http://www.socialsbysarah.com.au/, https://linktr.ee/socialsbysarah_

Socials by Sarah, Sydney (2025)

17/05/2024

Have you been wondering about how my 1:1 Social Media Strategy Sessions work?
Swipe left to learn more or send me a DM with any questions. I have limited spots available in May and June so get in touch today if you are ready to book your Social Session.

17/05/2024

This is for you Virtual Assistants... Whether you are new around here or have been in the game for a while...

Today is to celebrate you! 🥳🥳🥳

Thank you for making this the best community full of support, collaborations and friendship.

I'm so so proud of every VA I have had the pleasure in mentoring over the last 2 years and to be a part of your journey.

It gives me goosebumps thinking about this time last year when I hosted lunch for this special VAs after landing in Dublin just 2 weeks earlier... and today I am doing the same with incredible VAs and online service providers based here in Ireland.

I'm so grateful for this community!

Thank you so much for being here.

Happy International Virtual Assistants Day! Never give up!

Sarah x

15/05/2024

I recently mentored a virtual assistant who was taught to share a Canva graphic of her services and pricing with potential clients in the VA course that she took before launching her biz. 🫢

You might have heard out there to focus on launching your biz page on IG and getting clients asap and to worry about the other backend stuff later.

But (in my opinion) this is terrible advice.😳

Setting the scene as a professional is so important when the competition out there now is higher than it has ever been.

Creating a standout client experience with systems in place will see you booked out with long-term clients which is why I make things easy and have created a high-end template for a SERIVCES & PRICING guide.

Over my years as a VA, I have refined the Services & Pricing Guide so it tells my story, builds connection and helps my prospects work out the perfect-fit service for them.

If you want to get your business foundations in place, work out your dream clients and your packages locked in then you can learn from someone who has been there and done it themselves.

In VA Foundations you get my accountability, feedback and guidance so you can escape the 9-5 for good and create the lifestyle of your dreams.

The last spot to do the course 1:1 with me in May is left.

Payment plans available, click the link in my bio or send me a DM for more info.

Sarah x

P.S Over 10 templates like this one are included in VA Foundations or you can purchase the Services and Pricing Template from the shop on my website.

13/05/2024

Things I wished I did differently when I first started as a VA.

1. Learn more about business

Investing in courses and mentoring to learn more about business has been the most transformational and rewarding things I have done for my business. Getting the right support is a far better use of time than trying to research the next viral reel hacks and trending audios.

2. & 3 Believe in myself & show up

The more I have put myself out there and showed up as myself, the more people that have reached out to work with me. Creating strategic content, investing in branding and imagery and sharing my thoughts has helped both in terms of creating an engaged community and bring in new clients to my business.

This list could go on and on - it took me countless hours of research, procrastination, and doubts to get to where I am today that I’ll never get back.

(And let’s not talk about the wasted time along the way!)

If you’re ready to escape the vicious cycle of never-ending question marks and imposter syndrome, then VA Foundations will do just that.

Let me give you the complete roadmap to your dream VA business along with my accountability, guidance and support.

If you have any questions, send me a DM or click the link in bio.

09/05/2024

I remember when I started my business in 2021 and I had it in my mind that I wanted a "better" work/ life balance.

And whilst the idea of starting my own business from scratch with a newborn on my lap was scary, it felt as if my soul had been calling out for this for some time.

Living in Australia back then was tough, we were in the depths of lockdown and my eldest had just started her first month in school, so it was ALOT!

When it came to my biz launch day, I felt lighter and had a spark inside me that has been burning ever since.

My mindset was in a strong place, I was finally doing something I had dreamt of back when I was about 6, selling tickets for my puppet show in my shed to the kids on my road.

Since that time I have met some amazing people, many of my clients have become great friends & I've learnt so much about myself, mindset & alignment.

But I've also had my fair share of ups and downs, disappointments & misalignment to heal & learn from.

Most business advice is centred around hustle, productivity, consistency, hard work,, "achieving".

For a lot of creatives & neurodivergent business owners, this can feel unnatural and forced and the opposite of being in creative flow.

I love learning in business and have taken on advice in the past, applied it and made money...

but what ended up happening was that I kept coming up against burnout... and CRASH.

At times I have felt that I am not cut out for business, that I care "too much" & my kindness is taken for granted or worse still taken advantage of.

So I've had to reframe my thoughts (over and over) to more empowering thoughts so that I can show up in a way that feels aligned.

Instead of thinking:

'I'm not cut out for this, I just don't get people, I’m just bad at it, it feels awkward creating content, it’s not for me.’

I try to think:

‘How can I energetically align my business with who I am and my creative flow?’

By doing this I create from a place of abundance, it feels effortless and is such an intuitive way of working.

If things are not working for you, despite your hard efforts, you’re probably NOT in alignment. That’s okay, just take it one step at a time.

Sarah x

08/05/2024

Throughout school, I knew I wanted to work helping people or in business somehow, but I ended up doing a Bachelor of Social Science.

By the third year of my degree, I decided I would branch off into Business & HR, rather than the social work route, which most of my peers went for.

I had no idea how my course would translate into the real world and felt very unprepared for finding a career I would enjoy.

Whilst trying to figure things out I ended up working as a clerical officer and I studied a post-grad in Business/HR when I was 21, before heading off to Australia the following year.

First as a backpacker, and then sponsored by an investment bank as an Account Analyst. I got bored pretty quickly after two years & my soul was telling me it was time for a change.

My calling to work with people on a deeper level saw me back in Uni (again!), studying to become a Social Worker. Surprise surprise!

I graduated with a Bachelor of Social Work & landed what I thought was my dream job. However, the creative spark was missing for me.

As an introvert, dealing with complex cases drained me and it was only after becoming a mum that I realised that my beloved career wasn't sustainable.

After doing lots of research, I found out about virtual assistants in a Facebook group & knew this was something for me and the right industry for me to try out.

I also knew I wanted to do it differently to others out there.

Adopting a positive mindset and investing in a VA coach has helped me so much on this exciting journey.

Once I had learned the ins and outs of branding and setting up a business, it was time for me to go out and get some clients and after a short time I was fully booked.

Taking the initial step of quitting a job can be very daunting or scary and one of the biggest challenges, but you can also start an online business as a side hustle before taking the leap.

I get to work with incredible, aligned clients and have the flexibility I craved all those year ago when I was a social worker.

All because I went all-in 2 years ago.

If you would like to chat about my course VA Foundations or my services, send me a message, I would love to chat.

Sarah x

07/05/2024

One of the most intimidating steps of becoming a virtual assistant, freelancer or online service provider is creating your virtual assistant contracts.

Virtual assistant contracts are daunting and full of confusing legal jargon.

Swipe 👉🏻I'll break it down into what you really need to know … and why you need a contract.

If you are new or wanting to start a VA business you can grab my free ultimate VA checklist: from the basics to your operations & how to master a client project from start to finish!

Link in bio!

Sarah x

P.S. I also teach and support women and mums how to do the work that I do in VA Foundations, my 8 week mentoring programme. You can do it with my 1:1 support in May - 2 spots available.

06/05/2024

The journey over the last 12 months from May 2023 until now hasn’t been an easy one.

This time 12 months ago we had newly arrived in Ireland after returning from Oz. I naively thought that bringing my business with me would be pretty straightforward.

To set the scene: I was already established, working with aligned clients that lit me up, and I was building up mentoring clients so I feel confident that my business would continue to grow and not much would change other than my location.

After all, so many coaches out there online are sharing the message of being able to bring your online business with you anywhere in the world.

And you most definitely can (don't get me wrong!)

But here’s what they don’t tell you:

→ Time Zone differences matter

You’ll need to adjust your working hours to accommodate your clients' schedules or keep different hours than you usually might, depending on the client's needs.

This may lead to early morning or late-night meetings, disrupting your normal work-life balance and making it difficult to stick to a routine (very difficult to do if you have kids)

→ Communication can be more challenging

If you are not able to freely message your clients, it means a lot more waiting for responses

→ You'll need to build a network and it takes times

In many ways it’s like starting from scratch when you haven’t lived in a country for almost 2 decades and don’t have a big network of people

You will to work hard to put yourself out there and network in your new country

If you want to move countries with your online biz:

Before you move countries make sure to establish meeting times and boundaries that respect your time and theirs

Working across different time zones requires setting clear meeting times and boundaries that respect both your time and the client as you work together

Depending on what country the client is located in, diametrically opposite time zones can make working together considerably difficult so take that into consideration.

I'd love to know your thoughts

Sarah xx

05/05/2024

I have 2 spots available for VA Foundations 1:1 mentoring programme in May.

One of the best bonuses you get when enrolling in VA Foundations is that you get access to 50 + bite-sized lessons:

You can access everything you need to master the 5 pillars of VA success via the convenient self-paced online learning portal with ongoing access

PLUS

→ Over 10 Digital Strategic Templates that you can use for your business.

Here are some of the templates you get access to:

→ Welcome Pack template

→ Client Proposal template

→ Onboarding questionnaire and checklist

→ Contract checklist

→ Invoice template

→ Services and pricing guide template

→ Client feedback template

→ Discovery call script

→ Content pillar planner template

Learn more about the course or enrol today by sending me a DM or clicking on the link in bio!

P.S the next group programme enrolment is 4 months away! Don't wait until then to get started on building your dreams.

04/05/2024

There have been sides to running a business that have taken me by complete surprise. As a business owner (and mum of 2), you can find yourself juggling so many roles and wearing all of the hats.

Recently I went through a showing up online hiatus and have let me socials slip (for the 100th time).

If you run a business you might know how this feels... I have:

→ Felt stuck, questioning everything.

→ Worked myself to the point of burning out.

→ Compared myself to others and it stopped me from showing up.

→ Let my health slip and put myself last.

At the start of January I became really clear on what success to me, and having a work/life balance is right up there.

I see other coaches in this space talking about showing up consistently, pitching to clients to work for free, to do lead generation EVERY SINGLE day, talk on stories several times a week, make 3 reels per week or more to get reach, launch a freebie.. .the list goes on...

For me, trying to keep up at times as has been a recipe for overworking which is why I am all about supporting my client to build sustainable and aligned businesses.

Here's some things that have helped me as I approach my 3rd year in biz:

✨ Setting boundaries with clients, taking breaks, rest and lots of self-care

✨ Saying no when it doesn't feel right and trusting my intuition

If a potential client asks you to do a last-minute project when your plate is already full, it is okay to respectfully tell them that you can’t take on more work at this time.

✨ Delegating things I don't enjoy

It's more than okay to ask for help in your business, in fact it makes you better at what you do

✨ Putting myself first

If you neglect your personal needs, you’ll soon find yourself feeling exhausted and burned out.

Try to do things you enjoy or take advantage of working from home by cooking healthy meals for yourself.

I am grateful for the lessons learnt and my hope is that by sharing my story, I can inspire others.

If you are feeling overwhelmed and would like to book in a 1:1 mentoring session with me please reach out.

Sarah x

04/05/2024

Using Social Media Without Strategy is a Waste of Time and Effort...

There are a handful of essential elements that need to work together for your social media strategy to connect with your target market and generate quality leads for your business.

Make sure your social media strategy isn't suffering from these common mistakes:

🫢 Cheap Or Ugly Graphics

We live in a visual world where people like to look at pretty pictures. Even if they don't read your content, immediate assumptions are made about your business based on the graphics you use

🫢 No Design Consistency

If you are getting a lot of views but few clicks, there is something in your messaging that is not connecting with your audience.

🫢 No Content Consistency

Posting consistently on social media can be draining, but if you choose to use it as a part of your marketing strategy, it is something that you need to do so strategically

🫢 No Connection With Your Community

Not responding to comments or DMs or leaving them to find the answer themselves is a poor lead-conversion strategy.

🫢 No Investment To Reach Your Target Audience

You can have great images, great content and be on standby to connect with your community, but if you have not invested in reaching your target demographic, then you have essentially wasted many of your resources.

If you are ready to take your social media game from sporadic and last-minute to mapped out and considered.,, I have one space for social media management for May and 2 spaces for 1:1 Social Media Strategy sessions.

DM 'socials' for more info!

03/05/2024

Let’s celebrate International Virtual Assistants Day on May 17th in Dublin and toast the incredible contributions of VAs around the world. Connect with other VAs over lunch/ drinks on Friday 17th May from 1.30pm onwards. Send me a DM or comment Virtual assistant below to find out more. Can’t wait to see you there!
Sarah x

Socials by Sarah

17/05/2024

17/05/2024

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13/05/2024

09/05/2024

08/05/2024

07/05/2024

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