
07/08/2025
How Is AI Impacting SEO & The Future of Growth Agencies?
In this episode of the Ask AI podcast, host Elena Putilina speaks with Brock Murray, Co-Founder & COO of seoplus+ about how AI and large language models are changing digital marketing and SEO in particular.
Key takeaways:
• Why traditional SEO tactics are losing effectiveness in AI-driven search
• What Generative Engine Optimization (GEO) is and why it matters
• How seoplus+ is using custom tools like a data anonymizer for ethical AI use
• Why platforms like Wikipedia and Reddit are making a comeback
• What skills marketers need to stay relevant in the age of LLMs
• How AI is reshaping reporting, client education, and content strategy
Brock offers practical insights from the front lines of Canadian marketing and digital growth.
Visit our episode post to stream the YouTube version and get the links for Spotify and Apple Podcasts (or simply search 'Ask AI' whereever you get shows):
https://www.askai.org/post/how-is-ai-impacting-seo-and-the-future-of-growth-agencies
Visit seoplus+ website:
https://www.seoplus.ca
Connect with SEOPlus+ on LinkedIn:
https://www.linkedin.com/company/seoplus-
AI is reshaping digital marketing but not always in the ways we expect. In this episode of the Ask AI Podcast host Elena Putilina speaks with Brock Murray Co Founder and COO of seoplusplus a Canadian digital agency. Brock shares how large language models are shifting search behavior what that means....