21/03/2025
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has made a significant impact in the Indian automotive market with several interesting and lesser-known facts about its operations in the country:
1. Early Entry into India: Toyota entered the Indian market in 1998 with the launch of the Toyota Qualis, a popular MPV (multi-purpose vehicle) at the time. It was one of the first foreign automakers to establish a significant presence in India.
2. Joint Venture with Kirloskar: Toyota Kirloskar Motor (TKM) is a joint venture between Toyota Motor Corporation and Kirloskar Group. This partnership began in 1997, and the company has since been a major player in the Indian automotive market.
3. Local Manufacturing Facilities: Toyota’s cars manufacturing plants in India are located in Bidadi, Karnataka, and at a second plant in Tamil Nadu. These plants are equipped with advanced technology and have a significant local content, contributing to Toyota's commitment to the “Make in India” initiative.
4. Toyota’s Global R&D Hub: Toyota established its Global Business Services (GBS) center in Bengaluru, which is one of the key hubs for Toyota’s global research and development activities. This center focuses on various aspects of automotive technology, including IT and engineering solutions.
5. Hybrid Technology Leader: Toyota was a pioneer in hybrid technology with the introduction of the Toyota Prius, the world’s first mass-produced hybrid car. In India, Toyota introduced its hybrid technology with the Toyota Camry Hybrid in 2014, making hybrid vehicles more accessible in the Indian market.
6. First Indian Plant to Produce Hybrid Vehicles: The Toyota Kirloskar Motor plant in Bidadi was one of the first in India to manufacture hybrid vehicles locally. This move helped reduce costs and increase the availability of hybrid technology in the Indian market.
7. Toyota’s Commitment to Sustainability: Toyota India has a strong focus on sustainability and environmental initiatives. The company has invested
