🥪 Subs? Hoagies? Heros? The people of Pennsylvania may never agree — but that’s exactly what made this post work for Clearfield Cheese.
When we saw fans debating what to call their sandwiches, we turned that conversation into content. 👀
The result? One of Clearfield®’s top-performing posts — 20+ likes and a comments section full of delicious debate. 💬🧀
When you listen to your audience, they’ll always talk back.
How do you make yours feel heard? 👇
11/19/2025
Tested. ✅ Tweaked. ✅
We rounded up a few of our favourite quick wins that make your content hit harder and your engagement climb higher — without burning yourself (or your team) out.
👀 Swipe for the tips
💾 Save for later
…and follow us for more bite-sized marketing goodness. 💚
11/17/2025
Al appreciation moment. 🐾 Because every team needs someone who keeps spirits high!
Between brainstorming sessions, Slack messages, client calls, and deep work—Al brings the daily dose of cuteness that creatives need!
Give this good boy a virtual hug. 🤗
11/13/2025
User-Generated Content ( ) is the modern version of word-of-mouth. 🤫
We create UGC strategies that turn happy customers into your strongest sales team, helping your audience imagine themselves with your product or service, not just seeing it on their feed.
Use UGC to top up your media library with authentic content featuring real people and real experiences, and post as collabs to double your reach and visibility. 📲💥
Learn more about our UGC program 👉 yycthree.com/content-creation/user-generated-content
11/10/2025
The campaign? Polished. The outfit? Questionable. The results? Always 💯
How’s your work-from-home fit looking today? Drop 3 emojis to describe your vibe. 👇
11/06/2025
🛍️ Let’s check the pulse…
The biggest shift we’re seeing with Black Friday isn’t in how much people spend — it’s in how and why they shop.
Consumers are hunting value all year long, so doorbuster deals alone won’t win them over anymore.
So how do you plan smarter without shouting louder?
By leaning into anticipation, storytelling, community, and real customer experience.
🖤 Black Friday isn’t a date anymore — it’s a strategy.
And the brands that get that, win.
Let’s build your next sales strategy together 👉 yycthree.com
10/30/2025
🎃😱 Are you scaring away customers with your content?
If every post screams “BUY NOW!”… your audience might just ghost you. 👻
Building trust means mixing in fun, seasonal posts that show personality and community.
Last Halloween, we helped Grady Krebs // REMAX brew up a reel that used trending audio, tapped into spooky season, and showed how connected he is to his neighbourhood. 🏡✨
🧙♀️ Don’t let low engagement haunt you — let’s create content that enchants your audience.
📲 DM us to learn more about our content creation packages!
By day, they’re conjuring killer designs and managing projects that slay.
By night? They’re crafting hauntingly beautiful tattoo art, eerie illustrations, and spine-tingling prints that’ll give you chills (in the best way). 🕷️✨
An Alberta University of the Arts grad and multi-disciplinary Calgary artist, Elain brings detail, edge, and pure artistry to everything they touch — whether it’s a YYC3 campaign or a creepy-cool new piece at .
Want to keep up with their latest creations from the dark (and artsy) side?
🩸 Follow Elain Zhang — if you dare. 😈🎨
10/23/2025
😬 Would Caleb Hammer roast your spending habits?
Gen Z carries record levels of debt, but they're still spending on fashion, tech, and experiences... WHY?! 🧐
But it’s not “reckless spending”... it’s psychology.
Splurging doesn't feel like spending; it feels like self-expression, connection, or even a steal.
If you want to actually turn your audience into customers, you need a team that understands the "why" behind the buy.
Spoiler 🚨 it’s not as logical as you think.
yycthree.com/connect
10/20/2025
📅 For small business owners and marketers, November isn’t just another month... it’s the busiest month of the year and a make-or-break season for sales.
🍗 Thanksgiving (for our 🇺🇸 friends)
🛍️ Black Friday + Cyber Monday
🎄 Christmas & Boxing Day prep...
Between prepping promos, handling customers, juggling day-to-day operations and holiday parties… time is limited to plan and post scroll-stopping content! 😅
That’s where we come in. Our unique Social Strategy Systems are specifically designed to support small business owners with whatever you need!
Set your business up for success. Let's talk 👉 yycthree.com/digital-marketing-process
10/16/2025
EVERY dog owner wants their pup to feel strong, healthy, and happy... but trying to understand pet nutrition can feel like a foreign language!
That's why we turned the science behind TriSana Nutrition into easy-to-understand graphics that any pet owner can understand.
In this easy-to-digest diagram, we connect the dots between what pet parents are seeking and the products Trisana offers, using a real IGP dog and the supplements they're on!
Turning complex info into → bite-sized posts is our specialty!
10/14/2025
Your vision, our creative storytelling. 🤝
This , we're reflecting on the clients who we LOVE to work with, and remind us why we LOVE what we do.
We're grateful for your trust, creativity, collaboration, and the chance to bring your stories to life!
Be the first to know and let us send you an email when YYC3 Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
“A recipe is merely words on paper; a guideline and starting point from which to improvise… Words have no flavour, you have to add your own.”
Hayley is a Marketing Strategist who earned her Bachelor of Management degree from the University of British Columbia in 2012 and proudly adds her own “flavour” to all that she endeavours.
Drawn to subject matter including branding, marketing, consumer behaviour, and corporate social responsibility, Hayley honed her skills in writing, design, creative and strategic thinking. As textbooks turned to ebooks, Instagram was created, and websites became mobile-friendly, Hayley says she was “captivated by how the digital economy would shift the way businesses, marketers, and consumers conducted themselves”, leading her to found YYC3 Inc. in 2014.
Combining a keen eye for detail and passion for storytelling with digital technologies, Hayley’s mission “to discover and disseminate stories that are worth telling” is realized though YYC3 Inc. and the engaging content she creates and shares. A self-described content strategist, Hayley’s clients call her by many names including copywriter, website designer, ad manager, business consultant, coach, and “DMG” which stands for digital marketing guru.
Recognizing the power of social media in the evolving digital economy Hayley Bendzik founded YYC3 Inc. in 2014 on a mission to spread messages worth sharing.
Whether you’re brand new to exploring digital platforms as part of your marketing strategy, or you’re already set-up and interested in utilizing existing platforms more effectively, contact Hayley to find out what YYC3 can do for you!
