LIDS Branding Solutions is a full service Promotional Product and Incentive Gift provider, custom screen printer, embroidery and sporting goods operator based in Indianapolis, Indiana, and a division of Hat World, Inc. LIDS Branding Solutions was founded in 2009 and is made up primarily of regional team/promotional product dealers Anaconda Sports (Lake Katrine, New York), the former Brand Athletic
s/Brand Innovators (Tigard, Oregon), and the former Impact Sports (Madison, Wisconsin). What began as a modest 10-state sales territory in 2009 spans more than 40 states today. The company provides an all-inclusive institutional sporting goods and promotional product offering to a broad range of customers throughout the United States, including large and small corporate organizations, colleges and universities, high schools, and youth organizations. The business offers a diverse selection of products - hard good promotional products, a wide assortment of custom apparel, a complete line of sporting equipment - and services such as direct importing, graphic art, E-commerce website design and fulfilment, team fundraising support and even the establishment and operation of brick and mortar specialty stores . The company also operates the Internet sites www.lidsteamsports.com and www.anacondasports.com, in addition to a LIDS Team Golf division and a catalog business. About LIDS Sports Group The LIDS Sports Group, operating within Hat World, Inc., is comprised of the LIDS retail headwear stores, the LIDS Locker Room specialty fan retail chain, the LIDS Clubhouse retail stores, the LIDS Team Sports wholesale team sports business and its Internet businesses, www.lids.com, www.lids.ca, and www.lidsteamsports.com. Operating out of Indianapolis, Indiana, the retail businesses make up more than 975 mall-based, airport, street level and factory outlet locations nationwide, and in Canada and Puerto Rico. LIDS retail stores offer officially-licensed and branded college, major professional sports teams, as well as other specialty fashion categories all in the latest styles and colors. LIDS Locker Room is a mall-based retailer of sports headwear, apparel, accessories, and novelties. Most LIDS and LIDS Locker Room stores also offer custom embroidery capability. LIDS Clubhouse operates team-specific professional sports and university athletics retail stores and e-commerce websites. LIDS Team Sports is a full-service team uniform and apparel dealer, custom screen printer, embroidery and sporting goods distributor. is a subsidiary of Genesco Inc.
