Issues Ink

Issues Ink Seed World, European Seed, Germination, Alberta Seed Guide, Spud Smart, American Seed We’ve built our team with this in mind.

As we race to feed a growing population, now more than ever, it’s an exciting time to be engaged in the agriculture and seed industries. On the forefront of innovation and forward thinking, this sector is undergoing many changes. As storytellers and marketers, we strive to champion agriculture by engaging our audiences — tackling tough issues, filling in information gaps, bringing people together,

responding to misguided perceptions and telling success stories about seed and agriculture with pride, passion and accuracy. We are proud to count ourselves as part of this hard-working group of individuals and as an AGvocate for both our local and global ag communities. With 25 years in the industry we have experience in many facets of the agriculture sector, but we’ve always stayed rooted in the seed industry. As we write the next chapter in our company, the relationships we’ve built in our niche market with associations, educators, regulators and companies around the globe will serve our customers and us well. We understand the balancing act of staying current in the ever-changing marketing communications landscape, and the need to choose the right mediums to help stay connected with our audience. Our experience and expertise are both broad and specialized, and our teams continually challenge themselves to grow and learn to better serve our customers. That said we know it’s good to have “a guy”, and that’s why we formed strategic partnerships with complementary companies to support the work – projects both big and small – we do with our customers. We’ve integrated these partners into our business process to ensure the service you receive is seamless and we bring the seed and agriculture know-how to the table to ensure you get the best possible solutions.

Why did Saskatchewan have more pedigreed seed acres than Manitoba last year?Why did lentil seed see a boom in 2020?Why d...
04/16/2021

Why did Saskatchewan have more pedigreed seed acres than Manitoba last year?

Why did lentil seed see a boom in 2020?

Why did buckwheat seed production stay so stable?

We get the answers from Mike Scheffel of .

Mike Scheffel of the Canadian Seed Growers’ Association sheds light on our questions about the makeup of pedigreed seed acres in Canada. Last week we offered a visual map of inspected seed acres by province. As we dig into data provided by the Canadian Seed Growers’ Association, we will gather i...

Important questions to make sure your website developer understands.🏆What are your goals are? 🏆What success means to you...
10/09/2020

Important questions to make sure your website developer understands.

🏆What are your goals are?
🏆What success means to you?
🏆What success looks like to you?

Just like home building, a website build is more successful if the builder understands you, what you want, & your industry.

Listen to this week's Seeds & Stories

When you are trying to build a house you need to pick a builder that knows what you are trying to build and where you ar...
10/07/2020

When you are trying to build a house you need to pick a builder that knows what you are trying to build and where you are trying to build it.

The same advice applies to website building!

In Episode 4 of Seeds & Stories , Shawn Brook breaks down other ways that home and website building are similar.

Seed World Group is working on a new website right now.  🤔Is it perfect? No.🤗Does it give the feel, the desire, the pass...
09/29/2020

Seed World Group is working on a new website right now.

🤔Is it perfect? No.

🤗Does it give the feel, the desire, the passion we bring to our business? Yes.

Learn why Shawn is moving forward with a not prefect website & what his favorite feature is in this week's Seeds & Stories.

Shawn's been duped! He dispels the myth that video is beyond the reach of your business! Watch this week's episode of Se...
09/24/2020

Shawn's been duped! He dispels the myth that video is beyond the reach of your business! Watch this week's episode of Seeds and Stories with Shawn Brook.

You don't need fancy camera equipment to start recording videos. Stop using that as an excuse. As a media firm, I own all the fancy tech and to prove that yo...

Think video is beyond the reach of your business? Our president, Shawn Brook, will dispel that myth in this episode of S...
09/22/2020

Think video is beyond the reach of your business? Our president, Shawn Brook, will dispel that myth in this episode of Seeding Ideas - and the best part is, the joke is on him!

You don't need fancy camera equipment to start recording videos. Stop using that as an excuse. As a media firm, I own all the fancy tech and to prove that yo...

We like to share perfectly crafted final products. Yet, people crave authenticity and transparency. On Seeds & Stories, ...
09/17/2020

We like to share perfectly crafted final products. Yet, people crave authenticity and transparency. On Seeds & Stories, Shawn is going to share ideas as they come, and as solutions get created. This is not easy, being open and transparent is not the old way of doing things. No one gets a hole in one every time and no one wants to share their mistakes.
http://ow.ly/U9Iu50Bq9Xa

09/16/2020

There are a million reasons not to create digital content. Many people worry about not having good enough tech, or the right technology. Shawn Brook dispels these myths. See how Shawn is making these videos... you will be surprised!

Shawn Brook is going to be featured in his very own video series - Seeds & Stories! Join him each week to get a peak beh...
09/14/2020

Shawn Brook is going to be featured in his very own video series - Seeds & Stories! Join him each week to get a peak behind the scenes at Seed World Group. It’s not easy to do, but he’s going to share the good, the bad, and the ugly of launching a new marketing campaign, building an online presence, and everything else digital marketing.

Welcome to my new video series. Like all of you, I've been focused on running my business not marketing my business. My team wants to change that. I'm scared...

08/17/2020

Have you heard? We’re hosting a special event for all our agriculture friends to help shake off the stay-at-home blues!

From August 17-22, we’re inviting you to enter our virtual networking space and chat about all things Seed 2020. First, you’ll be able to create on-on-one meetings with other attendees as an introduction to the event. Later, we’ll have space for larger conversations and meeting new people at our daily sessions with open virtual networking tables.

We hope you grab a drink, join a table with, and have a great time virtually catching up on everything we’ve missed in 2020. Hope to see you there!

We’re making our final preparations for our exclusive networking event next week. If you’ve missed getting to chat on al...
08/16/2020

We’re making our final preparations for our exclusive networking event next week. If you’ve missed getting to chat on all things seed with you friends and colleagues in 2020, then you need to join us for this virtual event!

Starting on tomorrow and going through Friday, we’ll be inviting you to enter our virtual networking space where you can schedule a one-on-one chat anytime you want, or attend one of our pre scheduled daily sessions with open virtual networking tables.

We can’t wait to have you join us and chat about all things seed!

Virtual Networking Event August 17-21, 2020 The seed industry’s newest and only platform to connect and network with professionals and peers you haven’t seen in months! We miss you Seed World Group is hosting a virtual networking event next week. This event is supposed to be an opportunity for e...

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313 Pacific Avenue # 403
Winnipeg, MB
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