From product launches to space launches
We're creating experiences between brands and consumers. Toronto Photo | Video Brand Activations + Event Experiences.
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Consumers have made it clear that, for the most part, commercials just don’t do it for them anymore. They can fast-forward through TV spots with their DVR, avoid commercials altogether with Netflix and Amazon Video, and use ad blockers to keep ads from popping up on their laptops and mobile screens.
So, what’s a marketing exec gotta do to connect with these elusive quarries? It turns out the best way to reach consumers in an emotional and engaging way is to create experiences that they actually want to be a part of. Welcome to Digital Mirror a CX “Customer Experience” agency specializing in Experiential marketing.
I help companies increase brand awareness by 300% using fun, engaging and meaningful experiences.
The goal of experiential marketing is to create lasting impressions on consumers that they want to share with others and that, ultimately, lead to brand loyalty. You’re not advertising a product — you’re letting consumers see and feel what their lives would be like with it. You’re creating an association between your brand and those positive vibes.
