IMARUSI

30/10/2025

Of course there was a bit of shame in having written about so many of my idols — yet not about the one who may have influenced me the most: Giorgio Armani.

I had never written a single word about Giorgio Armani. Perhaps because everyone already knew him — from fashion lovers,  to basketball fans, admirers of interior design, or simply those enamored with Italian culture — I assumed there was nothing left to say. He seemed like a man about whom eve...

21/11/2024

STORY TIME! (FINALLY!) 🗞️ / As IMARUSI makes a comeback, a story about the shoes that never needed to make one. The basketball shoes that transcended their sporting roots, and became a staple of varied subcultures across decades.

“Five years after introducing basketball sneakers, the brand hired Charles Taylor as the coach for its team, but also as a salesman for the company. Not only did Taylor and his players tour basketball courts across the country, Charles also played a large role in educating other coaches, selling Converse All Star shoes while sharing his expertise on team management and talent preparation.

(…)

Over time, these shoes allowed young people to express their style more forcefully. In the 1970s punks wore them, in the 1980s metal and rockers, and in the 1990s, members of the grunge scene. But these shoes did not stop only at musical genres, they became an indispensable pair in everyone’s wardrobe.”

Read “THE BASKETBALL SHOE” on imarusi.com. In both English and Croatian.

There is no stronger testament to the significance of a clothing item, than a product which remains unchanged after a century of use. One example among many are sneakers that even less dedicated followers of the so-called sneaker culture are familiar with. Both young and old, fans of seemingly dispa...

28/04/2024

Sunday whites.

30/01/2024

Grandma's coat from the 1970s to 2024.

24/01/2024

RICKY AND RALPH / An everlasting love story

When you purchase garments with his signature, you invest in more than just a piece of clothing you hang in your closet and occasionally wear; you are entering the American dream. Ralph Lauren probably created the most prominent fashion empire, but the irony is that he dislikes the fashion business and won’t even consider himself a designer. He likes blue jeans, a white T-shirt, cowboy boots, summers in the Hamptons, and old things in general. Everything around him serves as inspiration, all of which somehow ends up in his signature pieces.

How even to begin telling Ralph Lauren’s story? It is impossible that any of his biographers could cover every significant detail about him in a book of a hundred pages. Therefore, this story is not about a man who founded a fashion empire. This is the story of the love that was the driving force behind it all–about the spouses, Ricky and Ralph Lauren.

When you purchase garments with his signature, you invest in more than just a piece of clothing you hang in your closet and occasionally wear; you are entering the American dream. Ralph Lauren probably created the most prominent fashion empire, but the irony is that he dislikes the fashion business....

19/09/2023

The 1920s vest from Zagreb 🖤🤍

27/08/2023

Slow Island mornings, August 2023

09/07/2023

VERSATILITY OF A TOTE BAG / Story of L. L. Bean Boat and Tote

Items designed with sufficient quality and durability do not need to be optimised. They defy every new time and change – simply, they are good enough from the start. One such thing is the L.L. Bean bag, the first tote bag (from tote – to carry). The versatile bag comes in many versions, from simple and practical canvas bags to luxurious variations of major fashion houses. The name dates to the 17th century, but the first official variation of the bag was not designed before the 1940s in Maine, USA. The iconic brand L. L. Bean, which rose to prominence by making durable outdoor products, debuted in 1944 with Bean's Ice Carrier bag. It was a large, boxy bag made of heavy canvas. It was made, as the name suggests, "for transporting ice from the car to the ice chest". Almost eighty years later, the production and composition of the L.L. Bean bag has not changed.

Items designed with sufficient quality and durability do not need to be optimised. They defy every new time and change – simply, they are good enough from the start. One such thing is the L.L. Bean bag, the first tote bag (from tote – to carry). The versatile bag comes in many versions, from sim...

09/06/2023

John McEnroe. ROLAND-GARROS 2023

02/06/2023

Paris / 6éme arrondissement / June 1.

15/05/2023

A TIRELESS TENNIS SPECTATOR / Jean-Paul Belmondo is remembered as a great actor who appeared in nearly a hundred films, the leader of the French new wave (after the great Jean-Luc Godard's A bout de souffle), and a charming Parisian who conquered everybody with his appearance. "Bébel," as he was fondly referred to, rose to popularity in the 1960s, and by the 1970s, he had become a symbol of French cinema, as well as a "national treasure of France." In addition to acting, he enjoyed sports, including tennis, football, and boxing. Indeed, during the last years of his life, the actor who died two years ago could practically only be seen at the Roland Garros tennis tournament. Belmondo spent the last week of May and the first week of June in the west of Paris, following his tennis idols. An anecdote from the 1996 semi-finals confirms his dedication to tennis, when Swiss tennis player Marc Rosset gifted him his racket at the end of the match, saying, "Given that I have been seeing his face for years every day during the fifteen days of the tournament, Jean-Paul is like a friend!" Last year, the first Roland Garros was held without a famous actor. There was a framed photo of him in the spot where he would have sat as proof of his passion and love for tennis.

ROLAND-GARROS

Jean-Paul Belmondo is remembered as a great actor who appeared in nearly a hundred films, the leader of the French new wave (after the great Jean-Luc Godard's A bout de souffle), and a charming Parisian who conquered everybody with his appearance. "Bébel," as he was fondly referred to, rose to popu...