04/26/2026
For ages, humans did one thing after dark: they sat together.�Around a fire. Talking. Telling stories. Reading each other's faces.
Then, in the span of a single lifetime, we moved that ritual indoors. Into separate rooms. Onto separate devices. With noise-cancelling headphones on.
Netflix didn't cause this. But it's a perfect symbol of it — the ultimate alone-together experience. 200 million people watching at the same time, but none of them watching with each other.
I think about this shift a lot. Not to romanticize the past — gathering around a fire was also cold, dangerous, and smelly. But something real was happening there.
Presence. Not performed presence, but the kind where you actually have to show up — with your full, unoptimized, un-curated self.
We traded that for convenience. And we didn't realize what we were giving up until we were very far from the fire.
So what comes next? AI companions that simulate connection? VR "campfires" with your friends' avatars? Or a quiet rebellion — people putting down their screens and rediscovering the lost art of just... being in a room together?
I don't know the answer. But I'm convinced the biggest business and culture opportunities of the next decade belong to whoever figures out how to bring us back to each other.
Drop your take below Where do you think human connection goes from here?