Foundery

Foundery Be found. Be relevant. Grow.

Digital marketing solutions that put you in front of your prospects at the right place and right time, building brand relevance that delivers growth year after year.

Google’s AI-generated summaries are pushing traditional results further down and changing how people search. Users are n...
10/08/2025

Google’s AI-generated summaries are pushing traditional results further down and changing how people search. Users are no longer clicking to explore, they are scanning and moving on.

The takeaway? Rankings still matter, but the rules have changed.
With Query Fan-Out, Google’s AI looks at clusters of related queries not just one keyword. That means your content needs to go deeper, answering multiple angles of intent to earn visibility in AI Overviews.

It is not about chasing keywords anymore. It is about understanding user intent at every stage of the journey.

Stay ahead in the age of AI Search 👇
🔗 https://tinyurl.com/57zve4xj

✨ Welcome to the team, Alex! ✨We’re excited to welcome Alex Holmes as our new Junior Paid Media Specialist! With a backg...
09/29/2025

✨ Welcome to the team, Alex! ✨

We’re excited to welcome Alex Holmes as our new Junior Paid Media Specialist! With a background in both digital marketing and accounting, Alex brings a unique mix of creativity and data-driven strategy to every campaign. His fresh perspective and detail-oriented approach fuel innovative solutions that help our clients achieve measurable success.

Get to know Alex 👇
https://tinyurl.com/mpzs82wf

🏆 We’re proud to be sponsoring the NASH Cup for the 17th year in a row! This year feels extra special as we also had the...
09/26/2025

🏆 We’re proud to be sponsoring the NASH Cup for the 17th year in a row!

This year feels extra special as we also had the chance to create the brand-new Nash Cup website, a hub for players, fans, and squash enthusiasts around the world to follow all the action.

Seventeen years strong, and we’re still just as excited to support this world-class tournament right here in London.

Learn more about the events and players ➡️ www.nashcup.com
See all the sponsors ➡️ nashcup.com/sponsors who make this possible.

✨ Welcome to the team, Grace! ✨We’re so excited to welcome Grace Michaeli as our new Project Manager! Grace brings creat...
09/22/2025

✨ Welcome to the team, Grace! ✨

We’re so excited to welcome Grace Michaeli as our new Project Manager! Grace brings creativity, strategic thinking, and a talent for guiding projects with clarity and collaboration, helping our team deliver impactful results.

Get to know Grace 👇
🔗https://tinyurl.com/5n7mbk6y

We’ve done it again. Foundery has been named Top Social Media Marketing Firm in London for the second year running. 📈Thi...
09/03/2025

We’ve done it again. Foundery has been named Top Social Media Marketing Firm in London for the second year running. 📈

This reflects the strategy, structure, and impact we bring to every campaign. From Meta ads to content strategy and full-service project management, we help brands grow with purpose, while keeping the process seamless and focused.

Here’s how we made it happen (again):
🔗 https://foundery.ca/brand-creative/organic-social/

📢 Good News for Advertisers in Canada  Starting July 1, 2025, Google is removing the 2.5% Canada DST Fee from ads served...
08/19/2025

📢 Good News for Advertisers in Canada
Starting July 1, 2025, Google is removing the 2.5% Canada DST Fee from ads served in Canada. That means no more DST surcharge on your Google Ads invoices, and refunds are on the way once the legislation is officially repealed.

Find out what this means for your campaigns and reporting 👇
🔗 https://tinyurl.com/fvrf3kt2

Seeing more impressions but fewer clicks? It’s not a glitch—it’s the AI effect.Our latest article breaks down why your s...
08/14/2025

Seeing more impressions but fewer clicks? It’s not a glitch—it’s the AI effect.
Our latest article breaks down why your site may be showing up more often in Google but getting less traffic as AI Overviews take centre stage.

Key insights:
-Why fewer clicks doesn’t mean SEO is failing
-How AI overviews, zero-click results, and SERP design are impacting user behaviour
-What marketers must understand to adapt and measure success differently

This is more than a temporary dip. It’s a wake-up call. If you're only watching keyword rankings, you're missing the bigger picture.

📖 Read the full blog: https://tinyurl.com/3rzkpk9k

Welcome to the Post-Blue-Link Era The search landscape is evolving rapidly. Traditional search engines like Google once ...
08/08/2025

Welcome to the Post-Blue-Link Era The search landscape is evolving rapidly. Traditional search engines like Google once displayed results as ranked lists of blue links where webpages users clicked to find answers. Now, AI-driven overviews, chatbots, and generative engines summarize information from many sources and deliver direct answers.

Learn why is this important for your marketing strategy!
https://tinyurl.com/y63hx386

A year ago, we reintroduced ourselves to the world as Foundery Digital Marketing Group — a new name that marked the star...
07/23/2025

A year ago, we reintroduced ourselves to the world as Foundery Digital Marketing Group — a new name that marked the start of a bold new chapter. Since then, we’ve grown into our identity as a strategic, AI-forward agency, expanded client partnerships, and strengthened team alignment. From deeper client collaboration to a culture that truly values impact, we’re proud of the evolution we’ve sparked.

Here’s to building on this foundation and shaping what’s next. 💡

Read the full story: https://tinyurl.com/2mu4w6se

🎶🌳 We’re proud to be a sponsor of the 2025 Home County Music and Art Festival, a celebration of creativity, community, a...
07/22/2025

🎶🌳 We’re proud to be a sponsor of the 2025 Home County Music and Art Festival, a celebration of creativity, community, and connection in the heart of downtown London. As champions of creativity and culture, supporting events like Home County aligns with everything we stand for at Foundery.

Join us in Victoria Park on July 26th to enjoy the music, art, food, and fun. We’ll be there and we’d love to see you too!

🧡 Read more: https://foundery.ca/insights/home-county-sponsorship/

Thinking of hiring an SEO agency? Watch out for red flags! 🚩From overpromising rankings to cutting corners with risky ta...
07/08/2025

Thinking of hiring an SEO agency? Watch out for red flags! 🚩

From overpromising rankings to cutting corners with risky tactics, the wrong agency can do more harm than good.

Here are some warning signs every business should know before signing on with an SEO agency.
https://tinyurl.com/5c2sxwef

06/27/2025

🇨🇦Happy Canada Day from all of us at Foundery!

Long weekends are for lakes, laughs, and a little too much maple syrup!

We’re out of office on Monday, June 30 and Tuesday, July 1 so the Foundery crew can soak up the sunshine, hit a few patios, paddle some canoes, and maybe even catch some fireworks.

We’ll be back on Wednesday, recharged and ready to go!

Address

361 Princess Avenue
London, ON
N6B2A7

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+15192040541

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