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Salt Social

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Salt Social

Where strategy meets storytelling. Boutique social media support, crafted with care from the Caribbean.

12/12/2025

Walking into the busiest month of the year... (and yes, I have been meaning to post this for 10 days but like I said, busiest time of the year 😅)

Honestly, this whole year has felt a bit like that — juggling client work, growing the business (and a whole baby!?), building a team, and trying to remember to post on my own page.

To all the social media managers & small business owners out there powering through this month — I'm sending you love, LOTS of caffeine, and the reminder that you’re doing amazing 💙

28/11/2025

Long weekend mode: activated ✨ Closing the laptop and soaking up some calm before the holiday rush.

If you can, take a little pause too — holiday burnout is real, and we don’t need to meet it early.

Enjoy the long weekend, friends 🤍

28/11/2025

Shoutout to all the multitasking, tab-overloaded SMMs out there 🫶🏼

Here’s a lil’ reminder of what social media managers actually do behind the scenes — part creative, part analytical, part client whisperer, and 100% not just making pretty posts on IG 😅

27/11/2025

Although Thanksgiving isn’t a local holiday in Barbados, today feels like the perfect reminder to pause and appreciate. This year has been full of growth—personally, professionally, and yes, literally! 🍼 I’m so grateful for every client, collaborator, and friend (irl + new internet ones) who’ve been part of the journey 💙

26/11/2025

Your colours either pull people in… or push them away 👀

Every shade you pick sends a subtle message about your brand’s personality. A deep blue can make your audience feel like they can trust you, earthy tones create a sense of approachability, and pops of red bring energy and excitement.

Your palette should feel authentic to you too — if it doesn’t, it won’t resonate. Think of your colours as your brand’s silent ambassador. Are they telling the story you want?

Thinking your brand might need a refresh? Let’s make your palette and socials work together to attract the right audience. 📲

13/11/2025

A little design piece close to my heart ✨

Meet YogaBasics — my 5-week beginner’s yoga programme, created for beginners, crafted with love.

I wanted the logo to feel exactly like the programme itself: calm, approachable, and uncomplicated. A gentle introduction to the practice where anyone new to yoga can feel safe, comfortable and confident to explore the fundamentals; from breathwork and meditation to movement and mindfulness.

Sometimes he simplest designs carry the most meaning 💙

10/11/2025

Hey everyone 👋🏽 As some of you know, I’m in my third trimester (baby on the way! 💕) and as much as I love my work, keeping up with everything solo has been tough. I’m looking for a reliable, creative part-time Social Media Assistant to help me manage day-to-day tasks and client projects during this next season.��

The role includes:�
• Assisting with content scheduling (Later/Meta/Canva/etc.)�
• Light caption writing & brainstorming content ideas�
• Organizing and updating content calendars�
• Basic engagement (liking, commenting, responding to messages)�• Occasional admin tasks (tracking deliverables, file organization, etc.)�

This could be a great fit for you if you:�
• Are interested in social media, marketing, or content creation�
• Want to gain hands-on experience and mentorship�
• Are organized, self-motivated, and a good communicator�
• Have 5–10 flexible hours per week��

Compensation & Details:�
💻 Flexible hours / remote work - must be based in Barbados �
🌱 Ideal for a student or junior creative looking to grow in the industry�
✨ Potential for long-term collaboration

If this sounds like you (or someone you know), send me a quick DM or email [your email] with a short intro and any relevant experience.

Excited to find someone who’s eager to learn, grow, and support me during this exciting new chapter 🌸

22/10/2025

Playing with colours is one of the most fun parts of branding for me and this boho furniture collection was such a joy to explore. 🎨✨

This palette blends warm, earthy tones with calming neutrals, perfectly reflecting the collection’s relaxed, natural vibe. Every shade tells a story, sets a mood, and connects with the audience — a little taste of the magic that goes into building a brand.

20/10/2025

Last week looked a little different — working from a café in New York, getting ahead on client projects and planning before my slow season begins. It’s such a sweet reminder of the freedom I’ve built into my work.

Back home now & in the thick of preparing for the months ahead, feeling grounded, inspired, and grateful for the flexibility to shape this next chapter at my own pace.

13/10/2025

You didn’t start your business to spend your time thinking about captions, hashtags, or algorithms. Between managing clients, keeping things running, and trying to find a moment to breathe, social media can easily slip to the bottom of the list.

When you’re juggling everything else, social media is usually the first thing to fall behind. And honestly? That’s okay. You’re meant to focus on what you do best.
I help small brands and solo founders by taking social media off their plate and managing it with care, intention, and strategy. So your story is still being told online — clearly, consistently, and without the overwhelm.

As we head into the busy season, I’m offering short-term or seasonal social media support for small businesses that need an extra hand — no long commitments, just steady, thoughtful help when it matters most.

If that sounds like the kind of support you’ve been needing, let’s start the conversation 📲

08/10/2025

Putting a face to this space, in the spirit of making socials feel human again👩‍💻

Social media is meant to connect us, but somewhere along the way, chasing trends and endless algorithm updates starts to wear us down and leaves us burnt out.
Over time, I’ve learned that slowing down doesn’t mean losing momentum or being left behind; it means finding meaning again. It’s not about doing less, it’s about doing it with clarity, care, and connection; choosing storytelling over noise, intention over impulse.

That’s the energy I bring to everything I create — for myself and for the clients I work with — grounded, human, intentional, and sustainable. Working with me means building from that same space: calm, clear, and deeply connected. 🤍

And a huge thank you to —working with her was such a joy. Her calm energy made me feel completely at ease in front of the camera, and I couldn’t recommend her more!!

06/10/2025

The Life Of A (social media) Showgirl ❤️‍🔥👩‍💻🤳🏻✨

Marketing | Memes | Social Media Manager | Corporate Girly | Taylor Swift

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