Kiindred

Kiindred Here to support you through pregnancy & parenthood
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As we head into warmer days and glorious sunshine, it’s easy to assume our kids are getting plenty of vitamin D — but th...
12/11/2025

As we head into warmer days and glorious sunshine, it’s easy to assume our kids are getting plenty of vitamin D — but the reality might surprise you.

We unpack why Aussie kids are increasingly missing out on the “sunshine vitamin,” how modern routines and sun-safe habits are playing a role, and what that could mean for their growth, immunity, and overall health.

A timely reminder that even under the brightest skies, balance matters.

Link in bio to read.

“Why do we wear poppies?”“Why was everyone quiet during assembly at school today?”Those little questions can feel tricky...
11/11/2025

“Why do we wear poppies?”
“Why was everyone quiet during assembly at school today?”

Those little questions can feel tricky to answer... but they open the door to some of the most meaningful conversations we’ll ever have with our kids.

This week, we’re sharing a gentle guide to talking about Remembrance Day with preschoolers and primary-aged children — so they can understand courage, gratitude and peace in ways that feel safe and hopeful.

🌺 Read the full article via link in bio.

Oh no, not bum worms!Officially known as pinworms or threadworms — they’re tiny, itchy, and incredibly common in kids.Th...
05/11/2025

Oh no, not bum worms!

Officially known as pinworms or threadworms — they’re tiny, itchy, and incredibly common in kids.

They’re gross, yes. But also super common - and easy to treat.

Swipe through for everything parents need to know: what they are, how they spread, and how to stop them coming back.

Talking to our kids about body safety and consent can feel awkward, especially if we didn’t grow up having those convers...
30/10/2025

Talking to our kids about body safety and consent can feel awkward, especially if we didn’t grow up having those conversations ourselves.

But starting early helps kids feel confident, safe and empowered to speak up if something doesn’t feel right.

In light of the recent Four Corners report, we’ve pulled together practical ways to start these chats, plus resources and books to help.

Trust your gut, start early and keep the conversation going.

If you’ve got something to add, we would love for you to share it below and empower others.

We’ve partnered with to give one lucky parent the chance to win the Anywhere Backpack Travel Bundle, a sleek, stylish 3...
30/10/2025

We’ve partnered with to give one lucky parent the chance to win the Anywhere Backpack Travel Bundle, a sleek, stylish 3-piece set valued at $585 AUD.

Featuring the Anywhere Backpack Travel Bundle, this well-designed bag keeps everything in its place whether you’re boarding a plane or just heading down the road to swimming lessons. Made with parents in mind, it makes life on the go easier (and a whole lot more stylish).

To enter: tap the link in bio, pop in your name + email, and agree to the terms.

Open to Australian residents 18+. Join now, accepting entries until 8pm AEST 13 Nov. Good luck!

We’ve partnered with to give away 10 Baby Balm Jars (total RRP $350 AUD) to 10 lucky winners, perfect for tiny ones wit...
27/10/2025

We’ve partnered with to give away 10 Baby Balm Jars (total RRP $350 AUD) to 10 lucky winners, perfect for tiny ones with sensitive skin.

Motherhood is full of little worries — rashes, flare-ups, dry patches. The skin, so delicate in babies and tender in mothers, often needs soothing care. Baby Balm was created as a simple answer to many of these needs, a single jar that replaces the clutter of multiple creams.

To enter: just tap the link in bio, pop in your name + email, and agree to terms.

Open to Australian residents 18+ before 6pm AEST 28 Oct. Good luck!”

Make bedtime sweeter with the ultimate Honey & Stitch PJ + Onesie bundle, valued at up to AU $279!One lucky winner will ...
30/09/2025

Make bedtime sweeter with the ultimate Honey & Stitch PJ + Onesie bundle, valued at up to AU $279!

One lucky winner will receive:
• 3 x Honey & Stitch Onesies or PJs
• Choose your style: Fruits, Vegies, or Grey
• Premium comfort for your little one, every day

Enter now for your chance to win the sweetest sleepwear set! Click link in bio.

The Fine Print:
• Open to Australian residents only (18+)
• This is a game of chance. The winner will be drawn at random from all eligible entries received
• Submit a valid email address via the official entry form on kiindred.co during the competition period
• The prize is not transferable or redeemable for cash. The Promoter reserves the right to substitute the prize with another of equal or greater value if necessary
• The winner will be notified via email within 3 business days and their name may be published on kiindred.co and/or Kiindred’s social media platforms
• This giveaway is not sponsored, endorsed, or administered by Instagram
• Entries close: 14 September 2025 at 20:00 AEST

Nobody really tells you how much s*x and relationships change after a baby.It’s not just about sleepless nights and horm...
30/09/2025

Nobody really tells you how much s*x and relationships change after a baby.

It’s not just about sleepless nights and hormones (though those play a part) — it’s about rediscovering each other in the middle of chaos, milk-stained shirts, and endless laundry.

From quickies to cups of tea as foreplay, to arguments about who’s on night duty, intimacy takes on a whole new shape. And that’s normal.

We pulled together 21 things nobody tells you about s*x and relationships after baby — the messy, funny, awkward and real truths that so many parents share but rarely say out loud.

Because sometimes the most comforting thing is knowing you’re not the only one.

👉 Swipe through for the full list.
👉 Save for later (or share with a friend who needs the reminder).

Upgrade your baby’s sleep set-up with the ultimate Cubo Ai Sleep Safety Bundle, valued at AU $2,000!One lucky winner wil...
23/09/2025

Upgrade your baby’s sleep set-up with the ultimate Cubo Ai Sleep Safety Bundle, valued at AU $2,000!

One lucky winner will win:
• Cubo Ai Floor Stand – flexible and secure for the perfect view
• Cubo Ai Wall Mount Set – keeps cords safely out of reach
• Cubo Ai Sleep Safety Bundle – smart monitoring for peace of mind
• Sleep Session with Chris Minogue – expert guidance from one of Australia’s leading sleep specialists

Enter now for your chance to win the complete Cubo Ai sleep experience! Click link in bio.

The Fine Print:
• Open to Australian residents only (18+)
• This is a game of chance. The winner will be drawn at random from all eligible entries received
• Submit a valid email address via the official entry form on kiindred.co during the competition period
• The prize is not transferable or redeemable for cash. The Promoter reserves the right to substitute the prize with another of equal or greater value if necessary
• The winner will be notified via email within 3 business days and their name may be published on kiindred.co and/or Kiindred’s social media platforms
• This giveaway is not sponsored, endorsed, or administered by Instagram
• Entries close: October 6th at 23:59 AEST

Some phrases might roll off the tongue in the heat of the moment, but little ears hold on tight. Whilst we aren’t here t...
18/09/2025

Some phrases might roll off the tongue in the heat of the moment, but little ears hold on tight.

Whilst we aren’t here to shame or make you feel less of a parent, here is a reminder of some things that are better left unsaid.

Parenting is a tough gig and sometimes we just need a little reminder.

It’s not always obvious who’s not ok.Sometimes it’s the parent who looks flustered at school drop-off. The friend who ne...
11/09/2025

It’s not always obvious who’s not ok.

Sometimes it’s the parent who looks flustered at school drop-off. The friend who never slows down. The colleague who suddenly goes quiet. Or the person who seems like they’ve got it all together.

That’s why R U OK? Day matters.

It’s a reminder to pause, to check in, to ask the question that could change everything. Because today might be the day you completely change someone’s life.

Dad jokes: the gift that keeps on giving (or groaning)Swipe through for some absolutely terrible jokes to beat dad at hi...
03/09/2025

Dad jokes: the gift that keeps on giving (or groaning)

Swipe through for some absolutely terrible jokes to beat dad at his own game on Dad’s day. Don’t forget to SAVE it for the weekend.

Which joke from 1-21 made you LOL the most?

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Who we are.

The go-to platform for millennial parents, covering the Newborn - Toddler years.

We work with experts & brands create easy-to-digest content, specific to you little one’s age. Find a highly curated product list and explore local events & activities.

The Kiindred App // iOS Free Download itunes.apple.com/us/app/kiindred/id1178474124?ls=1&mt=8 *Pregnancy & Android launching in 2019.

Kiindred Expert Series // created with Mothercraft Nurse, Chris Minogue & Child Behaviour Expert, Stephanie Wicker kiindredexpertseries.co Advertising Opportunities // create bespoke content, have your product featured or list your service or event. https://www.kiindred.co/advertise-with-us/