EAN b2b Magazine for Europe's erotic trade: News, Interviews and Information for retailers of erotic goo

SCALA is thrilled to announce the newest addition to the PRIVATE Girls collection: Romy Indy. This remarkable beauty is ...
14/04/2021

SCALA is thrilled to announce the newest addition to the PRIVATE Girls collection: Romy Indy. This remarkable beauty is bursting with naughty passion and is a petite package of s*xy perfection.

SCALA is thrilled to announce the newest addition to the PRIVATE Girls collection: Romy Indy. This remarkable beauty is bursting with naughty passion and is a petite package of s*xy perfection. Every PRIVATE tube features a realistic interior texture, and tight or***ce;...

People all over the world swear by Uberlube, and not just in the context of s*x but also in various other aspects of the...
11/05/2020

People all over the world swear by Uberlube, and not just in the context of s*x but also in various other aspects of their daily lives, from sports and exercising to styling. Given this level of success, there is no real reason for Uberlube to change their brand philosophy. But that doesn’t mean that the team are resting on their laurels. As Brand Ambassador Amy Baldwin shares with us in our EAN interview, we may actually have a new Uberlube product to look forward to.

As Brand Ambassador Amy Baldwin shares with us in our EAN interview, we may actually have a new Uberlube product to look forward to.

60 products that are sold in 70 countries across five continents. Those are the bare-bones figures summing up 25 years o...
27/04/2020

60 products that are sold in 70 countries across five continents. Those are the bare-bones figures summing up 25 years of pjur, but obviously there is much more to the brand’s success story than could be expressed with mere numbers. Therefore, EAN asked brand founder Alexander Giebel for an interview about a quarter century of pjur.

EAN asked brand founder Alexander Giebel for an interview about a quarter century of pjur.

Always on top of the latest pop trends, CalExotics has slapped a new coat of attitude onto their best-selling basic s*x ...
24/04/2020

Always on top of the latest pop trends, CalExotics has slapped a new coat of attitude onto their best-selling basic s*x toy designs. The company’s newest brand line, cheekily named Naughty Bits, creates a big impact in both online and in-store retail displays. After all, how can you miss the big, blue vi****or with the words F**k You blazing brazenly across its’ shaft? Consumers already know and love the toy designs CalEx utilized to get their spicy point across. Mini bullets, several styles of slim smoothie vibes and wands, and a classic cock-shaped d**g are tried and true crowd pleasers. However, it’s what’s on the outside that counts this time. The Naughty Bits Ombre Hombre d**g, for example, is anything but realistic in color. Shades of dark blue, pink and purple cascade up and down this flexible dick like a galaxy come to life. The line also inspires a bit of Millennial angst with recognizable vi****or styles that scream Screw It, F**k Me and Bad Bitch in bold, artsy font. CalExotics’ Director of Marketing, Nichole Grossman, spilled the inside scoop on the Naughty Bits brand line and why re-imagined classic designs are still all the rage for consumers.

CalExotics' Director of Marketing, Nichole Grossman, spilled the inside scoop on the Naughty Bits brand line and why re-imagined classic designs are still all the rage for consumers.

In a market such as ours, where change is constant and sometimes even long-established names are swept away, new brands ...
22/04/2020

In a market such as ours, where change is constant and sometimes even long-established names are swept away, new brands have a hard time gaining a foothold. Finding a niche of their own to achieving success is a big challenge. Up-and-coming brand Orgie has definitely cleared that hurdle. The company hit the ground running at eroFame 2017 and hasn’t slowed down since. EAN and Raquel Shaw, Orgie’s PR representative, talk about three years of success.

EAN and Raquel Shaw, Orgie’s PR representative, talk about three years of success.

The Corona crisis holds the entire world in its grip, and naturally, it also dominates our interview with Pedro Correia,...
20/04/2020

The Corona crisis holds the entire world in its grip, and naturally, it also dominates our interview with Pedro Correia, the CEO and senior partner of Portuguese company Refixe. Apart from the virus outbreak, we also discuss other current trends and developments that impact the erotic retail trade in the Southern European country.

The Corona crisis holds the world in its grip, and it also dominates our interview with Pedro Correia, the CEO and senior partner of Portuguese company Refixe.

When you enter an erotic store in Ukraine, you can be sure to find products from SexOpt there, say Anton Huranskyi and R...
17/04/2020

When you enter an erotic store in Ukraine, you can be sure to find products from SexOpt there, say Anton Huranskyi and Refat Seit-Abdulla. The two are the CEOs of SexOpt, a wholesale company founded in 2009 that supplies the Ukrainian trade members with well-known, established brands to meet their customers’ wishes. In our interview, Anton and Refat tell us more about their company, their home market, and the challenges facing retailers in Ukraine.

When you enter an erotic store in Ukraine, you can be sure to find products from SexOpt there, say Anton Huranskyi and Refat Seit-Abdulla. The two are the CEOs of SexOpt, a wholesale company founded in 2009 that supplies the Ukrainian trade members with well-known, established brands to meet...

At first glance, the Lova Hamma looks like a regular carpenter’s hammer. It will probably take a second glance to realis...
15/04/2020

At first glance, the Lova Hamma looks like a regular carpenter’s hammer. It will probably take a second glance to realise that it is actually a s*x toy. But once you take a closer look, it quickly becomes apparent that this product has much more to offer than just unusual design. For instance, there are vi****ors in the tip and the shaft, with the latter creating additional stimulation via thrusting motion. The Love Hamma was created by Australian company DNKM Enterprises, whose co-founder, Deborah Tasker, tells us more about the product and its features in our EAN interview. And we also learn about DNKM’s other new product, the Pleasure Pouch.

The Love Hamma was created by Australian company DNKM Enterprise, whose co-founder, Deborah Tasker, tells us more about the product and its features.

What do cannabis, crypto currencies, and s*x have in common? All three are topics that face an uphill battle on the way ...
14/04/2020

What do cannabis, crypto currencies, and s*x have in common? All three are topics that face an uphill battle on the way to public acceptance, and many times, they are treated very unfairly by the press. Companies and start-ups working in those fields often have a hard time cutting through the clichés and sensationalism. Melissa A Vitale has set out to help these companies with her PR agency Melissa A Vitale PR. EAN had the opportunity to talk with the businesswoman about the obstacles her clients are faced with and about her strategy to change the public perception of these industries.

EAN had the opportunity to talk with Melissa A Vitale about the obstacles clients of her PR agency are faced with and about her strategy to change the public perception of these industries.

In the spring of 2018, EAN interviewed Leya Tanit about the foundation of Pineapple Support, a unique charitable organis...
09/04/2020

In the spring of 2018, EAN interviewed Leya Tanit about the foundation of Pineapple Support, a unique charitable organisation for people in the adult industry. Now, two years later, we sit down with Leya Tanit once again to learn how Pineapple Support has fared since then. And we also talk to Tim Brown, Brand Manager of Bathmate – a brand that has recently become a sponsor of Pineapple Support.

In the spring of 2018, EAN interviewed Leya Tanit about the foundation of Pineapple Support, a unique charitable organisation for people in the adult industry. Now, two years later, we sit down with Leya Tanit once again to learn how Pineapple Support has fared since then. And we also talk to...

Eric Idema, head of EDC Wholesale, does not beat around the bush when discussing the impact the Corona pandemic is havin...
06/04/2020

Eric Idema, head of EDC Wholesale, does not beat around the bush when discussing the impact the Corona pandemic is having on his business and on the market in general. What troubles him most is the uncertainty regarding the duration of this crisis and the economic aftershocks that are to be expected. But he hasn’t lost his optimism, as becomes evident in our EAN interview.

Eric Idema, head of EDC Wholesale, does not beat around the bush when discussing the impact the Corona pandemic is having on his business and on the market in general.

When s*x toy consumers want to up the pleasure ante, they head for two of the industry’s biggest growth sectors: powerfu...
24/03/2020

When s*x toy consumers want to up the pleasure ante, they head for two of the industry’s biggest growth sectors: powerful wand massagers and a**l toys. While wand-style vi****ors have long hidden under the guise of back massagers, they’ve since come out of the s*x toy closet as some of the most coveted, gushed-about pleasure products of the year. The Le Wand Massager brand took the lead with s*xual health influencers and progressive marketing campaigns, and the rest was history. Needless to say, Le Wand founder Alicia Sinclair was the perfect person to pull aside and get the story on what keeps her consumer audience coming back for every new release. If you’ve seen one wand, you’ve seen them all, right? Not so, says Sinclair! Similarly, a**l pleasure products have continued to creep into everyday bedrooms, turning a once-taboo topic into a top-selling s*x toy. It’s hard to find a manufacturer these days who doesn’t have an entire line (or two) of expertly designed and marketed butt plugs, prostate massagers and other a**l goodies. Joanie Lee, who handles mass market and key account sales at XR Brands, might as well be a b***y expert by now. XR has continuously grown and improved their a**l toy lines to meet the needs of hardcore kinksters and first-timers alike. Lee predicts that we’ll get a taste of some never-before-seen butt stuff from XR Brands in the foreseeable future. In this exclusive trend peek with two of the industry’s biggest niche pioneers, Lee and Sinclair reveal what distributors and retailers should keep in stock to satisfy s*x toy fanatics of all kinks and sizes.

Joanie Lee of XR Brands and Alicia Sinclair of COTR Inc forecast the two hottest niche trends in pleasure.

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