Expert Rifat

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🚀 Google Ads Expert | Helping Local Service Businesses Get More Leads, Calls & ROI | 📊 Proven ROI Strategies | 🧩 GA4 & Tag Manager Specialist | ⏳ 5+ Years Experience

🎯 Topic: My First Campaign Flopped — But I’m Glad It DidI built my first Google Ads campaign with so much excitement.But...
17/08/2025

🎯 Topic: My First Campaign Flopped — But I’m Glad It Did

I built my first Google Ads campaign with so much excitement.

But what happened?

✅ CTR: Low
✅ CPC: High
✅ Conversions: Zero

I thought I followed all the best practices.
But something was clearly off.

That campaign didn’t make me feel like a failure.
It made me hungry to understand why.

So I stayed up nights reading forums, watching more tutorials, and testing again and again.

And slowly… things started working.

That failed campaign?
It became my best teacher.

Running Google Ads but not seeing results?
DM me “Fix This” and I’ll help you spot what’s going wrong — before it wastes more money.

🌟 From Zero to Level 2 — A Journey Worth Sharing 🚀When I started my freelancing journey on Fiverr, I had just one goal i...
13/08/2025

🌟 From Zero to Level 2 — A Journey Worth Sharing 🚀

When I started my freelancing journey on Fiverr, I had just one goal in mind — deliver work so valuable that clients see me as a partner, not just a service provider.

Today, I’m proud to share that I’ve officially reached Fiverr Level 2 Seller status! 🏆

Over the past months, I’ve completed 48 projects on Fiverr, and I’m proud to share that almost all of them received 5-star ratings ⭐⭐⭐⭐⭐. But my journey doesn’t end there — I’ve worked on even more projects outside the marketplace, building strong client relationships across different countries and industries.

But numbers alone don’t tell the full story.
Every project was more than a task — it was a challenge to understand my client’s unique needs, solve real problems, and create results that matter. I’ve always treated every client’s business as my own, and that mindset has been my biggest driver for success.

💬 I’ve learned that:

Clients don’t just want a service; they want someone who cares.

Clear communication and trust are the foundation of long-term success.

When you go the extra mile, clients remember you — and they come back.

This achievement wouldn’t have been possible without my amazing clients who trusted me, even for complex projects that required deep expertise and problem-solving. You’ve been a huge part of my journey, and I’m deeply grateful. ❤️

This is not the end — just another milestone. The mission continues: helping more businesses grow, optimizing their strategies, and delivering success stories.

Here’s to the next chapter! 🥂

❌ Myth: “I launched my campaign yesterday — where are the leads?”✅ Truth: Google Ads takes time to optimize.Your campaig...
11/08/2025

❌ Myth: “I launched my campaign yesterday — where are the leads?”

✅ Truth: Google Ads takes time to optimize.

Your campaign needs to:
– Exit the learning phase
– Gather data on what works
– Adjust based on real-world performance

Even high-performing campaigns take 5–10 days to stabilize.

🎯 Patience + consistent optimization = long-term ROI.

📩 If you’re panicking 48 hours into your campaign, DM me “Set Expectations” — I’ll explain what to track and when.

🌟 Another 5-Star Review — and a Repeat Client!Plumbing Business (California, USA)🚰 From Wasted Ad Spend to Consistent Le...
09/08/2025

🌟 Another 5-Star Review — and a Repeat Client!

Plumbing Business (California, USA)

🚰 From Wasted Ad Spend to Consistent Leads

When this California-based plumbing company first reached out, they were frustrated — their Google Ads were running but not bringing the right kind of leads. A lot of their budget was going into irrelevant clicks, and tracking wasn’t even set up properly, so they couldn’t measure ROI.

What I did:
✅ Fixed all tracking issues so we could clearly see which clicks were turning into real calls
✅ Restructured the campaign with location-focused ad groups
✅ Added high-intent keywords and removed irrelevant search terms
✅ Adjusted bidding to focus on the most profitable areas

The result so far:
📈 Within weeks, their ad spend became more efficient, irrelevant clicks dropped, and qualified leads started increasing. Revenue is steadily improving, and the client is feeling much more confident about their marketing investment.

Now this client has already come back for a second project — a full campaign optimization — and results are getting even better.
Happy client = Happy me. 😊

💬 If you’re a local service business owner and want your Google Ads to bring in consistent, trackable results, DM me with “Local ROI” and I’ll show you what’s possible.

This NYC-based plumber had a strange issue:"We get hundreds of clicks, but no one’s calling."🔍 What I found: – The landi...
08/08/2025

This NYC-based plumber had a strange issue:
"We get hundreds of clicks, but no one’s calling."

🔍 What I found:
– The landing page had no phone number above the fold 😳
– Ad copy said "emergency plumbing" but landing page didn’t match
– No conversion actions defined in Google Ads

🛠 What I did:
– Fixed CTA placement, added click-to-call
– Matched ad language with page (message match)
– Defined calls + form submits as conversions
– Turned on call extension + location extension

📞 Result?
– 11 direct calls in 6 days
– CPL went from $61 to $17
– Client now refers me to others in his network

📩 Too many clicks but no calls? You might have a funnel issue.

Send me a message with “Funnel Fix” — let’s find the leak.

Client: “I’m spending $1000+ per month on Google Ads but not sure what I’m getting.”Industry: HVAC (Heating & Cooling) L...
04/08/2025

Client: “I’m spending $1000+ per month on Google Ads but not sure what I’m getting.”

Industry: HVAC (Heating & Cooling)
Location: Florida

🔍 My audit revealed:
– Using broad match for terms like “air” and “cooling”
– Ads were showing outside service zone
– No call tracking

🛠 What I implemented:
– Switched to phrase match & added 23 negative keywords
– Geo-restricted campaigns
– Created custom landing page with seasonal offers
– Added call tracking + form tracking via GTM

📈 Outcome:
– Cost per conversion dropped from $84 to $28
– Clear tracking of all leads
– Client extended contract 3 months upfront

📩 Spending money but don’t know where the leads are going?

DM me “Track My Ads” — I’ll audit your setup & show what you’re missing.


❌ Myth: Broad match keywords bring in more people — so they must be better.✅ Truth: Broad match brings in more irrelevan...
28/07/2025

❌ Myth: Broad match keywords bring in more people — so they must be better.

✅ Truth: Broad match brings in more irrelevant clicks if not managed tightly.

Unless you're using audience signals and strong negative keywords, broad match can:
– Trigger for unrelated searches
– Drain your budget quickly
– Lower lead quality significantly

🎯 I use broad match strategically, not blindly.

📩 If you're using broad match and seeing junk leads — DM me “Keyword Audit”.

Why I Chose Google Ads (And Not SEO, Facebook Ads, and others)When I started learning online marketing, I explored a lot...
25/07/2025

Why I Chose Google Ads (And Not SEO, Facebook Ads, and others)

When I started learning online marketing, I explored a lot:

✔️ SEO
✔️ Facebook Ads
✔️ Social Media Marketing & Others

But none of them felt right.

Then I found Google Ads.

Here’s why it clicked for me:

I loved how measurable it was.
I could track exactly what was working and what wasn’t.
It wasn’t about chasing trends — it was about understanding user intent.

And that was powerful.

That one decision shaped my entire freelancing career.

Want to build a skill that brings results and long-term value?

DM me “Why Google Ads” — I’ll tell you why it still excites me after 5+ years.

🎯 Why You Should Run a Branded Campaign — Even if You Rank #1 on Google🔍 Think you don’t need to run Google Ads for you...
23/07/2025

🎯 Why You Should Run a Branded Campaign — Even if You Rank #1 on Google

🔍 Think you don’t need to run Google Ads for your own business name?

Think again.

Branded campaigns protect your brand from:
⚠️ Competitors bidding on your name
⚠️ Losing clients to similar-sounding businesses
⚠️ Traffic leakage

For just $0.30–$0.50 per click, you can:
✅ Control your messaging
✅ Capture high-intent searchers
✅ Boost conversions instantly

I run branded campaigns for every client — no exceptions.

Need help setting yours up?

DM me “Brand Protect” — I’ll help you do it in 15 mins.

❌ Myth: Once a Google Ads campaign is launched, it will run on its own.✅ Truth: Google Ads is not a crockpot. It’s more ...
13/07/2025

❌ Myth: Once a Google Ads campaign is launched, it will run on its own.

✅ Truth: Google Ads is not a crockpot. It’s more like a high-performance engine — it needs tuning.

Even well-built campaigns need:
– Weekly search term reviews
– Keyword & bid adjustments
– New negative keywords
– Landing page performance checks

💡 My best results come from ongoing optimizations, not the initial launch.

📩 If your ads are “set and forget” — chances are, your results are too.

DM me “Optimize Me” and I’ll show what’s missing.

Client: “Why am I getting calls for completely unrelated services?”❌ Their keyword: +cleaning +service Which matched wit...
12/07/2025

Client: “Why am I getting calls for completely unrelated services?”

❌ Their keyword: +cleaning +service
Which matched with:
– “free cleaning jobs”
– “how to start a cleaning business”
– “dental cleaning near me”

🔍 They had broad match modified keywords with ZERO negative keywords.

✅ What I did:
– Switched to phrase and exact match
– Added 65+ negative keywords including: job, free, dental, DIY, YouTube

📊 Result:
– Reduced irrelevant clicks
– Doubled qualified leads
– Cut CPL by 47%

📩 Broad match without negatives = money leak.

DM me “Keyword Audit” if you want your ads to stop attracting the wrong crowd.


Mistake Most Freelancers MakeRunning Ads Without Tracking = Lighting Money on FireYou can’t improve what you don’t measu...
12/07/2025

Mistake Most Freelancers Make

Running Ads Without Tracking = Lighting Money on Fire

You can’t improve what you don’t measure.

Every campaign I build includes:
✔️ Event tracking
✔️ Phone call tracking
✔️ Form submission tracking
✔️ Scroll depth & session duration

📊 This is how I make ads profitable — not lucky.

If your current freelancer didn’t set this up, it’s time for a second opinion.


Address

Mirpur 10
Mirpur
1216

Telephone

+8801764845513

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