05/11/2025
“My videos don’t even show up when I search them.”
That’s what my Realtor client said during our strategy call last month.
She sounded frustrated and I get it.
Her videos had solid lighting, clean editing, and even great hooks.
She was showing her listings, sharing market updates,
and actually giving value.
But she wasn’t getting the visibility she deserved.
When I checked her channel, everything looked fine…
until I opened the backend.
No tags.
No keyword alignment.
Titles and descriptions weren’t connected.
It reminded me of when I heard about tags.
Back then, I thought tags didn’t matter anymore.
Everyone online said, “YouTube doesn’t use tags now.”
So I skipped them on my client's Video & wondered why none of the videos ranked.
That’s when I learned the truth:
Tags might not make your video go viral…
But they tell YouTube what your content is about
and who should see it.
So, I fixed her setup.
✅ Added 5–7 strong, relevant tags instead of 30 random ones.
✅ Matched the title, description, and tags for keyword alignment.
✅ Mixed broad keywords with local ones.
Nothing fancy.
Just strategy.
Two weeks later, she texted me
“Hey Al, my videos are now showing up in related searches!
And I got two leads from it this week.”
That’s the moment I love most when a small change creates a big shift.
Because this is what most agents get wrong:
They spend hours editing, scripting, filming…
But skip the simple things that actually help YouTube understand their content.
📌 Tags don’t make you viral.
They make you visible.
A small fix.
Big visibility.
Real results.
