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Tawsif Digital Marketing Help Desk, Kasba, Brahmanbaria (2025)

06/05/2025

What is Amazon Review and how does it work ?
An Amazon review is a customer’s written feedback on a product they purchased through Amazon. Reviews help other shoppers decide whether a product is worth buying and also provide valuable feedback to sellers and manufacturers.

How Amazon Reviews Work:
Purchase or Use:
A customer buys a product (or sometimes receives it through programs like Amazon Vine) and uses it.

Writing the Review:
After using the product, the customer can rate it on a 1 to 5-star scale and write a detailed review explaining their experience—what they liked, disliked, whether the product met expectations, etc.

Posting the Review:
Once submitted, the review appears publicly on the product’s Amazon page. Amazon may check it for guideline compliance before posting.

Helpful Votes:
Other shoppers can vote whether the review was "helpful" or not. Reviews with more helpful votes often appear higher on the page.

Verified Purchase Tag:
Reviews from customers who bought the item on Amazon have a “Verified Purchase” badge, which adds credibility.

Amazon Moderation:
Amazon uses automated systems and human moderators to detect and remove fake, biased, or incentivized reviews that violate their guidelines.

12/06/2024

What is Pinterest?

Pinterest is a social media platform and visual discovery engine where users can discover and save ideas for various projects and interests. It allows users to create and manage collections of visual bookmarks, known as "pins," which can include images, videos, and other media content from across the web. These pins are organized on customizable boards, which users can categorize according to different themes or topics.

Users can explore Pinterest to find inspiration and ideas on topics ranging from home decor, fashion, cooking, DIY projects, travel destinations, and much more. They can also follow other users with similar interests and discover new content through their feeds. Additionally, Pinterest offers features like pinning from websites, searching for specific topics, and organizing boards collaboratively with other users.

Overall, Pinterest serves as a platform for users to curate, share, and discover visually appealing content and ideas.
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31/03/2024

What is Awareness Campaign ?

An awareness campaign is a coordinated effort to educate and inform the public about a specific issue, cause, or topic. The goal of such campaigns is to increase awareness, understanding, and ultimately, to inspire action or behavior change among the target audience. These campaigns can be conducted by various organizations, including government agencies, non-profit organizations, businesses, or community groups.

Awareness campaigns often utilize a variety of communication channels and strategies to reach their audience, including advertising, social media, public relations, community events, educational materials, and partnerships with influencers or other organizations. They may focus on a wide range of topics, such as public health issues, social justice issues, environmental concerns, political campaigns, or promoting specific behaviors like recycling or voting.

Successful awareness campaigns typically involve careful planning, research, and evaluation to ensure they effectively reach their intended audience and achieve their objectives. They often aim to create memorable and impactful messaging that resonates with the audience and encourages them to take action or change their attitudes and behaviors.
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