One Degree

One Degree OneDegree.ca is a marketer’s secret weapon. One Degree is the central gathering place for Canadian Online Marketers. Some big changes you might have noticed!

Founded by industry veteran Ken Schafer in 2003, One Degree was purchased by Kate Trgovac and a small group of investors in 2007. In 2010 Peter Mosley purchased One Degree and has been the proprietor ever since. It has been 14+ years that Onedegree has been serving the digital marketing communities and it has been our pleasure. We believe it is a perfect time to make some changes. First, we have m

oved from the TypePad platform to WordPress. At one time TypePad served its purpose but sadly has not kept up to date with the best practices online. Second, now that we have rounded a fairly monumental milestone – our 3,000th article – it is time we shifted our gears. If you look at the scope of the articles and the dozens and dozens of topics we have covered, we’ve covered a lot! And they are all still here for reference. There will still be guest articles from time to time but will be upping the frequency of “Industry News Briefs.” These have been tested and the results show folks want “more news, more often” and in bite-sized chunks. All this is supported by data we have collected over the last year or so. We will continue to never have clickbait, no tricks and we will be transparent as always. We want to entertain you and become even more important to your online experience. Many thanks!

— mose

The Response Marketing Association has built a Community Site where marketers can explore the ins and outs of implementi...
11/06/2025

The Response Marketing Association has built a Community Site where marketers can explore the ins and outs of implementing ethical AI strategies. Articles, webinars, videos and AI courses will be featured. But most important, you can interact with others who are interested in the future of marketing - see link in comments - FREE for now...

https://www.skool.com/blazonai-9854/about?ref=8b37e5533964452eb9ae1c0173d79e11

Don't miss this.
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Canadian Email Summit – 2025 – Reaching the Inbox Published August 30, 2025 Meet Your Peers Attending the Canadian Email Summit is a must for anyone serious about email marketing. This event brings together some of the brightest minds in the industry to share actionable insights, emerging trends...

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TSN’s Price Hike Email: A Masterclass in a Missed Marketing Opportunity Published July 22, 2025 This morning, like many other loyal subscribers, I opened an email from TSN only to learn that my monthly subscription fee will jump from $19.99 to $24.99 starting August 22, 2025. No added features. No...

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