The Loft CA

The Loft CA Content, Strategy, & Consulting
Connecting people to brands through storytelling. Saskatoon based. Servicing Canada-wide
Follow for social media tips⬇️

09/14/2026

Meet the team behind The Loft 🥊

Meet Liz, our Head of Content Production. Liz has been a major upgrade for The Loft, bringing premium photo and video production to every one of our packages.

Meet Lexi, our new Marketing Coordinator. She’s the one behind the screen, keeping things running smoothly for all of our clients.

We are hiring! The Loft CA is one of Saskatchewan’s newest and fastest growing boutique marketing agencies. We are looki...
08/19/2026

We are hiring!
The Loft CA is one of Saskatchewan’s newest and fastest growing boutique marketing agencies. We are looking for a Marketing Assistant to join our team this fall!

Details:
➡️ Role: Marketing Assistant
➡️ Position: Part-time, contractor
➡️ Location: Remote/hybrid Saskatoon, Regina
➡️ Start Date: September 2026
➡️ Minimum Commitment: 3 months

What you’ll be doing:
- Creating content calendars
- Scheduling content
- Creating graphics and carousels
- Writing and editing captions and basic copy
- Basic data analysis and reporting

Requirements:
- Comfortable working independently and remotely
- Familiar with Instagram, Facebook and TikTok
- Ability to manage multiple projects, deadlines, and content calendars

Things that would be considered an asset:
- Experience with GoHighLevel or similar CRM platforms
- Basic graphic design skills
- Experience using Meta Business Suite

To apply: email your resume/portfolio to [email protected]

[Please only apply if you are based in Saskatoon or Regina]

You’re losing THOUSANDS of dollars every minute and you don’t even know it.I just audited a business’s social media page...
05/19/2026

You’re losing THOUSANDS of dollars every minute and you don’t even know it.

I just audited a business’s social media page. Basically, that’s just a fancy way of saying I read their bio, scrolled through their posts, skimmed their captions… everything a customer would see at first glance.

What did I learn? They were losing a TON of business. And I learned exactly why.

First, their bio.
They host in-person events, but there was no location listed ANYWHERE. I knew the general area, but I still had no idea what city they were in. How do I know if you’re near me?

Next, their content.
AI-generated. Looked fake. Missing important information. No social proof. Basically meaning customers won’t trust them.

Finally, no links.
They were posting constantly about events, but there was no CTA, no link to register, no clear next step. No lead generation at all.

Take a look at your profiles right now. If you have any of these problems, you’re losing leads… which means you’re losing money.

We work with brands across Canada to solve problems like this. Book a call with us using the link below

Welcome to the first step of your discovery call. During this meeting, we will Review your business goals, and marketing objectives and determine if we are the right fit to elevate your brand.

05/15/2026

These are the chunkiest cookies I’ve ever seen!
BAM is a home-based bakery located in Saskatoon, Saskatchewan. They make some of the most unique flavours like Banoffee, Overload Biscoff, Cinnamon Roll, Red Velvet Cream Cheese, and more! Their claim to fame is using only the finest ingredients, including premium chocolate brands like Ghirardelli, Callebaut, and Cacao Barry— and you can definitely taste the difference! Just look at that chocolate centre

Have you tried BAM Delights? Drop your favourite flavour in the comments ⬇️

Support Local | Small Business | Marketing

05/13/2026

Memories you scroll < memories you can hold
My grandma had a mountain of family photos. She’s always making us homemade gifts out of pictures of us. Christmas ornaments with our faces on them, photo albums, collages…

She recently lost all of her photos, so I partnered with to print her some new ones.

The process was simple, the quality was great, and they came in no time at all. Adding a personalized touch with thrifted frames was super easy and fun!

Save this for the next time you need a meaningful gift idea 📷✨

Saskatoon | Winnipeg | Photography | Print Services | Marketing

05/13/2026

I made my grandma cry (happy tears)
My grandma recently lost all of her family photos, so I partnered with to surprise her with some new ones. I know we all have phones now, but there’s something special about the real thing. Her house was always filled with walls of framed photos, so I thrifted her some cute frames to go with the new prints.

Don’s has tons of different options: matte prints, glossy prints, canvas prints… and tons of different size options. It’s a great gift idea for friends and family, or even yourself!

Go check out Part 2

Saskatoon | Photography | Print Services | Marketing

Get your time back! Build your social media presence without hiring in-house or managing content yourselfWelcome to Cana...
02/05/2026

Get your time back!
Build your social media presence without hiring in-house or managing content yourself

Welcome to Canada’s newest marketing agency. We produce 30 days of content in 1 day.

From strategy and scripting to filming, posting, and positioning…

It’s a full system, done for you.

Book a consultation

Marketing agency, Digital marketing, Content creation, Campaign design, Social Media management

02/03/2026

When a client says a package is out of their budget…
We’ve all been there. This isn’t rejection. It’s hesitation. How you handle it is the difference between a new client and a missed opportunity— for you and them.

How to handle hesitation:

DON’T tell them you’ll make a whole new package

You wouldn’t have proposed this package if you didn’t believe it was the best fit. Offering to make a whole new package is like saying “anything will work”. And it won’t

DO ask them if this is a budget issue, or if they just don’t understand the pricing

People want to know where their money is going. They may not understand the value of the package, or possibly completely misread something. This is why I recommend meeting with first time clients in-person or over the phone

Follow for more social media tips

This is the biggest marketing MYTH🥊 I see a lot of agencies and freelance marketers offering “30 days of content in 1 DA...
02/03/2026

This is the biggest marketing MYTH🥊
I see a lot of agencies and freelance marketers offering “30 days of content in 1 DAY!” So… does it work?

Yes! It does. As long as you do it right. Which… most of you probably aren’t.

Here are 3 common mistakes that could be costing you:

1️⃣ Not doing the right prep

We’d break down what content is actually working right now. By researching your target market and your competitors. Not just saving reels and recreating them later

2️⃣ Copying other creators or trends

Next we would script, record, and edit 20+ short-form videos based on that data.
Not copies. Content tailored to your brand, voice, and audience.

3️⃣ Posting without intention

Then we’d create a schedule. Caption, schedule, and post that content. So you’re showing up consistently, without worrying about what to post and when

That’s how we would create 30 posts in 1 day. Sound like something you’d be interested in?

Book your free consultation now 📥

If your marketing feels like a gamble, it probably is. 🎲 Follow for more social media tips!
01/30/2026

If your marketing feels like a gamble, it probably is. 🎲

Follow for more social media tips!

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Saskatoon, SK

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