09/03/2023
Digital Marketing strategies mean Experts define digital marketing as using online resources to reach the target customer.
Identifying where, why, and how a company makes a profit is one of the building blocks of a digital marketing strategy. It helps formulate a marketing plan that aligns with the business goals and customer requirements.
A brand has to evaluate owned, paid, and earned media while formulating a digital marketing strategy.While owned media consists of the organisation’s communication channels, earned media and paid media are external communication channels.