11/08/2025
Position: Digital Media Executive
Location: House 9, Rd 16, Gulshan 1, Dhaka 1212
Company: PHD Media Bangladesh
About US
PHD Media, part of the Omnicom Media Group, is a globally acclaimed media and communications agency known for delivering bold, strategic, and data-driven marketing solutions. Our work combines creativity and innovation to deliver measurable results for leading global brands.
We work closely with industry giants such as HP, SC Johnson, HSBC, OPPO, OnePlus, Infinix, Singapore Airlines, and Royal Enfield crafting impactful campaigns across digital and traditional channels.
Position Overview:
We are seeking an experienced and dynamic Media Planner to join our team. The ideal candidate will have a strong background in media planning, strategic thinking, and a deep understanding of the media landscape in Bangladesh. This role is pivotal in developing and executing media strategies that align with our clients' marketing goals.
Key Responsibilities:
Media Strategy Development: Lead the development of comprehensive media plans across various channels, including all the digital medias
Client Collaboration: Work closely with clients to understand their business objectives, target audiences, and marketing goals. Develop media strategies that effectively reach and engage the target audience.
Market Research: Conduct thorough market analysis and audience research to inform media planning decisions. Stay updated on media trends, consumer behavior, and emerging channels.
Media Buying: Collaborate with the buying team to negotiate and secure the best media placements and rates.
Campaign Ex*****on: Execute digital media buys across various platforms, including social media, search engines, display networks, video, and programmatic channels.
Performance Analysis: Monitor and analyze the performance of media campaigns. Provide detailed reports and insights to clients, recommending optimizations where necessary.
Team Leadership: Mentor and guide junior media planners, fostering a collaborative and results-driven work environment.
Vendor Relations: Build and maintain strong relationships with media vendors, negotiating favorable terms and ensuring access to premium inventory.
Budget Management: Manage campaign budgets, ensuring efficient allocation of resources to maximize ROI.
Qualifications:
- Bachelor's degree in Marketing, Communications, Media Studies, or a related field.
- 1 year of experience in media planning, with a strong focus on digital media.
- Proven track record of developing and executing successful media strategies.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent communication and presentation skills
- Proficiency in media planning tools and software.
How to Apply:
Interested candidates are invited to submit their resume and a cover letter detailing their relevant experience to [email protected]. Please include "Digital Media Executive" in the subject line.
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