11/08/2026
$18.73K IN SALES & 574 PURCHASES FROM $3.17K IN GOOGLE ADS
Turning $3.17K in ad spend into $18.73K in eCommerce sales requires strategic targeting, accurate conversion tracking, strong campaign structure, and continuous optimization.
I managed Google Ads for a Cat Food Store in Georgia, USA, from November 2025 to February 2026. The goal was to attract high-intent pet owners, increase online purchases, and scale revenue while maintaining an efficient acquisition cost.
PROJECT DETAILS
β’ Business: Cat Food Store
β’ Location: Georgia, USA
β’ Duration: 4 Months
β’ Campaigns Managed: 5
β’ Total Ad Spend: $3.17K
β’ Purchases Generated: 574
β’ Total Sales: $18.73K
β’ CTR: 11.12%
β’ Cost per Conversion: $5.52
β’ ROAS: 590.85% / 5.91x
β’ Average Order Value: $32.63
MY RESPONSIBILITIES
β’ Audited the account, products, competitors, and conversion tracking.
β’ Set up, optimized, and managed 5 sales-focused campaigns.
β’ Managed Search, Shopping, Performance Max, Brand, and Remarketing campaigns.
β’ Researched high-intent keywords related to cat food and pet nutrition.
β’ Optimized product targeting, bids, budgets, audiences, and locations.
β’ Monitored search terms and removed irrelevant traffic with negative keywords.
β’ Improved ad messaging to attract purchase-ready pet owners.
β’ Analyzed campaign, keyword, device, location, and audience performance.
β’ Shifted budgets toward higher-converting campaigns and products.
β’ Continuously optimized campaigns to improve ROAS and reduce acquisition costs.
RESULTS ACHIEVED
β’ Generated 574 purchases.
β’ Produced $18.73K in sales from $3.17K in ad spend.
β’ Achieved a strong 590.85% (5.91x) ROAS.
β’ Generated approximately $5.91 for every $1 spent.
β’ Maintained an 11.12% CTR and $5.52 cost per purchase.
β’ Achieved a $32.63 average order value.
Want more profitable sales from your Google Ads?
Letβs reduce wasted spend, attract purchase-ready customers, and scale your eCommerce revenue.
Contact me today for a complimentary Google Ads account review.