ShowHeroes Group

ShowHeroes Group ShowHeroes Group is a global leader in digital video. ShowHeroes Studios: offering scalable video production across content, advertising and other assets.

We provide publishers with valuable content, innovative technology and sustainable monetization solutions while creating an engaging and brand-safe environment for advertisers. The Hero of our story is our tech stack led by SemanticHero, AI-driven semantic technology enabled by a deep understanding of text, audio and visuals, powering the most relevant and privacy-friendly distribution of video co

ntent and ads in the cookieless era. ShowHeroes Group serves as an umbrella for the following brands and solutions:

ShowHeroes: the leading, independent provider of instream video solutions for digital premium publishers and brands worldwide, driven by semantic technology and content. Viralize: a SaaS multiformat supply and yield management solution for small to medium-sized digital publishers. The Digital Distillery: an exclusive event format, content platform and podcast


UNION Media: a strategic partner for large programmatic buying hubs, which was founded as a joint venture of four video companies, led by ShowHeroes Group. The company was founded by Ilhan Zengin, Mario Tiedemann, and Dennis Kirschner in 2016 with headquarters in Berlin and employs more than 350 people worldwide in 28 strategic hubs throughout Europe, the Nordics, LATAM, and the US. Since its inception, ShowHeroes Group has grown both organically and through mergers and acquisitions. According to Deloitte, it is one of the 50 fastest-growing technology companies in Germany and was awarded the "Technology Fast 50" prize in 2021. For more information please visit showheroes-group.com. Discover our career opportunities: https://showheroes-group.com/career/current-job-openings/

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Our Story

We all live in the age of video: The Internet has taken over traditional media, and TV consumption is shifting to the web. In fact, by 2022, more than 80% of global Internet traffic will be caused by digital video consumption.

While Google and Facebook are earning the lion’s share of digital advertising revenues, both, online publishers and advertisers alike, look for alternative channels to complement the offerings of the industry giants.

ShowHeroes is Europe’s leading, independent provider of video solutions for digital publishers and advertisers. Its proprietary video platform consists of a library of thousands of unique video content clips, efficient video asset and playlist management, a sleek and modern video player, as well as cutting edge video advertising technology and in-depth reporting tools for both – publishers and advertisers. The center of this ecosystem is the ShowHeroes semantic matching engine: It ensures a smooth video experience by delivering matching video content and ads across all connected sites and apps.

ShowHeroes enables web- and app publishers to offer professional, highly relevant, unique video content across all screens (mobile & desktop) to their users (consumers). This leads to more video views, increased user loyalty and engagement – and more revenues: Because at the same time, online advertisers (brands) benefit from this frictionless video experience, as ShowHeroes integrations across premium websites offer a way of reaching new consumers for their marketing and communication efforts, in a safe environment for their brands and with sustainable, reliable results.