Candid Marketing Co

09/07/2025

5 years of working for myself >> 3 years since founding Candid Marketing Co and I’m still so obsessed with the name I chose and brand vibes. 🤎
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It still reflects our point of difference, personality and evolves with me and the changes we have and will make. 🤭
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[𝘢𝘭𝘴𝘰 𝘸𝘰𝘸 𝘵𝘩𝘳𝘰𝘸𝘣𝘢𝘤𝘬 𝘵𝘰 𝘮𝘺 𝘧𝘪𝘳𝘴𝘵 𝘱𝘩𝘰𝘵𝘰 𝘴𝘩𝘰𝘰𝘵 3 𝘺𝘦𝘢𝘳𝘴 𝘢𝘨𝘰 𝘫𝘶𝘴𝘵 𝘣𝘦𝘧𝘰𝘳𝘦 𝘐 𝘭𝘢𝘶𝘯𝘤𝘩𝘦𝘥 𝘊𝘔𝘊]
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Business is a big old MIRROR reflecting back at us🪞
🤯🫠 IYKYK
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It’s the BIGGEST personal growth container ever, you CANNOT hide from yourself, business exposes all of your gaps, fears and insecurities like nothing else!!!
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So forgive me for being a little proud of the personal growth and impact I’ve been able to make on other business owners over the last 3 years. It’s not easy but it is worth it 🫶
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Pat yourself on the back if you’re in the world of entrepreneurship, we don’t stop to celebrate the milestones and wins NEARLY ENOUGH
**me clapping for you 👏👏👏

09/07/2025

😂 Hi, it’s me. I’m the problem it’s me 🖐️

08/07/2025

PIVOT INCOMING 🥳
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This redirection just feels right and I know in my soul it will be so impactful for Neurospicy people (like me) who’ve struggled with the balance between over or under sharing online 🧠🌶️
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So here’s a breakdown on what you can expect from me at CMC since we recently did a lil switcheroo from an ‘agency’ to a ‘consulting’ model.
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[For updated services feast your eyes on the last slide]

xx Big love from your future chaos coordinator Kendal xx

13/06/2025

Shout out to this badass ADHD entrepreneur who - like me - was diagnosed late in her 20’s and threw herself in to starting her own business. 🌪️🧠🌶️


I was her lash & brow client for years in Townsville - you can thank Taylah for my tattooed brows still looking so good✌️
We clicked so well (𝙩𝙮𝙥𝙞𝙘𝙖𝙡 𝙣𝙚𝙪𝙧𝙤𝙙𝙞𝙫𝙚𝙧𝙜𝙚𝙣𝙩 𝙨𝙥𝙤𝙩𝙨 𝙣𝙚𝙪𝙧𝙤𝙙𝙞𝙫𝙚𝙧𝙜𝙚𝙣𝙩 𝙛𝙧𝙤𝙢 𝙖 𝙢𝙞𝙡𝙚 𝙖𝙬𝙖𝙮 𝙖𝙣𝙙 𝙞𝙢𝙢𝙚𝙙𝙞𝙖𝙩𝙚𝙡𝙮 𝙖𝙙𝙤𝙥𝙩𝙨 𝙩𝙝𝙚𝙢 𝙖𝙨 𝙖 𝙛𝙧𝙞𝙚𝙣𝙙 🤪) bonded over Vietnamese iced coffee and mental health rants, 💡we talked and talked about her business ideas, the name, the branding, socials…then in a twist of fate 𝙨𝙝𝙚 𝙗𝙚𝙘𝙖𝙢𝙚 𝙢𝙮 𝙘𝙡𝙞𝙚𝙣𝙩 and we had a fun AF content session before she moved in to her very own salon space and right before I left Townsville. 📸🥹

♊️Today is her birthday and it’s also been a whole ass year since she opened her salon.🪞

She deserves a huge HYPE up for the way she moves forward through all of the intense challenges that come with being an ADHD woman in business!!! It’s literally never easy but finding your people who relate to your exact struggles makes it feel easier 👏

I will celebrate and support neurospicy business girlies til the day I die. ☠️

𝙄’𝙢 𝙥𝙧𝙤𝙪𝙙 𝙩𝙤 𝙗𝙚 𝙤𝙣𝙚 𝙤𝙛 𝙮𝙤𝙪, 𝙥𝙧𝙤𝙪𝙙 𝙩𝙤 𝙠𝙣𝙤𝙬 𝙮𝙤𝙪, 𝙖𝙣𝙙 𝙥𝙧𝙤𝙪𝙙 𝙩𝙤 𝙨𝙪𝙥𝙥𝙤𝙧𝙩 𝙮𝙤𝙪 𝙞𝙣 𝙮𝙤𝙪𝙧 𝙗𝙪𝙨𝙞𝙣𝙚𝙨𝙨 & 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜🤎🖤

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Content shoot by
Client

21/05/2025

Quick refresher for those confuzzled with file types.​​​​​​​​
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💾 Save this post so you can 🫨 cancel the mini freak out 🫨 next time you’re slumped over your computer managing your own branding & marketing presence all on your lonesome at 1am 🤭 ​​​​​​​​
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I see you 👀 always the millennial biz babes trying to do it allllll yourself.

23/04/2025

NEW >> EDITS is hereeeee 👀🎥

Finally an app drop that didn’t catch social media managers off guard because Instagram did actually give us a heads up about this one coming 😂😂

In our honest opinion, it’s basic but absolutely does the job, and is a smooth process to share to Insta. We love linked accounts that don’t require multiple log ins!

Feels user friendly for all experience levels.

Have you downloaded and used the new Edits app by yet????

Give us your honest thoughts 💭

22/03/2025

🥲🎥📷☕️ Wrapping up in person content shoots in Western Australia this week before I move across the country again! 📦
✈️ PER - SYD
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From 27th March you can find me on the South Coast of NSW!
I dropped the news to my email list giving them the goss first about my move to Wollongong! 🌊

This is mine and my partners 3rd state in 3 years, having moved from WA to North Queensland for his work 3 years ago and now radio spouse life strikes again - thankfully taking me the opposite direction to crocodiles this time 🚫🐊
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This means we now have team in 3 states:
••• 3 in NSW
••• 3 in WA
•• 2 in VIC
(Sorry QLD there’s none of us left there anymore)
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Good news is ➡️ BAU we are still servicing clients remotely from anywhere in Australia 🇦🇺
We will also travel for any in person requirements if you wish to cough up the cash money for our flights - our toxic trait is we’ll never say no to a trip 😂 tax write offs and werk perks right!?!? 🚩🫢 🧳
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It’s been so good to be home in WA, collaborating with other creatives and catching up with friends and family. Now my camera and laptop are packed and I’ll see you in 4 days NSW! 🫨📷💻👋
💛 Kendal Emerson

17/03/2025

Our email list gets exclusive dibs on new services, deals and all the goss 🤭 Here’s what you missed if you aren’t on the list and plugged in to the latest! 🔌

We’re widening our digital support services to include all VIRTUAL support - not just social media & digital marketing. 📞🤓

We realised if we want to truly help businesses in the back and in the front (try not to sing Black Eyed Peas while reading along now 👀 😂🎵) we need to support the WHOLE life cycle of your systems, admin and marketing to create a fulfilling experience for everyone involved - user experience matters and now we can help you top and tail both ends of that UX pipeline for projects and ongoing requirements with an Australian based VA. 👩🏻‍💻

>> VA packages available now: 5, 10 or 15 hours

Including support with:
⌨️ Data Entry
🖥️ Email Management
⏳ Calendar Management & Scheduling
💻 Virtual Administrative Support
⌚️ Project & Event Management
💰Payment & Invoicing Solutions

Let’s build a solid foundation together, very ‘started from the bottom now we’re here’ vibes ⚡️
Drop us a message or jump on the website to book a free 30min clarity call - tell us all about the admin gaps you want us to fill. 💬

10/03/2025

The realities that many women in business face on the daily of carrying a huge mental load, wearing all the hats. 👒 JUST IN MY TEAM ALONE there’s been so much stacked against us: serious health conditions, mental health issues, SA, DV, coercive control, teen pregnancy, miscarriage, lack of family support, financial abuse, poverty and homelessness, late diagnosed ADHD, many misdiagnosis and medical gaslighting experiences… sadly, I don’t personally know ANY woman who has NOT experienced something on this list, but I know a lot of men who haven’t.

Now imagine trying to run a business with those odds stacked against you. 👀 🤯

As much as I’m grateful to have my business, let’s be real it is FU***NG HARD! It takes so much resilience to exist as a woman

Shaping your business, meetings and routines around periods, pelvic pain, chronic health issues and general disadvantages that come with being female.

ꜱᴏᴍᴇ ꜱᴛᴀᴛꜱ ꜰʀᴏᴍ 2024 ꜰᴏʀ ᴛʜᴇ ᴍᴇɴ ɪɴ ᴛʜᴇ ʀᴏᴏᴍ ᴡʜᴏ ᴄᴀɴ’ᴛ ʏᴇᴛ ꜱᴇᴇ ᴛʜᴇ ɪᴍʙᴀʟᴀɴᴄᴇ ᴏʀ ᴀᴄᴋɴᴏᴡʟᴇᴅɢᴇ ᴛʜᴇ ʀᴇᴀʟ ꜱᴛʀᴜɢɢʟᴇꜱ ᴡᴏᴍᴇɴ ꜰᴀᴄᴇ👇👇👇👇
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41.6 ᴘᴇʀ ᴄᴇɴᴛ ᴏꜰ ꜱᴍᴀʟʟ ʙᴜꜱɪɴᴇꜱꜱᴇꜱ ᴀʀᴇ ᴏᴡɴᴇᴅ ʙʏ ᴡᴏᴍᴇɴ, ʏᴇᴛ ᴏɴʟʏ 18 ᴘᴇʀ ᴄᴇɴᴛ ᴏꜰ ᴛᴏᴛᴀʟ ꜱᴛᴀʀᴛ-ᴜᴘ ᴄᴀᴘɪᴛᴀʟ ᴡᴀꜱ ɪɴᴠᴇꜱᴛᴇᴅ ɪɴ ꜱᴛᴀʀᴛ-ᴜᴘꜱ ᴡɪᴛʜ ᴀ ᴡᴏᴍᴀɴ ꜰᴏᴜɴᴅᴇʀ! 🤨

ᴡᴏᴍᴇɴ ᴅᴏ ᴏᴠᴇʀ 9 ʜᴏᴜʀꜱ ᴀ ᴡᴇᴇᴋ ᴍᴏʀᴇ ᴜɴᴘᴀɪᴅ ᴡᴏʀᴋ ᴀɴᴅ ᴄᴀʀᴇ ᴛʜᴀɴ ᴍᴇɴ 🫠

ᴏɴʟʏ 9% ᴏꜰ ᴄᴇᴏꜱ ɪɴ ᴛʜᴇ ᴀꜱx300 ᴀʀᴇ ᴡᴏᴍᴇɴ 🤔

ᴏɴᴇ ɪɴ ꜱɪx ᴡᴏᴍᴇɴ ʜᴀᴠᴇ ᴇxᴘᴇʀɪᴇɴᴄᴇᴅ ᴇᴄᴏɴᴏᴍɪᴄ ᴀʙᴜꜱᴇ ʙʏ ᴀ ᴘᴀʀᴛɴᴇʀ 😳

ᴏɴᴇ ɪɴ ꜰᴏᴜʀ ᴡᴏᴍᴇɴ ʜᴀᴠᴇ ᴇxᴘᴇʀɪᴇɴᴄᴇᴅ ᴇᴍᴏᴛɪᴏɴᴀʟ ᴀʙᴜꜱᴇ ʙʏ ᴀ ᴘᴀʀᴛɴᴇʀ🥺

ᴏɴᴇ ɪɴ ꜰᴏᴜʀ ᴡᴏᴍᴇɴ ʜᴀᴠᴇ ᴍᴜʟᴛɪᴘʟᴇ ᴄʜʀᴏɴɪᴄ ʜᴇᴀʟᴛʜ ᴄᴏɴᴅɪᴛɪᴏɴꜱ😩
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All of this to deal with and Australia is in the top 24 for gender-equality worldwide…imagine what it’s like to be a woman in countries that have it worse!

Please LOVE & SUPPORT women in business PROUDLY AND LOUDLY. As you can see we clearly fkn need it 🤎🤍

06/03/2025

We’re just real humans marketing to real humans. Don’t over complicate it!

Lean in to creating content using real people and real experiences in 2025.

Organic content marketing and User Generated Content are just tools and methods we use to connect to people through content.
Digital Marketing doesn’t need to be this yucky, scary thing that you avoid or despise. 🤎

Focus on being real!

People connect to people.

21/02/2025

Myself and a couple of my subcontractors have just completed a month refreshing our socials knowledge, making sure we’re up to date with industry standards.

It was great confirmation that we’re definitely in the right industry 🙌

17/02/2025

🥰 Ahhh these bite-sized summer content shoots in collaboration with Creative Content Design have been so fun and we LOVE seeing the content being used on socials!! 😍

Thanks Kaz for the beautiful feedback and shout out, a gorgeous person who makes it so easy to get gorgeous photos at every content session!!! What a fun morning at Koombana Bay 🌊🐬

Supporting local businesses is something I care about.💛

I recently had the pleasure of collaborating with the amazing team at Candid Marketing Co & Creative Content Design for a summer content shoot and wow, what a game-changer!

15 minutes of content capture turned into months of high-quality imagery and video for my social media. Not only did this save me so much time, but having professional content truly makes a difference.

✨ It helps your business stand out.
✨ It tells your unique story.
✨ And most importantly, it connects your business with more people.

Shoutout to the brilliant women at Creative Content Design & Candid Marketing Co for their incredible work and dedication to helping businesses shine. If you’re looking for top-tier visual content, I can’t recommend them enough!