
08/07/2025
đĒđĩđŽđ đđĩđŧđđšđą đ¯đ˛ đđĩđ˛ đ¯đ˛đģđ°đĩđēđŽđŋđ¸ đđŽđšđđ˛ đŧđŗ đŽ đđ˛đ¯đđļđđ˛ đŗđŧđŋ đąđļđŗđŗđ˛đŋđ˛đģđ đļđģđąđđđđŋđļđ˛đ?
You're absolutely right to focus on industry standard benchmarks! "Standard" is a fluid concept in business, so we rely on these benchmarks to understand what's typical and healthy for a given sector.
Here's a breakdown of various industry standard benchmarks, primarily focusing on đŊđŋđŧđŗđļđ đēđŽđŋđ´đļđģđ & đ¸đ˛đ đ˛đ
đŊđ˛đģđđ˛ đ°đŽđđ˛đ´đŧđŋđļđ˛đ with some additional considerations:
đ. đđļđ´đĩ-đŖđŋđŧđŗđļđ đ đŽđŋđ´đļđģ đđģđąđđđđŋđļđ˛đ (đđ˛đģđ˛đŋđŽđšđšđ đđą% - đ°đŦ%+)
These industries often benefit from low cost of goods sold, high value-add services, intellectual property, or specialized expertise.
Technology & Software: Often 20-40%, with some segments even higher. Cloud-based services (SaaS) are particularly strong.
Financial & Legal Services: 15-35%. Expertise-driven, low physical overhead. Examples: financial advisors, accounting firms, law firms.
Consulting & Coaching: 20-30%. Similar to legal/financial,
Real Estate (Agents/Brokers): 15-25%. Commission-based, so direct costs are low relative to the sales price.
To***co: Historically very high, can be 25-30% or more, Banks (Money Center/Regional): Can reach 15-30%.
Oil & Gas (Production & Exploration): Can vary wildly with commodity prices, but in good times, 20-30%+ is possible due to the inherent value of the resource.
Health & Wellness Spas: reportedly around 88.8%. This suggests high-value services and potentially strong pricing power.
đ. đ đŧđąđ˛đŋđŽđđ˛-đŖđŋđŧđŗđļđ đ đŽđŋđ´đļđģ đđģđąđđđđŋđļđ˛đ (đđ˛đģđ˛đŋđŽđšđšđ đŗ% - đđą%)
These industries often have a more balanced cost structure, requiring significant operational or marketing expenses.
Healthcare (Providers/Hospitals): 10-15%. Heavily influenced by insurance, regulations, and equipment costs.
Restaurants & Food Services: 5-12%. High food costs, labor, and often significant marketing. Success relies on volume, cost control.
Retail & E-commerce: 5-12%.
Manufacturing: 7-12%. Requires significant capital investment in machinery and raw materials, along with labor costs.
Household Products: Around 11%.
Education & Training Services: Around 7.8%.
Information Technology Services: Around 5.6%.
đ. đđŧđ-đŖđŋđŧđŗđļđ đ đŽđŋđ´đļđģ đđģđąđđđđŋđļđ˛đ (đđ˛đģđ˛đŋđŽđšđšđ đ% - đŗ%)
These industries typically rely on high sales volume, tight cost control, and competitive pricing.
Construction: 3-7%. High labor and material costs, project-based risks.
Airlines: Can be very volatile, often 2-5% in good times, easily negative during downturns due to high fixed costs (fuel, maintenance, aircraft).
Engineering & Construction Services: Around 4.6%.
Oil & Gas Refining & Marketing: Can be very low, around 1%, as it's a high-volume, commodity-driven business with tight competition.