17/09/2024
I work with people who are writing books to build their profile and position themselves as an expert in their field. I also work with a small number of people who are sharing their story to help others and leave a legacy. These are smart people who have stepped up and answered the call to write a book without necessarily realising that writing the book is just the beginning.
The thing is, that if you're going to go to the trouble of writing a book, you don't want to skimp at the end when it comes to maximising the impact of what I call the valuable realestate that is the back cover, and a number of other things that will position your book in a way that will attract your target market.
Someone who has done this brilliantly is Anne McKeown. Anne's new book, "PUBLIC SPEAKING: From stage fright to spotlight" has just hit the market.
I want to congratulate Anne for the steps she took during the prelaunch phase, and the steps she's taking as we speak to get the word out there about her book. Among other things, Anne invited her contacts to read her manuscript prior to the launch date with the view to receiving feedback, and/or Amazon reviews both in the prelaunch phase and now that the book is available on Amazon.
You can actually get involved in this process if you'd like, but you'll have to be quick. You'll see what you need to do to access a free copy of Anne's book and leave her a review toward the bottom of this post.
Anne ticks a number of other boxes brilliantly as well, including making it patently obvious what the book is about through the title and subtitle, and making fantastic use of the back cover to reinforce what the reader is going to find in the chapters within the book.
It's also very clear that Anne has taken a lot of care with the description of the book on Amazon. You can read it for yourself below. I've added ***** at the beginning and end of Anne's Amazon description of her book.
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Win over any audience and deliver an unforgettable speech, even if public speaking anxiety has previously held you back!
Does speaking in front of an audience make your mouth dry and your palms sweat?
Have you ever felt your heart pounding so loud you could hear it echoing in your ears as you stepped onto the stage?
Are you tired of letting your fear of public speaking stop you from seizing opportunities in your professional or personal life?
You’re not alone!
Most people experience a natural fear of public speaking. It can be debilitating, casting a shadow over your most incredible achievements. But it doesn’t have to be that way! With the proper guidance and tools, you can turn your anxiety-ridden monologues into awe-inspiring speeches that captivate, educate, and motivate.
This comprehensive guide is packed with concrete strategies for overcoming fears, boosting confidence, and presenting with self-assurance and skill.
Are you ready to step into a reality where you can:
- Master the art of public speaking with tried and tested techniques utilized by renowned TED Talk speakers and industry leaders.
- Unveil the top components of an engaging speech that keeps audiences hooked from start to finish
- Discover the subtle art of balanced professionalism and authenticity, which will enable you to connect deeply with your audience without losing credibility
- Silence your negative inner voice through five proven techniques and develop the unshakeable self-confidence of an accomplished public speaker
- Discover a transformational step-by-step formula to craft compelling presentations
- Create irresistible visual aids that enhance your delivery with practical tips on modern technology and multimedia
- Captivate diverse audiences with industry-relevant examples and relatable presentation content
- Conquer the beast of Q&A sessions with grace and ease
- Develop a growth mindset with three key strategies that make you eager for honest feedback and continuous learning
- Use Non-Verbal communication effectively to communicate confidence and engage your audience with positive gestures, facial expressions and body language
- Enjoy exercises to improve your vocal variety: pitch, pace, pause and projection to make your speeches more dynamic
- Keep your audience hooked with the key elements of engaging storytelling
And so much more…
Even if you've always been anxious at the mere mention of public speaking or you've yet to gain formal experience or education in communication skills, this book provides you with actionable strategies to overcome these apprehensions and command the stage.
Transforming your public speaking fear into confidence is possible - it just requires the right knowledge and techniques. And here's a hidden fact: most successful public speakers have all felt what you're feeling right now, and they’ve managed to overcome it.
Let this book be your trusted companion to guide you through those challenges.
You've already taken the first step by reading this description. Your journey towards becoming a remarkable public speaker has begun.
If you're ready to inspire and captivate audiences, overcome your fears, and step into the spotlight with persuasive speaking power, scroll up and click the "Add to Cart" button now!
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Because you're not on Amazon as you're reading this article, scrolling up is not going to work for you, and there's no "Add to Cart" button for you to click. But you can grab a copy of Anne's book at no cost until 5pm on Wednesday the 18 September in Australia (Wednesday 8am in the UK) using this link https://mybook.to/3AoNBe and leave a review which will help Anne's book get in front of the people who really need it because the Amazon algorithm loves reviews.
Meanwhile, if you'd like to fast track your way to published author status, you can contact me at [email protected].