Hi Folks agency

Hi Folks agency We help FMCG marketers convert new customers through word-of-mouth marketing. Hi Folks is an agency specialized in word-of-mouth marketing. WANT TO KNOW MORE ?

We do influencer marketing but differently. With real people for real results. OUR VISION
We want to reconcile marketers and consumers by moving away from traditional mass advertising and by promoting advertising based on experience and authentic sharing. OUR MISSION
In the FMCG sector shifting consumer habits is the biggest challenge. And the most effective way to do that is by creating a memorab

le product-testing experience. Let’s face it, we don’t shift from our usual purchase behavior just because we saw an ad on Facebook. Our agency helps marketers change consumers’ habits in favor of their products over the long term by crafting memorable product experiences. We create and animate communities of committed tester-ambassadors that we accompany in experiences of discovery and sharing of products and services, to convert them and their entourage into recurrent customers. BELGIAN ROOTS, EUROPEAN REACH
Today, Hi Folks can launch campaigns in any European country while guaranteeing an effective localized approach. Our unique methodology enables us to offer personalized product experiences and individual follow-up for campaigns involving thousands of consumers. Check our website and book a 20’ discovery call with us. We’ll identify your needs and explain to you in concrete terms how our collaboration could benefit you.

23/05/2025

You know what’s harder than launching a new brand? 🧐
Keeping one top of mind.

Materne is part of Belgian family life — a name that brings back memories for generations.

But even a classic needs a fresh take to stay in tune with the times.

In early 2024, the brand rolled out a full rebranding.

Our mission? Bring their new identity to life on social media.

👉 We restructured their content with clear editorial pillars

👉 We created content that resonates with their audience

👉 And amplified the message by running paid campaigns that reach the right people

The result? A brand that stays true to its DNA — but totally at ease in 2025.

Your audience is online — is your brand keeping up? Let’s talk. 👋

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Adres

Watermael-Boitsfort

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