Webfx2 Digital Marketing

Webfx2 Digital Marketing Digital and Social Media Marketer - Advertising & Design, Growth Marketer for Leading FMCG Brands.

DIGITAL MEDIA GROUP
THAT DELIVERS BRANDS
INCREASED RESULTS
Established in 1993 we have built a reputation for creative and technical excellence. Our services include Website Design, Web Development, Content Management Systems, Branding, e-commerce shopping, Social Media Strategy, Graphic Design, Google Advertising and Search Engine Optimisation (SEO) services. In addition, we provide you with Online Marketing Services, Website Traffic and Lead Generation that works.

Latest works to create a bottle that is not only visually striking but also highly functional.The new design focuses on ...
31/07/2025

Latest works to create a bottle that is not only visually striking but also highly functional.

The new design focuses on safety and ease of use. The ergonomic shape makes it easier to handle, and the new leak-proof cap ensures safer storage. We aimed to create a design that stands out on the shelf while reassuring customers of the product's quality and safety.

Keep an eye out for Xtra Kleen Bleach with its brand-new look on store shelves soon!

🎯 From Concept to Cart: Building FMCG Brands That Move Off the Shelf  🛒✨What does it take to build a retail-ready cleani...
26/07/2025

🎯 From Concept to Cart: Building FMCG Brands That Move Off the Shelf 🛒✨

What does it take to build a retail-ready cleaning brand that competes in Australia’s $300M+ toilet care market?

We partnered with Xtra Kleen to create a bold new direction in the household cleaning aisle—launching **Blossom Bloom 🌸** and **Ocean Breeze 🌊** Toilet Gels from *zero to shelf hero*.

🔧 **Our scope**:
✅ Brand Strategy
✅ Packaging Design (high-shelf contrast + fragrance cues)
✅ Market Positioning
✅ Category Insight
✅ Retail Visual Merchandising & Planogram Integration
✅ Launch Campaign Support

🧼 Why this matters?
Toilet cleaners are no longer just about hygiene — consumers want **multi-sensory, experience-driven freshness**. With +11% YoY growth in fragrance-led toilet gels (NielsenIQ), we leaned into *odour-neutralising* formulations and vibrant, emotional design language.

🚽 **Design That Sells**
Both fragrances were crafted to communicate freshness *at first glance* — with shelf impact at the core:
📌 *Blossom Bloom*: Gentle floral warmth that cuts through odour
📌 *Ocean Breeze*: Cool marine clarity with antibacterial punch

📈 The result? A premium look, built for everyday purchase — with packaging that delivers on clarity, emotion, and repeat-value.

🛍️ We don’t just brand – we build *retail success stories*.

Cheers to bold heritage and smooth taste 🥃✨From the heart of Kentucky to your glass — Woodstock Bourbon blends tradition...
22/07/2025

Cheers to bold heritage and smooth taste 🥃✨
From the heart of Kentucky to your glass — Woodstock Bourbon blends tradition, craftsmanship, and that unmistakable smoky-sweet kick.

Whether it’s a classic BBQ, a night with mates, or a well-earned knock-off drink, Woodstock brings a taste of true bourbon heritage with every pour.

🔥 Aged to perfection
🇺🇸 Born in Kentucky
🖤 Loved in Australia

19/07/2025

Production Podcast Logo

🔥 FIGHT. GRIT. MOTIVATION. 🔥Success in business is not for the faint-hearted—it’s for those who train like fighters, pus...
19/07/2025

🔥 FIGHT. GRIT. MOTIVATION. 🔥
Success in business is not for the faint-hearted—it’s for those who train like fighters, push through challenges with unshakable grit, and stay relentlessly motivated. 💪✨

Start your morning the Aussie way 🇦🇺 — where bold meets creamy!🥖 Toasted fresh bread, layered with velvety Philadelphia ...
17/07/2025

Start your morning the Aussie way 🇦🇺 — where bold meets creamy!
🥖 Toasted fresh bread, layered with velvety Philadelphia Cream Cheese, topped with a swirl of iconic Vegemite… it’s the perfect blend of smooth and savoury!

Because some classics never go out of style.

07/07/2025
20/06/2025

💨 Unshakable Hold. Unstoppable You. 💫

At Swosh, we believe great hair isn’t just about looking good — it’s about feeling powerful. Whether you're leading a team, pitching the next big idea, or navigating back-to-back meetings, your style should hold up as strong as your ambition.

Swosh Hair Spray keeps you polished, confident, and in control from early mornings to after-hours events.

Because when your hair stays strong — so do you.

🛒 Now available at www.pjsas.com.au

Your product deserves packaging that’s as unique as your brand! ✅ Custom & Creative – Tailored to your brand’s identity✅...
10/06/2025

Your product deserves packaging that’s as unique as your brand!

✅ Custom & Creative – Tailored to your brand’s identity
✅ Retail-Ready – Designed to stand out in a competitive market
✅ Sustainable Options – Eco-friendly materials that impress

Turn your packaging into a powerful marketing tool!

24/05/2025

🎤 Baby’s First Podcast ft. Russell Peters’ Hilarious Joke! 😂

Welcome to a fun and creative video. In this unique episode, we’ve set up an adorable baby in a mini podcast studio—complete with tiny headphones and a mic—for the cutest "interview" you’ve ever seen! But wait… it gets even funnier when we play a classic joke from legendary comedian Russell Peters—and the baby’s reaction is priceless! 🤣

🚀 Plan. Post. Prosper! 📅Struggling to stay consistent with your content? We’ve got you covered! Check out this 7-Day Con...
07/05/2025

🚀 Plan. Post. Prosper! 📅

Struggling to stay consistent with your content? We’ve got you covered! Check out this 7-Day Content Calendar to keep your feed fresh and engaging.

✨ The best part? There’s an interactive version online! Click the link to access it FREE .

🔗 https://webfx2.my.canva.site/content-calendar

📌 Save this post for later and never run out of content ideas again!

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Sydney, NSW
2015

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Our Story

We have a track record in solving fundamental business problems with elegant, engaging marketing solutions that convert into engaged traffic. Scaling businesses from start-up to millions of dollars in revenue. Our business is built upon a strong strategic processes around three core pillars; brand focussed design, engaging and emotive storytelling and interactions which captivate and delight audiences. Established in 1993 we have built a reputation for creative and technical excellence. Our services include Website Design, Business Branding, ECommerce Stores, Social Media Programs, Graphic Design, FMCG Packaging, Google Advertising and Search Engine Optimisation (SEO) services. In addition, we provide you with Online Marketing Services, Website Traffic and Lead Generation that works.