Suhel Das

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Business Growth | Data-driven Marketing | Web Analytics | GA4 | GTM | Conversion Tracking | FB Pixel Conversion API | Facebook, Google Ads Specialist | I always try Deliver Some Good Result for My Client |

Every HubSpot form submission on your site is invisible to GA4, Meta Pixel, and Google Ads.The fix is a Custom HTML Even...
20/06/2026

Every HubSpot form submission on your site is invisible to GA4, Meta Pixel, and Google Ads.

The fix is a Custom HTML Event Listener tag in GTM.

It listens for HubSpot's own callbacks onFormSubmit and onFormSubmitted and pushes them into the GTM dataLayer as custom events.

Once in the dataLayer, GTM can fire any tag off it GA4 lead event, Meta Pixel Lead, Google Ads conversion.

It also captures the hs-form-guid so you know exactly which form generated each lead.

No plugin. No HubSpot integration. Just clean JavaScript bridging HubSpot into GTM.

A client came to me with a problem.They had Facebook Pixel set up. Ads were running. But the data looked wrong.Purchases...
16/06/2026

A client came to me with a problem.

They had Facebook Pixel set up. Ads were running. But the data looked wrong.

Purchases were happening in Shopify. Meta Ads Manager was barely reporting any of them.

They thought their ads weren't working. They were about to pause everything.

I took a look at their setup.

The Pixel was there. But it was client-side only firing from the browser. After iOS 14+, a large portion of their customers were iPhone users. The Pixel was blind to almost all of them.

No Conversions API. No server-side tracking. No first-party cookies. No event deduplication.

Meta was receiving maybe 50-60% of the actual purchase data. The algorithm was optimising based on incomplete signals. That's why the ROAS looked low. That's why the ads "weren't working.

Use phone call conversion tracking to help you understand how effectively your ads lead to phone calls from your website...
02/06/2026

Use phone call conversion tracking to help you understand how effectively your ads lead to phone calls from your website. When a user visits your website after clicking one of your ads, website call conversion tracking can help you identify and measure calls from your site.

This kind of conversion tracking tracks a call as a conversion when it lasts longer than a minimum length you set. This way, you can filter out shorter calls that probably don’t include sales or other valuable actions for your business.

17/05/2026

যারা মার্কিন নাগরিক তাদের নাকি একটা গার্লফেন্ড এবং একটা বউ তাকে তার বউয়ের ও একটা বয়ফ্রেন্ড আর একটা জামাই তাকে আমার রানিং ২৬ বছর আমার একটা গার্লফ্রেন্ড ও নাই বউ ও নাই 😃

Today i will share a big milestone, I am officially Google Ads and Google Analytics certified by Google. The journey of ...
08/05/2026

Today i will share a big milestone, I am officially Google Ads and Google Analytics certified by Google. The journey of taking myself one step further into the world of digital marketing and data analytics has been amazing. May this trend of learning new things continue. Thanks God🙏



Some Work For My Client's E-commerce Store capture full customer journey.
03/05/2026

Some Work For My Client's E-commerce Store capture full customer journey.





We often talk about scaling campaigns improving ROAS and optimizing performanceBut very few conversations start with mea...
18/04/2026

We often talk about scaling campaigns improving ROAS and optimizing performance
But very few conversations start with measurement infrastructure.
When datasets operate across multiple domains without unified tracking:
➡️Attribution becomes unreliable
➡️Conversion paths break
➡️Optimization loses direction
In today’s ecosystem, where automation dominates bidding and targeting, data accuracy is the competitive advantage.




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Sylhet

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