
29/07/2025
Just when you think Coldplay Kiss Cam Gate might be running out of steam, the formerly unknown data company, Astronomer stoke the flames with a reaction video featuring Gwyneth Paltrow.
It’s been widely lauded as a ‘masterclass in crisis communications’. But is it?
I was asked on the Talkback programme on this afternoon to chat with William Crawley about just that, alongside fellow marketing and comms consultant, Tina Calder.
ICYMI, and are looking for some tips on what to do if you find your phone blowing up / yourself navigating a very public crisis, I’ve written an article on the website and over on LinkedIn too (will link in stories).
If you missed the Gywneth Paltrow video (where have you been), it’s linked in the article. Would love to know your thoughts - is this the crisis comms masterclass it’s been lauded as? Or how would you respond?