22/07/2026
🚀🎬 Business mentoring x media content production workshop.
Showtime in Belfast at the today.
capsule
media team
thanks for the seat
great meeting yous guys and catching up with
Time to Pause, reflect, assess, refocus, tweak, take action
Did you Missed this ? Stay put - give Martin a follow, don’t miss his next workshop
In the mean time, sharing with yous here our 3 big take away
*1st takeaway 🎁 Personal brand compounds*
Level4.Opportunities
- inbound inquiries, invites, premium clients, income streams
Level3. Authority
- proof, Recognition, reputation, leadership
Level2. Visibility
- Content, msg, channels
Level1. Personality. Brand identity
- Who you are, what you believe and stand for, your story, USP
*2d takeaway 🎁 Don’t build a brand for everyone : focus on a client persona. Be clear about Who you help + the pb you solve = your position*
- be grounded, know who you are, what’s your worth, deliver unapologetically the best you can at this specific moment of time. Vibe and attract your tribe, be ready to land on people who will resonate connect and onboard with you but also be ok with people who will pass you by - this group won’t be your target audience neither your community you are building, don’t chase it don’t please it stay aligned and grounded with your core values
*3rd takeaway 🎁 4 lenses framework content to share only valuable story or experience : *
- Serves this audience : educative / informative / entertaining
- Shows transformation
- Honest authentic vulnerable not too polished
- Belongs to you / unique
