Social Coco

Social Coco Social Media Marketing. Strategy. Content. Results.

I'ts todayWhat makes you happy?I'll go first...1. Kindness in strangers ๐Ÿ’‘2. Books ๐Ÿ“–3. Fresh flowers๐Ÿ’4. Pillow forts๐Ÿฐ5....
20/03/2021

I'ts today

What makes you happy?

I'll go first...

1. Kindness in strangers ๐Ÿ’‘
2. Books ๐Ÿ“–
3. Fresh flowers๐Ÿ’
4. Pillow forts๐Ÿฐ
5. Star gazing๐Ÿ’ซ

Did you know today is ?Here's a photo of a teeny Panda having a snooze to bring a little dose of cuteness to your Tues...
16/03/2021

Did you know today is ?
Here's a photo of a teeny Panda having a snooze to bring a little dose of cuteness to your Tuesday morning ๐Ÿ’ค๐Ÿผ๐Ÿ’–

๐ŸŽ™FOR THE RECORD๐ŸŽ™There's so many social media myths and misconceptions are there. But here's my top 3:1. ๐˜๐จ๐ฎ ๐ก๐š๐ฏ๐ž ๐ญ๐จ ๐ฉ๐จ๐ฌ๐ญ...
15/03/2021

๐ŸŽ™FOR THE RECORD๐ŸŽ™
There's so many social media myths and misconceptions are there. But here's my top 3:

1. ๐˜๐จ๐ฎ ๐ก๐š๐ฏ๐ž ๐ญ๐จ ๐ฉ๐จ๐ฌ๐ญ ๐ž๐ฏ๐ž๐ซ๐ฒ ๐๐š๐ฒ
โŒ Nope. Consistency is key, but earlier this year it was announced that the prime amount to post on your Instagram grid is 3 - 5 times per week. So, use your insights, find out when your audience are online and post smart; utilise stories and don't bombard your feed!

2. ๐˜๐จ๐ฎ ๐ง๐ž๐ž๐ ๐ญ๐จ ๐›๐ž ๐จ๐ง ๐ž๐ฏ๐ž๐ซ๐ฒ ๐ฌ๐ข๐ง๐ ๐ฅ๐ž ๐ฌ๐จ๐œ๐ข๐š๐ฅ ๐ฆ๐ž๐๐ข๐š ๐ฉ๐ฅ๐š๐ญ๐Ÿ๐จ๐ซ๐ฆ

โŒJust because I can name a lot of social networks, it doesn't mean I should set up a profile on all of them. By all means, research other social networks. Set up a company profile or page and give 'em a try. The best marketers use data to identify which marketing activities yield the best results โ€” if a social network isn't helping you out, cut it loose.

3. ๐ˆ'๐ฏ๐ž ๐ฌ๐œ๐ก๐ž๐๐ฎ๐ฅ๐ž๐ ๐ฆ๐ฒ ๐ฉ๐จ๐ฌ๐ญ๐ฌ ๐Ÿ๐จ๐ซ ๐ญ๐ก๐ž ๐ฆ๐จ๐ง๐ญ๐ก ๐ฌ๐จ ๐ˆ ๐ฐ๐จ๐ง'๐ญ ๐ง๐ž๐ž๐ ๐ญ๐จ ๐ ๐จ ๐›๐š๐œ๐ค ๐จ๐ง ๐ฌ๐จ๐œ๐ข๐š๐ฅ ๐Ÿ๐จ๐ซ ๐š ๐ฐ๐ก๐ข๐ฅ๐ž ๐ง๐จ๐ฐ

โŒNO. Under no circumstances is this going to work. The new algorithm worships engagement. Don't just shout information at your audience, TALK to them. Make those relationships. Get those sales. Plus, how can you have reactive content if it's all been scheduled in advance?

๐Ÿ’ Happy Mother's Day ๐Ÿ’Itโ€™s not breaking news that Brits love spoiling their mums. New research reveals just how much, as...
14/03/2021

๐Ÿ’ Happy Mother's Day ๐Ÿ’
Itโ€™s not breaking news that Brits love spoiling their mums.
New research reveals just how much, as UK Mother's Day spend rose (pun intended๐ŸŒน) 0.8% to ยฃ1.6 billion in 2020!
With stats only set to increase this year.

Letterbox flowers such as my favourite are hugely popular, especially given the current .

However, where the traditional flowers and cards are still popular choices, more unconventional options have also been emerging over the past decade. The number of people planning to gift a personal service (like a much-deserved massage) has grown from 16% 10 years ago, to about 25 percent today, and spending on these gifts has nearly doubled.

Other categories of gifts such as consumer electronics and gift cards have likewise risen in popularity.

Confused as to what all those letters flying about and WTF they actually mean?Here we go...โ–ช CPC - (Cost Per Click) mea...
10/03/2021

Confused as to what all those letters flying about and WTF they actually mean?

Here we go...

โ–ช CPC - (Cost Per Click) measures the average cost every time a user clicks on an advertisement.

โ–ช CPA - (Cost Per Acquisition) is the cost every time a conversion is made

โ–ช ROI - (Return on Investment) the return on investment a company can expect to make from the time, money and effort the company spends on social media marketing

โ–ช CTR (Click-through rate) measures the efficiency of clicks actually going through to the ads website.

"There is no limit to what we as women can accomplish" - Michelle Obama
08/03/2021

"There is no limit to what we as women can accomplish" - Michelle Obama

โญ SUNDAY MOTIVATION โญIt's in the USA today... I must say I do prefer a classic Millennial Avocado on Toast...but, I di...
07/03/2021

โญ SUNDAY MOTIVATION โญ

It's in the USA today... I must say I do prefer a classic Millennial Avocado on Toast...but, I digress...
Working on my planning for the week ahead, lot's of exciting opportunities coming my way. Here's your Sunday reminder to this week.

๐Ÿ‘  Give a girl the right shoes and she can conquer the world ๐Ÿ‘ โ โ BUT... sometimes it's ok to not be able to do it all your...
05/03/2021

๐Ÿ‘  Give a girl the right shoes and she can conquer the world ๐Ÿ‘ โ 
โ 
BUT... sometimes it's ok to not be able to do it all yourself. Feeling stuck with your socials? Running out of time? Not being able to plan properly?โ  Social stressing you out? โ 
โ 
Don't stress!โ 
โ 
Slide into my DMs - I can help! ๐Ÿ’Œโ 
โ 
What I offer:
โ 
โšซ Content Calendarsโ 
โšซ Consultancyโ 
โšซ Paid Adsโ 
โšซ Workshopsโ  (1-2-1 or group)
โ 
๐Ÿ’–

๐Ÿ”ฎ Coming Soon ๐Ÿ”ฎ
21/02/2021

๐Ÿ”ฎ Coming Soon ๐Ÿ”ฎ

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Alresford

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