Crosswalk Communications

Crosswalk Communications Advertising Agency Our Philosophy:
People are no longer satisfied with simply "hearing" a brand's message. It's a big change.

Now it's the actual experiences we have with a brand that define its relevance—emotionally, socially and when it's time to buy. Crosswalk is the intersection that merges cultural intelligence, people insight and trends with HARD TO REACH, HARD TO PLEASE and DEMANDING target. To get into the hearts and minds of our audiences we develop memorable experiences that inspire them to act. Who we are:
A t

eam of intellectually curious individuals with an ability to integrate a wide transversality of skills and deep understanding of through-the-line ecosystem. Our simple principal is to understand the business before designing an engagement that would deliver desired result. We ask the right questions to get to ideas that deliver result. We believe team-play is the key and therefore we have developed a team of strategic & creative professionals to ensure that our ideas end into great experiences. What we do:
The foundation of everything we do remains our marketing service expertise with strategically driven creative ideas, production and flawless execution services. We design campaigns, engagements, platforms and contents that results an experience. Our focus, our passion is to help our client to imagine, create, curate and manage their desired result. Our job is to create meaningful connections with our client’s brands and people they want to talk to. Our Approach is to redefine all the ways people experience a brand in action!

They make magic happen without a wand, just with passion and hustle! Big cheers to our very own genies Munna, Likhon and...
31/05/2025

They make magic happen without a wand, just with passion and hustle!
Big cheers to our very own genies Munna, Likhon and Pias from the Crosswalk Event Team.
Happy Event Manager’s Day!

22/05/2025

𝗖𝗼𝗼𝗹 𝗧𝗮𝗹𝗸𝘀 𝗮𝘁 𝗥𝗲𝗳𝗿𝗶𝗴𝗲𝗿𝗮𝘁𝗼𝗿 𝗠𝗲𝗹𝗮 𝟮𝟬𝟮𝟱: 𝗖𝗿𝗼𝘀𝘀𝘄𝗮𝗹𝗸 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 𝗨𝗻𝗽𝗮𝗰𝗸𝘀 𝘁𝗵𝗲 𝗔𝗽𝗽𝗹𝗶𝗮𝗻𝗰𝗲 𝗣𝗮𝗿𝗮𝗱𝗼𝘅

At Prothom Alo’s Refrigerator Mela 2025, M A Maruf, Founder of Crosswalk Communications shared sharp insights on why better tech doesn’t always lead to better sales in Bangladesh. From Gen Z reviews to Maa’s approval, from appliance features to emotional trust—this keynote decoded what truly drives buying decisions in our homes.

Thank you, Prothom Alo for creating a platform where real conversations can shape smarter marketing.


21/05/2025

প্রথম আলো ডট কম–এর আয়োজনে রেফ্রিজারেটর মেলা ২০২৫ -এ অনুষ্ঠিত হতে যাচ্ছে বিশেষ শিক্ষামূলক সেশন
Cool Talks: AI, Innovation, Appliance, and Modern Day Marketing

এই সেশনে কী–নোট আলোচনা করবেন- এম এ মারুফ

সেশনে অংশগ্রহণ করতে এখনই রেজিস্ট্রেশন করুন 👉 https://tinyurl.com/3r3hmj4c

📍 স্থান: আলোকি কনভেনশন সেন্টার, তেজগাঁও–গুলশান লিংক রোড, ঢাকা
📅 তারিখ: ২২ মে ২০২৫, বৃহস্পতিবার | 🕒 সময়: বিকেল ৩টা থেকে সন্ধ্যা ৬টা পর্যন্ত

21/05/2025

At Crosswalk, we created 4 sharp, 15-second OVCs built on what truly matters to consumers; space that delivers, cooling that performs, energy efficiency that saves, and modes that adapt to real needs. In a market drowning in price wars and empty claims, we cut through with function-first storytelling rooted in everyday struggles. No noise. Just relevance. Powered by real insights and our ‘Happy থাকুন’ philosophy.

াকুন

11/05/2025

সবার জন্য সময়মতো সবই হয়, শুধু মায়ের জন্য কিছু করতে গেলেই দেরি হয়ে যায়।
A belated
Happy Mother's Day!

04/05/2025

✨ আবারও ঘষা দিলেই গোল্ড — The Campaign That Came Back Louder ✨
Last year we gave people a reason to scratch and shine. This year we brought it back with more beat, more buzz, and the same golden thrill. We knew the line worked. So we owned it again.
This time with a local-style anthem, short bursts of gold flexing and speed-ramped scenes that scream celebration. The idea was simple: when something hits, you don’t change it—you level it up. From showrooms to social feeds, gold is back in the spotlight.
📺 Watch the 15s cut. Feel the energy.
আবারও ঘষা দিলেই গোল্ড—say it once and you’re hooked.

মে দিবসের শুভেচ্ছা।
30/04/2025

মে দিবসের শুভেচ্ছা।

🚨 We’re hiring: Strategic Planner 📍 Location: DhakaWe're on the hunt for a Strategic Planner who can think sharp, dig de...
23/04/2025

🚨 We’re hiring: Strategic Planner
📍 Location: Dhaka

We're on the hunt for a Strategic Planner who can think sharp, dig deep, and present like a TED speaker on caffeine.

At our agency, it's not just about PowerPoint slides—it's about understanding people, mining insights and turning cultural signals into brand strategy. If you live for decoding the "why behind the buy", we want to hear from you.

You must be someone who can:
🔍 Conduct solid consumer & cultural research (online & otherwise)
🧠 Translate observations into sharp, actionable insights
📊 Create and deliver compelling and intelligent presentations
🎯 Work with creative teams to build campaigns with strategic clarity
🚀 Thrive (not just survive) in agency madness with an advertising-first mindset

We offer an industry-standard salary, a room full of ambitious thinkers and the chance to work on brands that demand more than just surface-level strategy.

👉 If this sounds like your jam, send us your portfolio or deck that best reflects your brain at work to [email protected]

Let’s build something that matters.

16/04/2025

You can’t choose what you don’t consider.
We didn’t just sell the fridge. We sold the reason to look again.*
In reality, selling a fridge in a market already flooded with cooling promises is difficult. Therefore; when we got the brief, we didn’t just take it; we challenged it. Because the real problem wasn’t visibility. It was about relevance and consideration set.
Backed by solid consumer insight done by Consulting Ltd, we cracked open the truth: KONKA Fridge was missing from the ‘consideration set’. So we built a bold, focused, 360° campaign under the ‘Happy থাকুন’ umbrella - instead of chasing gimmicks, we zoomed in on what really matters to the everyday user; their pain points by highlighting it’s unique features which they tried to portray few times with different engaging storytelling and unfortunately those did not work. We decided to go where function meets strategic messaging.
Now, the features speak. The brand connects. And the consumer pays attention.
🎥 Watch the 3 OVCs and scroll through the campaign that reframed the narrative.
াকুন

শুভ নববর্ষ ১৪৩২
13/04/2025

শুভ নববর্ষ ১৪৩২

30/03/2025

ইদ মোবারক।

27/03/2025

This stunning 3D animation for GREE is crafted by our in-house team!

Address

Level 2, House 19, Road 6, Block D, Niketon, Gulshan 1
Dhaka
1212

Opening Hours

Monday 10:00 - 19:00
Tuesday 10:00 - 19:00
Wednesday 10:00 - 19:00
Thursday 10:00 - 19:00
Sunday 10:00 - 19:00

Telephone

02-9852499

Website

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Our Story

Our Philosophy: People are no longer satisfied with simply "hearing" a brand's message. Now it's the actual experiences we have with a brand that define its relevance—emotionally, socially and when it's time to buy. It's a big change. Crosswalk is the intersection that merges cultural intelligence, people insight and trends with HARD TO REACH, HARD TO PLEASE and DEMANDING target. To get into the hearts and minds of our audiences we develop memorable experiences that inspire them to act. Who we are: A team of intellectually curious individuals with an ability to integrate a wide transversality of skills and deep understanding of through-the-line ecosystem. Our simple principal is to understand the business before designing an engagement that would deliver desired result. We ask the right questions to get to ideas that deliver result. We believe team-play is the key and therefore we have developed a team of strategic & creative professionals to ensure that our ideas end into great experiences. What we do: The foundation of everything we do remains our marketing service expertise with strategically driven creative ideas, production and flawless ex*****on services. We design campaigns, engagements, platforms and contents that results an experience. Our focus, our passion is to help our client to imagine, create, curate and manage their desired result. Our job is to create meaningful connections with our client’s brands and people they want to talk to. Our Approach is to redefine all the ways people experience a brand in action!