09/22/2026
💪How I went from burnt-out personal trainer to marketing strategist 👩💻
I’m just a regular hero like everyone else, with a humble origin story that launched me on a path I never expected.
Before I was a marketing strategist, I was a personal trainer. I was so excited to help people change their lives, but I quickly realized that the business model I was following was designed for a version of me that didn’t exist.
I was trying to do all the things. I was training clients, trying to post on social media every single day, managing bookings, and answering emails at all hours. I was constantly running on empty, and the more I tried to “hustle” my way to success, the more my health suffered.
It didn’t take long for me to hit a wall. Hard.
I was completely burnt out, overwhelmed, and honestly? I felt like a failure because I couldn’t keep up with the “standard” way of doing business.
So, I did the only thing I could: I quit.
I walked away from personal training, but I took this lesson with me:
The problem wasn’t me…it was the system.
So I set out to fix it… I wanted to help other entrepreneurs avoid the same burnout I went through. I wanted to show people that you don’t have to sacrifice your health to build a business you love.
That’s what My Cozy Content Strategy is all about.
👩💻 Join the Cozy Content Strategy Workshop!
If you’re feeling that same overwhelm, I want to help you shift your perspective and build a business that feels good.
There is one week left until my Cozy Content Strategy Workshop on September 29th at 10am PT (1pm ET / 6pm BST)!
Let’s turn your overwhelm into a sustainable, cozy system.
Comment WORKSHOP to get cozy with us!