19/11/2025
🌅 Recovery Peace 🌅 is the theme of this year’s mental health week campaign for Mielenterveyden keskusliitto (Finnish Central Association for Mental Health). Napa Agency’s Oona Mäkelä designed the beautifully thoughtful visuals for this important campaign. The visuals remind us that life can be stressful with all of the surrounding stimuli – both at work and at home. The center of the illustration really encapsulates the theme of the week with a person surrounded by warm light, enjoying a quiet peaceful moment with their pet. 🌟 Mental health recovery doesn’t have a deadline so let’s give people the time and space they need. As Mielenterveyden Keskusliitto says on their website: “recovery isn’t always getting back to what you used to be like. Sometimes recovery can mean the creation of something new. And that is okay.” ❤️