Animoto

Animoto Animoto is the easiest way to create stunning, branded videos, no experience necessary.

Our drag-and-drop interface, templates, and library of stock images and music allow anyone to turn their ideas into engaging and impressive videos in minutes. Animoto’s award-winning online video maker makes it easy for anyone to create professional video. Used by millions of consumers, businesses, and photographers throughout the world, its work is deeply rooted in the belief that making videos s

hould be simple, cost-effective, and accessible to everyone. Founded in 2006, Animoto is based in New York City, with an office in San Francisco.

10/03/2026

Is your AI video strategy costing you trust? 📉

New data shows only 3.5% of consumers trust fully AI-generated videos, yet 77.9% embrace human-led, AI-enhanced content.

Check out our latest blog for the full breakdown on the "uncanny valley," generational shifts, and how to use AI as your co-pilot, not the driver.

https://animoto.com/blog/news/what-people-think-about-ai-video

17/02/2026

Marketers are racing to adopt AI, but the data is clear: we aren’t ready to hand over the reins. While AI adoption is skyrocketing, there’s a massive risk of "brand blending" where every company starts to sound and look the same because they’ve outsourced their identity to AI.

The marketers winning in 2026 are those using AI to scale output without sacrificing soul:
🤗 99% say their brand personality must shine through
📷️ 83% insist on using their own media over stock or pure AI generation
👋 67% say real people remain the #1 factor for authenticity

The big takeaway? Authenticity beats high-gloss production every time. In fact, users value a video that feels "personal and authentic" almost 2x more than one that just looks "professionally made."

Read our full 2026 State of Video Report and learn how you can use AI to scale without losing your brand personality.

https://animoto.com/state-of-video

10/02/2026

Marketers are pushing forward with AI, but what do their audiences think? While only 3.5% of people trust fully AI-generated videos, they still trust content featuring real people and media.

Marketers can (and must) leverage their media to avoid alienating their audience and dehumanizing their brands.

With Animoto's AI video maker, your media is always at the heart.

Learn more about this year's biggest video trends and get started on your next video: https://animoto.com/state-of-video

28/01/2026

Our 2026 State of Video report is officially here, and the data is clear: AI is your engine for efficiency, but your human touch is your ultimate competitive advantage.

Join the Animoto team for a live webinar tomorrow, January 29th at 2 PM EST, where we’ll walk you through the data and help you build a 2026 video strategy rooted in authenticity. Register today to book your spot!
https://bit.ly/videotrends2026

Get the full report: https://animoto.com/state-of-video

26/01/2026

Is your AI strategy building trust or breaking it? 👀

Our newest report dives deep into the "Trust Gap" in AI video marketing. We found that while 2026 is the year of AI efficiency, consumers are more skeptical than ever. The secret to winning isn't replacing the human element; it's using AI to amplify it.

Here’s what you’ll learn in our 2026 State of Video Report 📊
Why 88% of consumers prioritize brand trust as much as price.
The kinds of content your audience craves.
How to scale your output without losing your brand’s soul.

Get the full breakdown and see the data behind the trends: https://animoto.com/state-of-video

21/01/2026

In a world full of AI-generated noise, what does it take to actually connect?

We just released our latest report on the State of Video, and the results are clear: While AI is a game-changer for scaling your content, human touch remains your greatest competitive advantage.

Check out the highlights:
📉 36% of consumers say AI-generated videos can lower brand trust.
🤗 77.9% trust videos featuring real people.
🤖 The "Trust Gap" is widening—learn how to bridge it.

Read the full report to see how top marketers are balancing tech and authenticity in 2026.

https://animoto.com/state-of-video

19/01/2026

Today we honor the life and enduring legacy of Dr. Martin Luther King Jr. His vision reminds us that progress is a journey fueled by courage and compassion. May we continue to listen, learn, and lead with love. 🕊️✨

FREE "Honoring MLK" template:
https://animoto.com/video-templates/honoring-mlk

14/01/2026

Our 2026 State of Video Report is almost here! Sign up for exclusive early access and learn:
- What content consumers love
- What they reject
- How you can stay ahead of the AI curve
- A whole lot more.

Sign up: https://animoto.com/state-of-video/access

01/01/2026

Happy New Year from Animoto! 🎉✨ As we bid farewell to 2025, we want to extend our heartfelt gratitude to all our amazing customers. Your videos have not only spread joy but have touched hearts and created lasting memories.⁠ Cheers to 2026! 🥂

25/12/2025

May your days be merry and bright! Sending the warmest wishes for a wonderful Christmas celebration and a happy New Year. Thanks for another amazing year together.
- the Animoto team


🔎 "Business Holiday Card" free template
https://animoto.com/video-templates/business-holiday-card

22/12/2025

Mark your calendars: New research detailing 2026’s biggest consumer and business video trends will be available starting this January! Register now for exclusive early access and get ahead of the AI curve.

Sign up: https://animoto.com/state-of-video/access

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