CommPass

14/11/2025

We’re excited to welcome you on Nov 27 for the CIM Session, our annual rendez-vous. Hope to see you there!

12/11/2025

Curious, just like 46 others, about what kangaroos have to do with marketing effectiveness? Join Roel Palmaerts and Bart De Pauw tomorrow, Thu Nov 13 at 9h30 am, for this inspiring online Masterclass!
Free for CommPass members, open for all: https://commpass.media/masterclass-marketing-effectiveness-2/

What do kangaroos have in common with Advertising Effectiveness?   Do you want to learn how to get the most out of your advertising budget? Enter the time travel machine and learn from the best. During this 90-minute session we will...

07/11/2025

Plenty of Media Sessions coming up in the next few weeks:
- Masterclass Advertising Effectiveness with Bart DE PAUW & Roel Palmaerts: https://commpass.media/masterclass-marketing-effectiveness-2/
- (New) Intro Class on Native Advertising with Benjamin Doumen & Nora Vanderschrick: https://commpass.media/intro-class-native-advertising/
- The one and only CIM Session with national & international media experts: https://commpass.media/cim-session/
Join one or several, as a CommPass member, you have free access to all of them.

06/11/2025

Join us for our next Academy on Retail Marketing, a deep dive into the strategies that connect commerce, media, and growth.

On the agenda:
* Ecommerce in your marketing strategy with Sascha Van der Borght (Publicis Groupe Belgium)
* Retail Media with Elodie Usai-Monteiro (WPP Media Belgium)
* Hands-on workshop, put theory into practice with Toon Coppens (DPG Media België)

“If your commerce isn’t connected to your marketing strategy or your retail media to your media strategy, neither is your growth,” says Sascha Van der Borght.

Register now before it’s too late: https://commpass.media/mediabytes-academy-2025/

03/11/2025

That’s going to be a full CommPass day this Wednesday, November 5, and in great company! Join us for a day packed with learnings and insights:

MARKET ESSENTIALS with Christine Jean at 11 a.m.(online)
A must-attend session to understand the fundamentals of media and what advertisers should expect when building strong, effective campaigns

and/or

MEDIABYTES (live) pm, featuring:
The Role of Performance Marketing by Frédéric François, Programmatic with Alec Vande Casteele and Search by Switlana Komac

Don't wait any longer, secure your spot today:
Market Essentials: https://commpass.media/academy-market-essentials-online/
Mediabytes: https://commpass.media/mediabytes-academy-2025/

01/11/2025

Vandaag herdenken we niet alleen familie of vrienden die we moeten missen, maar ook collega's en mensen met wie we hebben samengewerkt. Hoe kort of hoe lang het ook geleden is, ze worden nog allemaal gemist.

Aujourd’hui, nous rendons hommage non seulement aux membres de notre famille et à nos amis qui nous manquent, mais aussi aux collègues et à toutes les personnes avec qui nous avons travaillé. Qu’ils soient partis depuis peu ou depuis longtemps, ils nous manquent encore tous.

25/10/2025

What a line-up again for the Mediabytes Academy!
Join us on Nov 5 (Performance Marketing), Nov 19 (Retail Marketing) & Dec 3 (Digital Essentials), you can choose any module or combine them all.
We've got your next learning journey covered (again).
Register here: https://commpass.media/fr/mediabytes-academy/
(free for UMA, VIA & AEA members, if they are members of CommPass) with Frédéric FRANCOIS, Alec Vande Casteele, Switlana Komac, Sascha Van der Borght, Elodie Usai-Monteiro, Maarten Quartier, Karine Ysebrant de Lendonck, Gauthier Elslander.

15/10/2025

What’s left to do before you vanish into pumpkin-spice season?
Don’t forget to sign up for the MEDIABYTES Academy, the perfect way to warm up your mind while the weather cools down. Choose 1, 2, or 3 afternoons that suit you best, wrap yourself in some inspiration, and deepen your expertise with our amazing lineup of top speakers. Learning has never felt this cozy.🧣
Free for UMA, VIA and AEA members, open for all: https://lnkd.in/eV2H5qsD

06/10/2025

Last chance to nominate young media talent for 33 TO FOLLOW.
Find all the details en read more from our partners. You have until October 14 to put your favourites in the spotlight!
Media Marketing: https://www.mm.be/news-fr-87088--33-to-follow-derniere-ligne-droite-pour-les-inscriptions
PUB Magazine: https://pub.be/nl/33-to-follow-een-ode-aan-jong-mediatalent/
MediaSpecs BeLux-The Media Leader: https://be.themedialeader.com/nl/33-to-follow-nog-tot-14-oktober-om-jong-mediatalent-in-de-kijker-te-zetten/
✏️ Nominate here: https://event.commpass.media/33-to-follow

De nominatieperiode voor 33 To Follow wordt verlengd! Je hebt tot 14 oktober de tijd om jonge talenten van 33 jaar en jonger die de mediasector in België in beweging brengen, in de schijnwerpers te zetten.

30/09/2025

October 2: 10 speakers (including 2 international ones), 2 moderators, 115 participants from 35 different companies. Not bad for our Symposium so far.
Expect a day full of inspiration, fresh ideas and plenty of networking.
It’s free for CommPass members, but open to everyone. And the best part? We still have seats left. So… what are you waiting for? Register here: https://commpass.media/fr/symposium2025/

Date : jeudi 02 octobre 2025 Les médias en transition Aujourd’hui, les consommateurs accèdent sans effort à un large éventail de contenus – en direct ou en différé – via diverses plateformes. Cette évolution des habitudes de visionnage et d’écoute a...