27/02/2020
You keep hearing me talking about the concept of "cultural luxury", that "beauty lies in authenticity", that luxury does not necessarily identify with economic value nor level of fame and much more blah, blah, blah, I will repeat it again and again until this platform will blow, in an infinite loop, as I believe that it is one of the concepts that would bring a whole new consciousness and perspective through which to look at the realities around us and life itself! 🙌
is one of the most concrete examples of this concept.
I'm the number 1 fan of Velona's since the day I met them, fan of Veronica and Mara, the two owners, cousins, who have put together their own family story, and turned it into a reality capable of inspiring anyone who is open to reading it!
Velona's Jungle has not always been a Boutique Hotel, it actually was the grandfather's home, where Veronica and Mara spent countless Christmases, happy days, memories of such a precious childhood, that they could not let it go without honoring it and give it such a great purpose.
Mara and Veronica's grandfather was a visionary globetrotter; the objects of his stories are now part of the furniture of the Velona's Jungle, carefully studied down to the smallest detail; the combination of fabrics, pieces of art, antiquities and works of contemporary artists, create a union that gives individuality and balance between tradition and innovation; and everything is wrapped in an incredible China blue, which is currently one of my favourite colours!💙
The home of a grandfather who had so much to teach: the value of travel, discovery, open-mindedness, the beauty of culture, interest in details, curiosity and unconditional love applied to any moment of life.
That's it: Velona's Jungle is full of pure love. ❤
@ Firenze, Tuscany, Italy