https://www.facebook.com/104091069274918/

Emily_and_co_, Earby (2025)

29/09/2025

If you’re a Pilates studio owner you really don’t need to worry about your follower count. This is what you do need to be thinking about 👇🏼

I had a client come to me recently with nearly 90 followers on Facebook and I can instantly guess what you’re thinking... that’s not a lot, whats the point in marketing on Facebook, that account is never going to bring in new clients!

Well you’re very wrong and here’s why. The number of followers she had wasn’t the issue. The issue was that she wasn’t marketing on Facebook in the right way! As a location based business you need to be reaching those closest to you, your community.

This is why I created my proven framework, The Local Loop, to increase visibility within your local area and increase enquiries. We’re 3 weeks in to using my FB strategy and she now has nearly 300 followers BUT these are local ideal clients... every single one is a potential new face in her studio. She’s already had 24 month passes purchased by new clients in the first few weeks and had to create a waitlist because her classes are full.

If you’re not using FB effectively or at all to market your business DM ‘LOOP’ and I will show you how it can work for you!

25/09/2025

Walking into a Pilates class just knowing how good you’re going to feel afterwards ☺️✨ Just with slightly sore glutes and the inability to walk upstairs 😉😂

24/09/2025

A mummy to a 3 year old and a 13 week old and a business owner with a business that has been thriving throughout September...

I can honestly say September has been BUSY but in the best way! I’ve been on holiday with my beautiful little family, had 3 new clients come onboard for FB management, 1 for both FB and Instagram and booked for a team training day at a gorgeous boutique.

I have seen some amazing results for clients on FB. We’ve been using my proven framework to increase visibility and enquiries within the local area and let me tell you it has WORKED!

One client had 14 new clients within 2 weeks, this has now risen to 24 after posting for 3 weeks! Her Pilates class is FULL with a waitlist and she’s seen a HUGE increase in reach within her local area.

I’m helping another client launch something brand new. We saw a lot of interest from our first reel that was posted and we haven’t even told her audience what’s coming yet 👀

I’ve had lots of calls and meetings with some lovely new clients. I’m so happy that I can support these location based businesses with the exact strategy they need to reach local clients and become the go-to in their area 🫶🏼

Lots of work but also lots of family time! A few days away with lots of food, wine and days out spending time in this beautiful autumn weather 🍂 I’m definitely an autumn girl at heart and my birthday is just around the corner too in October 🥳

What’s been your September highlight so far?

17/09/2025

PIN one of these posts today so that you can connect with your audience, start to build trust and save yourself some time in the DMs...

If you’re posting content or posting in Facebook groups to get more visibility for your business, you need your page to work for you when someone comes to see what you’re all about!

At the very least, have these pinned posts set up:

📌 An intro about you - who you are, what you do, your why. Give them some background so that they can get to know the person behind the business and connect with you.

📌 Services/how to book - show your audience what you have to offer or share a real on how to access the timetable and book so that you don’t have to explain this multiple times in the DMs, send them the reel if they ask so they can follow the steps themselves.

📌 Testimonials - this will help you to build trust with your audience. Share reviews, messages from clients BUT be creative with this... don’t just share image after image of reviews.

These posts ensure that anyone who lands on your profile will be able to get to know a lot about you and your business without having to search for it!

If you’re creating a new pinned post today or you’d like me to take a look & give some feedback on what you already have pinned DM ‘PINNED’ and I’ll take a look.

05/09/2025

Do this one thing today if you want to see new faces in your Pilates studio by next week 👀👇🏼

If you want to be seen by the people who can actually walk through your studio doors, you need to be showing up where they are already looking for you!

Local community Facebook groups are filled with your ideal client as a location-based business!

These groups are full of people asking:
👉🏼 “Can anyone recommend a Pilates studio near me?”
👉🏼 “Where’s the best place to try a class locally?”

If you’re not in there, your name isn’t being mentioned and people aren’t able to find you. Do this today to reach new faces and see them walk into your studio next week:

👉🏼 Find one local community group and share something valuable. It’s not about selling. It’s about showing up, building trust, and letting people know you exist.

If you’ve tried posting in groups before and it’s brought nothing or you don’t really know how to do it properly DM me ‘LOOP’ and I’ll show you how.

02/09/2025

I HAVE to talk Pilates every single day, it’s my business 💁🏼‍♀️🤣

If you don’t want to hear or see the word Pilates you’ve come to the wrong place 😜 but if you love it make sure you follow me so we can talk about it constantly together 🫶🏼

01/09/2025

Who said August was a quiet month in business... 😮‍💨

August has been an amazing mix of family time and growing my business. It’s actually been one of my busiest months, lots of new enquiries, Zoom calls, onboarding, and content creation.

📈 Launching my proven framework, The Local Loop, hasn’t just increased my own enquiries, but it’s boosted client bookings too. The results we’ve seen in just a few weeks have been insane...

✨ Increased visibility - one client saw a 3 million percent increase in views (yes, you read that right), another had over a 7,000% increase in reach.

✨ More link taps and bookings - including class passes and 1:1 sessions for clients.

✨ Doubled followings - we don’t really focus on vanity metrics but these were from local clients for a location-based business.

If you’re not using Facebook groups to market your business or you’re posting but getting little to nothing from it, send me a message. I’ll tell you how The Local Loop can actually work for you so that you can see an increase in visibility and bookings from people in your local area.

I’ve already got 5 enquiry calls booked for September to talk about management and The Local Loop. I cannot wait to learn more about these businesses, support their growth, and help them become more visible and more booked in their local areas.

August also meant a lot of time with my girls. Es hasn’t been in nursery, so it’s been full of playing in the sunshine, days out, and time with friends and family. Watching them grow and change so quickly is a constant reminder of how precious this time is and why I’ve built my business.

This is why I invest in my business, having someone in your corner to support you...whether that’s integrating systems and processes like I’ve done or investing in social media support so that your content works for you without you having to give up more of your time like my clients have done.

Here’s to the autumn months (yes, I’ve already started online shopping for new cosy jumpers) and to even more growth for both me and my clients.

27/08/2025

6,000 page visits after using my proven framework... No ads. No hours spent reaching out. Just organic content posted in community Facebook groups using my Local Loop Framework 😮‍💨

My client went from 162 page views to 4.6K in just 4 weeks. Imagine that... over 4,000 local people clicking on your page to see what you do, your services, and to find out more about you. This isn’t just about simply posting in groups or sharing your business page, this is so much more! Anyone can share their page and hope for the best, but that is not a strategy that works 👀

My framework follows strategic steps to get you seen, heard, and noticed by local people who can actually walk into your studio and book your classes. People who are actively searching for exactly what you offer but can’t find you.

This is about researching the groups that work for your business, the ones filled with your ideal clients, and using a framework that follows a clear and strategic plan.

DM me ‘LOOP’ and I’ll show you how my Local Loop Framework can work for you.

18/08/2025

Who said Facebook groups were dead, not my clients… 💁🏼‍♀️

The Local Loop Framework isn’t just about posting in Facebook groups. It’s about showing up in the right places, in the right way and becoming the studio that people recognise, talk about, and come back to.

This framework will:

👀 Be seen by the right people so your studio is showing up where it matters most – in front of locals who are ready to book, not random followers from the other side of the world.

🫶🏼 Become a recognised and trusted name so you’re the first studio that comes to mind (and the one people tag) when someone in your area is looking for Pilates.

😮‍💨 Turn local awareness into loyal clients so people who’ve never heard of you before discover your studio, choose you over the competition, and keep coming back for more.

If your studio’s getting lost in the online space, you’re tired of posting and hoping and you’re ready to be seen and booked by the people who matter most…

DM ‘LOOP’ and let’s talk about how The Local Loop Framework can work for you.

14/08/2025

Tell me you can relate...

Whether you’re the Pilates studio owner, instructor or client you know exactly what I mean... especially when it comes to the counting! Why does it feel like it is taking a lifetime? Literally longest few seconds of your life 🤣

Share this with someone who knows exactly where we are coming from 😉

13/08/2025

Life as a mum of two girls with a business to run…

I’ve been a mum of two for just eight short weeks, and in that time, I’ve continued to run my business.

When I had my first baby just over three years ago, I started my business. It was exciting, and I absolutely loved learning and working with some incredible business owners but it was a lot. I took on anyone I could to gain experience, and as I became more knowledgeable (and bloody good at what I do), my prices didn’t reflect it.

Our first family holiday should have been an amazing memory, but instead, I was so burnt out that I made myself poorly. That was my wake-up call that things had to change. I invested in my business, got the support I needed, and updated everything: my systems, my processes, and my work/life balance.

Now, three years later, I’m a mum of two and I’ve never felt better about my business and family life. Don’t get me wrong, it’s not always smooth sailing but I now work with more aligned clients, my systems run so smoothly it never feels like a chore, and I get to spend hours each day with my babies.

And it all comes down to one thing: investing in the right person to support me.

I get that spending money on help and support can feel daunting. You’ve got questions, doubts, and maybe even guilt but trying to do it all yourself is only going to burn you out and hold your business back.

So here’s what I’d do if I were you:

1️⃣ Sit down and figure out what you can outsource.
2️⃣ Work out your monthly budget for it.
3️⃣ Send me a message so I can take on the workload for you and support you, just like I’ve been supported by others.

Side note... my 8 week old slept the whole night last night!! IYKYK 🫶🏼 This is the biggest win 😂

12/08/2025

So many of you have this clickable link sat right in your bio and it’s literally sending your audience straight from your Insta to your competitors. 👀

Here’s what it is (and how to hide it):

At the very top of your IG bio, you’ve got your Instagram Category Label.

❌ If you can’t see it then you’re fine, it’s already hidden.

✅ If you can see it, click it… and you’ll see exactly how it takes people away from your profile 🫣

How to hide it:
1️⃣ Go to Edit Profile in Instagram
2️⃣ Tap on Category
3️⃣ Toggle Display on Profile OFF

⚠️ Don’t delete it completely - the category still helps the algorithm know who to show your content to. You’re just making sure it’s not an easy click-away for your audience.

Pop ‘BIO’ in the comments and I’ll audit yours for free so you can fully optimise it and keep people on your profile.

Emily_and_co_

29/09/2025

25/09/2025

24/09/2025

17/09/2025

05/09/2025

02/09/2025

01/09/2025

27/08/2025

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13/08/2025

12/08/2025

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