JBC Pushing Digital Boundaries

10/30/2025

💀 Running for your life but still making content

10/28/2025

Understanding your audience doesn’t have to be complicated.

In our latest blog, we share a few simple ways to identify who’s engaging with your business and what resonates most with them.

By reviewing Meta insights, looking at your current customers, and asking meaningful questions, you can start building a clearer picture of your audience and create marketing that connects.

Read more here: https://ow.ly/3oTa50Xj1E3

10/26/2025

Meta has announced a technical update to its Marketing API, which is designed to enable expansion of its Advantage+ promotions via third-party inputs.

Learn more:

The change will impact Meta ads created in third-party platforms. 

10/21/2025

Running Meta ads doesn’t have to feel complicated.
It’s not about chasing trends or spending more... it’s about getting the fundamentals right.

Curiosity. Urgency. Relevance. Clear calls to action.
These four elements turn ads from “just another post” into campaigns that convert.

Ready to make your ads work smarter for your business?
🔗Read the blog: https://ow.ly/7NZY50XfypV

10/19/2025

Don't miss your chance to attend this FREE live webinar series!

💡Understanding Meta Ads: A Two-Part Series
🗓️ October 23 & 30, 2025
🕐 10:00 am - 11:00 am EST
📍 Online
🫱🏼‍🫲🏽 Hosted by RTO 9 and JBC Pushing Digital Boundaries

Join RTO 9 and JBC | Pushing Digital Boundaries for a two-part deep dive into creating effective Meta (Facebook & Instagram) ads that actually work. From selecting the right audience to crafting effective campaigns, we’ll guide you step-by-step through the essentials. No prior ad experience required.

📍 Part 1 – Find Your Audience
Refine your targeting strategy
Build custom audiences that convert
Understand how data sets (formerly pixels) track success
Stay up to date on the latest Meta ad tools

Register here-https://www.rto9.ca/events/understanding-meta-ads-part-1/

📍 Part 2 – Build Winning Campaigns
Learn the building blocks of a great ad
Create ad sets that speak to different audiences
Use your budget wisely for maximum ROI

Register here-https://www.rto9.ca/events/understanding-meta-ads-part-2/

10/19/2025

Based on analysis of more than 2 million LinkedIn posts, from more than 94,000+ LinkedIn accounts, Buffer’s team has determined that there’s a simple secret to maximizing your LinkedIn reach: Post more often on LinkedIn and you’re going to get more reach.

Learn more:

Some pointers to help you maximize your LinkedIn approach. 

10/15/2025

Reminder | FREE Business Workshop with Jennifer Baker (JBC Pushing Digital Boundaries)

Join us for an engaging morning with Jennifer Baker as she shares practical, hands-on digital strategies to help you and your business succeed.

📅 Date: October 16
⏰ Time: 10:00 a.m. – 12:00 p.m.
📍 Location: Gananoque Public Library
✨ Reserve your spot today by emailing McKenna Modler at [email protected].

Have questions for Jennifer or about social media? Please indicate in your email registration!

This free business workshop is sponsored by the Town of Gananoque and the Business Support Network (KEYS Gananoque, Township of Leeds and the Thousand Islands, Eastern Workforce Innovation Board, 1000 Islands Gananoque Chamber of Commerce, the 1000 Islands Community Development Corporation and the Downtown Gananoque BIA)

10/15/2025

Google is rolling out a new Search design! 🔍 Ads will now appear under a clear “Sponsored results” label, and you’ll be able to hide them with one click. A simpler, more transparent way to navigate your search results.

Get the news: https://ow.ly/qMO650XbZW3

10/14/2025

Your ad can have the best visuals and clever copy, but if your call to action is not clear, your audience will not take the next step.

In our latest blog, we break down how small businesses can create CTAs that actually convert. From choosing the right words to avoiding common pitfalls, this guide helps you turn clicks into customers.

🔗 Check out the full post here: https://ow.ly/LtGj50Xb8NK

10/12/2025

Instagram has outlined a revised approach to in-app notifications, which will demote updates from the same person or profile if the system feels like its sending repetitive updates from those users.

Learn more:

This could further reduce your organic engagement and reach.