if you're not prepared.

It's time for an Algorithm-Proof strategy.

Join Attention Experts’ Partnerships Team Leader, Melanie Coint-Bavarot, for a rapid 45-minute Mentor Lab tomorrow and walk away with the THREE MAJOR METRICS that actually drive business growth (and no, it’s not followers!).

In 45 minutes, you'll master:

- The essential algorithm update to future-proof your social ROI.

- A streamlined digital marketing framework for 2025/2026 success (covering Social, SEO, EDM, and Google Ads).

- The metrics that guarantee you track real value, not just vanity.

🗓️ Thursday, 30/10/2025 | 🕛 12:30 p.m. Sydney

Secure your seat for 45 MINUTES TO FUTURE-PROOF YOUR MARKETING! ➡️
https://vist.ly/4c493

27/10/2025

Does "𝐩𝐞𝐫𝐟𝐞𝐜𝐭" tracking still leave you wondering if anyone actually saw your ad? 🤔

The real problem isn't the cookie — it's the massive budget waste from the Attention Deficit. Perfect tracking doesn't matter if your ad gets scrolled past.

We're shifting the benchmark. 𝐀𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 𝐄𝐱𝐩𝐞𝐫𝐭𝐬 uses 𝐀𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 𝐌𝐞𝐭𝐫𝐢𝐜𝐬 (like Time-in-View) to ensure a human actually sees your message. It's 6x better at predicting recall.

Stop buying noise. Start getting impact.

Check out the video to find out more about Attention Metrics.

Book a FREE strategy session | https://vist.ly/4btk4

24/10/2025

𝐈𝐬 𝐲𝐨𝐮𝐫 𝐩𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐛𝐮𝐝𝐠𝐞𝐭 𝐬𝐭𝐢𝐥𝗹 𝗯𝘂𝗶𝗹𝘁 𝗼𝗻 𝘁𝗵𝗲 𝗶𝗹𝗹𝘂𝘀𝗶𝗼𝗻 𝗼𝗳 𝗰𝗲𝗿𝘁𝗮𝗶𝗻𝘁𝘆?

The Digital Reset is here. We argue that the real challenge facing advanced marketers isn't the death of the cookie — it's the massive budget waste caused by the 𝐀𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 𝐃𝐞𝐟𝐢𝐜𝐢𝐭.

You can have perfect tracking, but if your ad is scrolled past in a fraction of a second, your media dollar is still buying noise.

At Attention Experts, we've moved to the new benchmark: 𝗔𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗠𝗲𝘁𝗿𝗶𝗰𝘀.

- 𝐓𝐡𝐞 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧: We focus on Time-in-View, a privacy-compliant metric that measures if a human actually noticed and processed the message.

- 𝐓𝐡𝐞 𝐏𝐫𝐨𝐨𝐟: Attention is 𝟔𝐱 𝐦𝐨𝐫𝐞 𝐞𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞 at predicting brand recall than traditional viewability metrics.

Stop relying on retroactive tracking. Start using predictive quality metrics to ensure every dollar delivers maximum impact.

Read our full strategic article, The Digital Reset: Attention Metrics – The New Gold Standard for Performance Marketing, to learn how to future-proof your media buying:

➡️ https://vist.ly/4bjtc

22/10/2025

Huge thanks to our client Marketing RACDS for this wonderful review!

Achieving 𝐬𝐢𝐠𝐧𝐢𝐟𝐢𝐜𝐚𝐧𝐭, 𝐬𝐭𝐫𝐞𝐬𝐬-𝐟𝐫𝐞𝐞 𝐠𝐫𝐨𝐰𝐭𝐡 for our clients is the measure of our success.

Thank you for trusting the Attention Experts process.

Is your current marketing delivering predictable results? Find out how our data-led approach can guarantee growth.

Let's talk https://vist.ly/4baje

Royal Australasian College of Dental Surgeons

Attention Experts

14/11/2025

14/11/2025

12/11/2025

09/11/2025

07/11/2025

04/11/2025

03/11/2025

30/10/2025

29/10/2025

27/10/2025

24/10/2025

22/10/2025

Address

Opening Hours

Telephone

Website

Alerts

Contact The Business

Shortcuts

Share

Category

Attention Experts Story

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm