05/05/2019
The problem with most marketers these days is the lack of creativity and patience. Most are too afraid to think outside the norms of today's marketing methods and will ever rarely try different angles.
The successful ones in this business are never stagnant and stay ahead of the game by adopting new ideas and think outside the box.
Don't be afraid to try new things. Who knows, it might actually just work.
The problem with A/B testing is that people don’t like to fail. So they test option A against option B, where both options are quite similar. Blue boxes vs. green boxes. $199 vs. $205. Why no…