99.3 The River

99.3 The River 99.3 FM THE RIVER IS THE ONLY PRIVATELY OWNED, FULL SERVICE RADIO STATION IN NORTHUMBERLAND COUNTY. OUR DEMO IS WOMEN 25-65.
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WE BROADCAST TWENTY FOUR HOURS A DAY PROVIDING INFORMATION AND ENTERTAINMENT TO THE REGION’S FIFTY THOUSAND PLUS RESIDENTS. OUR SIGNAL IS HEARD AS FAR NORTH AS BATHURST AND AS FAR SOUTH AS RICHIBUCTO AND AS FAR EAST AS TRACADIE –SHEILA AND AS FAR WEST AS BOISETOWN.

99.3 FM THE RIVER IS ACTIVE IN THE COMMUNITY. OUR MEDIA SPONSORSHIP OF THE CANADIAN CANCER SOCIETY'S RELAY FOR LIFE EVENT HELPED RAIS

E CLOSE TO $100,000! AND FOR THE FESTIVAL OF TALL SHIPS, WE HELPED BRING IN OVER 15000 PEOPLE FROM ALL OVER CANADA AND BEYOND!

99.3 FM THE RIVER IS ACTIVE IN THE BUSINESS COMMUNITY. WE ARE MEMBERS OF THE GREATER MIRAMICHI CHAMBER OF COMMERCE, DOWNTOWN’S MIRAMICHI BUSINESS NETWORK, AND HISTORIC WATER STREET BUSINESS DISTRICT. OUR CLIENT COMMITMENT IS CONFIRMED BY OUR CLIENT’S INCREASED TRAFFIC AND SALES. THE MOST DIFFICULT TASK WE FACE AS PROGRAMMERS IS BEING ALL THINGS TO ALL PEOPLE. OUR SOLUTION IS TO MEET THE NEEDS OF THE COMMUNITIES WE SERVE BY PUTTING A STRONG EMPHASIS ON THE LOCAL REGION. OUR COUNTRY FORMAT PROVIDES FAMILY FRIENDLY LISTENING AND OUR STAFF ARE ALL LOCAL, BORN AND RAISED. WE ARE A DAILY SOURCE FOR LOCAL AND REGIONAL NEWS, WEATHER, SPORTS AND INFORMATION ABOUT EVERYTHING FROM COMMUNITY EVENTS TO SCHOOL CANCELLATIONS AND ROAD REPORTS. EVERYTHING WE SAY IS FOR AND ABOUT MIRAMICHI AND ITS SURROUNDING COMMUNITIES. OUR MUSIC, COMMERCIALS, COMMUNITY INVOLVEMENT AND FRIENDLY ON AIR PERSONALITIES BLEND TOGETHER TO PROVIDE AN EASY TO LISTEN MIX THAT IS TRULY A REFLECTION OF THE PEOPLE AND THE COMMUNITIES WE SERVE.

Heads up Street Closure
12/26/2025

Heads up Street Closure

UPDATE - this section of Water Street is now open. Work is complete.

NOTICE - STREET CLOSURE

Water Street between Kelly Road and the Arbec Mill (1101 Water St - Kelly Road) will be closed while Public Works repairs the water break that occurred earlier this week.
We thank you for your patience and cooperation.
******************
MISE À JOUR - cette section de Water Street est désormais ouverte. Les travaux sont terminés.

AVIS - FERMETURE DE RUE

La rue Water, entre Kelly Road et l'usine Arbec (1101 Water St - Kelly Road), sera fermée pendant que les services publics réparent la rupture de canalisation survenue en début de semaine.
Nous vous remercions de votre patience et de votre coopération.

Good morning it's Jamie Ray here hanging out with you till noon today. I hope you all had a great Christmas.
12/26/2025

Good morning it's Jamie Ray here hanging out with you till noon today. I hope you all had a great Christmas.

Merry Christmas from all of us here at the station! 🎄🎅🎁Thanks for having us on in your cars, kitchens, and workplaces al...
12/25/2025

Merry Christmas from all of us here at the station! 🎄🎅🎁

Thanks for having us on in your cars, kitchens, and workplaces all year long. Wishing you all a safe, happy, and relaxing holiday with the people you love.

Spend Christmas with us!Tracking Santa – Christmas Eve 6pm – 8pmWe’re tracking Santa’s voyage all the way from the North...
12/24/2025

Spend Christmas with us!
Tracking Santa – Christmas Eve 6pm – 8pm
We’re tracking Santa’s voyage all the way from the North Pole with help from our friends at the Santa Tracking Centre of NORAD.
Twas, the night before Christmas – Christmas Eve at 6pm & 9pm
Maritime broadcast legend Dave Morrison reads this classic poem that dates back to 1823. Sometimes called A Visit from St. Nicholas.
Yes, Virginia, there is a Santa Claus – Christmas Eve at 8pm & Christmas Day at 8am
A line from an editorial by Francis Pharcellus Church. Written in response to a letter by eight-year-old Virginia O’Hanlon asking whether Santa Claus was real. The editorial was first published in The Sun, a New York newspaper in 1897.
A Christmas Inspiration – Christmas Eve at 10pm & Christmas Day at 7am
This story highlight’s themes of kindness and generosity, as girls learn the importance of giving to others, especially a lonely, unseen figure. Written by Lucy Maude Montgomery in 1901.

Gold Rush draw results:  Congratulations to Rose Marie Losier today’s winner!  Her Gold Rush  # 37187 won her $25462.  E...
12/24/2025

Gold Rush draw results: Congratulations to Rose Marie Losier today’s winner! Her Gold Rush # 37187 won her $25462. Enjoy your winnings ! www.GoldRushMiramichi.com

Please have a read there is a Boil order in place!
12/24/2025

Please have a read there is a Boil order in place!

December 23, 2025

NOTICE OF A PRECAUTIONARY BOIL ORDER FOR RESIDENTS OF the following area:

Water Street – West of Kelly Road to Old Ferry Road
Kelly Road
Harper Road
Mirvew Drive
Old Ferry Road

The City of Miramichi in conjunction with the Provincial Department of Health & Wellness advises residents that due to a water service break, a precautionary boil order has been issued. The above-mentioned customers are affected.

This letter is to serve notice of a precautionary boil order as requested by the Department of Health & Wellness as of 10:30 p.m., Tuesday, December 23, 2025. Re-sampling and monitoring will occur until two (2) clear samples are received. Please run cold water tap for 10-15 minutes once water service has been restored.

The precautionary boil order procedures to follow as provided by the Department of Health & Wellness are as follows:
1. Water should be brought to a rolling boil for two (2) minutes prior to human consumption.
2. Any water to be injected, for example brushing teeth, making ice, water used in coffee/tea or juice, preparation of infant formula, and washing raw vegetables should be boiled.
3. People whose immune system is susceptible, e.g. the elderly, infants and people with transplanted organs, on dialysis or with Aids, etc. should pay particular attention to the use of a safe source of drinking water. Water which has been properly boiled is considered a safe source.
4. It is safe for people to take showers or bathe.
5. It is safe to wash dishes in hot water and soap then air dry or use a dishwashing machine.

The precautionary boil order will remain in effect until the Department of Health & Wellness and the City of Miramichi are confident that the water supply is safe. The City will advise residents when the precautionary boil order can be lifted and it is safe to resume consumption.
Should you require additional information, please call 623-2020.

John Fitzpatrick
Manager of Water & Wastewater
Department of Public Works
City of Miramichi

🎅 Hey Kids ! The Santa Tracking Centre is LIVE tonight! 🎄We’re teaming up with NORAD to follow Santa as he makes his way...
12/24/2025

🎅 Hey Kids ! The Santa Tracking Centre is LIVE tonight! 🎄

We’re teaming up with NORAD to follow Santa as he makes his way around the world delivering gifts! 🎁✨
The sleigh is fueled up, the reindeer are ready, and the countdown is officially on!

We’ll be checking in throughout the evening with updates on where Santa is, how fast he’s flying, and when he’s getting closer to our area 👀🎄

📍 Track Santa with us tonight
🎧 Listen in, follow along, and get the kids ready — the magic is happening!

Where do you think Santa is stopping first tonight? 😄👇

~ Jamie Ray 🎙️
99.3 The River 🎶

🎉 Congratulations to Melissa Haniey ! 🎉today’s lucky winner of a Birthday Cake from Sobeys Newcastle!Enjoy your special ...
12/24/2025

🎉 Congratulations to Melissa Haniey ! 🎉
today’s lucky winner of a Birthday Cake from Sobeys Newcastle!
Enjoy your special treat, Nick! 🎂 ~ Jamie Ray

What is your favourite Christmas movie?That’s today’s Web Poll Question over at 👉 993theriver.comBrought to you by our f...
12/24/2025

What is your favourite Christmas movie?

That’s today’s Web Poll Question over at 👉 993theriver.com
Brought to you by our friends at Vogue Optical 👓 —
where your style meets great savings!

Tap in, cast your vote, and see how River Country weighs in 💬
~ Jamie Ray💙

🎧 Listen live anytime: player.993theriver.com
📻 Or on your radio at 99.3 FM — The River!

Share your opinion on today's web poll.

🎄 Christmas Movie Showdown! 🎄Alright… let’s settle this once and for all! 😄Which one do you love the most? 👇🏠 Home Alone...
12/24/2025

🎄 Christmas Movie Showdown! 🎄

Alright… let’s settle this once and for all! 😄
Which one do you love the most? 👇

🏠 Home Alone
Classic pranks, epic b***y traps, and Kevin vs. the Wet Bandits

🎅 Elf
Holiday cheer, pure silliness, and Buddy spreading Christmas spirit everywhere!

Both are awesome… but you can only pick ONE! 😆

👉 Vote in the comments:
Home Alone or Elf? ⬇️

Let the Christmas movie debate begin! 🎄🍿
~ Jamie Ray 🎙️

🎅 Good Morning! Santa is coming to town tonight!Merry Christmas to all of you — we hope you have a wonderful holiday sea...
12/24/2025

🎅 Good Morning! Santa is coming to town tonight!
Merry Christmas to all of you — we hope you have a wonderful holiday season! From all of us at 99.3 The River, have a safe and happy holiday. And yes… we’re playing Christmas music all day today! 🎶🎄

*** There is no Radio BINGO tonight, It will be back next week ***

🌤 Weather:
Mainly cloudy with a 30% chance of flurries this afternoon. Clearing late in the day.
Winds up to 15 km/h.
High of –6°
Wind chill –21° this morning and –10° this afternoon

🎄 Countdown:
Only 1 day until Christmas!
Santa is coming tonight, kids! 🎅✨

💰 Lotto Max:
$80 Million + 46 Maxmillions in Friday’s draw!

📅 On the Calendar Today:
National Eggnog Day 🥛🎄

🎬 Christmas Movie Showdown:
Friday’s winner was Home Alone over Scrooged!
Today’s battle: Home Alone VS. Elf — who takes the crown? Vote in the comments! 👇

❓ Question of the Day:
1 in 10 couples considered getting married HERE… where is it? 🤔
Drop your guesses in the comments — I’ll reveal the answer at 8:50 AM!

Let’s kick off the morning together — say hi, grab a coffee, and enjoy the ride!
~ Jamie Ray 🎙️

Listen Live: player.993theriver.com
99.3 FM — The River

Serial killer Allan Legere again denied parole.  This from CBC News
12/23/2025

Serial killer Allan Legere again denied parole. This from CBC News

Allan Legere, serving a life sentence at a maximum security prison in Alberta, had been denied a request for full parole.

Address

396 Pleasant Street
Miramichi, NB
E1V1X3

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+15066223311

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