Be Inspired Films

24/06/2026

One of the most unhelpful debates in content right now is whether short-form or long-form content is more important.

They serve different purposes.

A short video, post or insight can introduce someone to your thinking for the first time. It can spark curiosity and create enough interest for them to want to know more.

If you regularly create short-form content, people start to notice you, which is the first step in getting to know you and understanding what you do.

If you think of each piece of content like a jigsaw piece, then gradually people start putting the pieces together in their brains and slowly the full picture starts to take shape. But there are still many gaps.

That’s where deeper conversations, longer articles, newsletters, podcasts, documentaries, books, events and in-person experiences come in. They give people the opportunity to fill in more of the picture and go deeper if they want to.

For purpose-driven organisations, both are important.

If nobody discovers your work, there will always be a limit to the support and impact it can have.

Equally If nobody goes deeper, their support or interest may remain superficial.

Both have a role to play.

One helps people find you and the other helps them understand you.

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For reflections on making important work impossible to ignore, follow me here.

Be Inspired Films | Certified B Corp

24/06/2026

One of the most unhelpful debates in content right now is whether short-form or long-form content is more important.

They serve different purposes.

A short video, post or insight can introduce someone to your thinking for the first time. It can spark curiosity and create enough interest for them to want to know more.

If you regularly create short-form content, people start to notice you, which is the first step in getting to know you and understanding what you do.

If you think of each piece of content like a jigsaw piece, then gradually people start putting the pieces together in their brains and slowly the full picture starts to take shape. But there are still many gaps.

That’s where deeper conversations, longer articles, newsletters, podcasts, documentaries, books, events and in-person experiences come in. They give people the opportunity to fill in more of the picture and go deeper if they want to.

For purpose-driven organisations, both are important.

If nobody discovers your work, there will always be a limit to the support and impact it can have.

Equally If nobody goes deeper, their support or interest may remain superficial.

Both have a role to play.

One helps people find you and the other helps them understand you.

---

For reflections on making important work impossible to ignore, follow me here.

Be Inspired Films | Certified B Corp

18/03/2026

We have an extreme future ahead of us, unless we make the necessary systemic changes required to meet the challenges of our time.

We won’t solve these challenges with the same thinking that got us into them.

08/03/2026

Watch 'A Girl Can Touch The Sky' FREE this whole week.

To celebrate International Women’s Day 2026, I'm making our multi-award-winning documentary film available to watch free of charge until midnight Sunday, 15th March.

Perfect to watch with your daughters (and sons).

It is both heartbreaking and incredibly hopeful.

Feel free to share.

“The voices of girls and young women in this movie remind us of the urge and urgency for equality and education right now. It also beautifully highlights working with men and boys as an important step towards change”

Malala Yousafzai, Activist and Nobel Peace Prize Laureate

https://www.beinspiredfilms.co.uk/touchthesky

Password: IWD2026

“The voices of girls and young women in this movie remind us of the urge and urgency for equality and education right now. It also beautifully highlights working with men and boys as an important step towards change” Malala Yousafzai, Activist and Nobel Peace Prize Laureate

17/02/2026

Clarity is often the difference between good work… and work that actually lands for your audience.

Over the last few months, I’ve been helping a handful of leaders step back and really look at how their story is showing up across everything they do.

Where it’s clear.
Where it’s fragmented.
Where it’s not quite landing the way they intend.

I recently did a Storytelling Clarity Audit with , an exceptional international leadership coach who helps organisations unlock ownership in their teams so people bring their best to every situation.

You can see what he shared about the process 👇

What I love about this work is that it’s not about “more content”.

It’s about making sure what you’re already doing actually adds up to something clear, coherent, and aligned with the impact you’re here to make.

Thanks Mark - it was a real pleasure to support you.

Love what you do.

03/02/2026

Storytelling doesn’t just change minds.
It can change where money flows.

I’ve just released a new episode of the Storytelling for Social Impact podcast with Rafia Qureshi, Managing Director of LEBEC

We talked about how the stories we tell about communities quietly shape what gets funded and what doesn’t.

When places are framed as problems, capital stays cautious. When local ingenuity and lived experience are centred, opportunity starts to appear.

We explored why silos in finance hold impact back.
Why philanthropy, investment, and public capital work better as a continuum.
And why philanthropy, in particular, has a unique role to play in taking risk.

Not glossy success stories.
But real stories. Including uncertainty, learning, and failure.

Because that’s often what builds trust.
And trust is what unlocks change.

🎧 New episode out now.
Link in bio.

15/01/2026

Allowing space for magic. I guested on three podcast today. If you look closely at the chair you can see I did three outfit changes cause I’m guessing they’ll probably come out around a similar time.

There is a real magic that happens when speaking and sharing ideas in real time with another person or group of people. In my experience, it leads to greater clarity, new ways that ideas or concepts can come to life and real inspiration and forward motion.

It doesn’t have to be on a podcast. It could just be a conversation with a friend while going for a walk or with your partner while driving. If you’re thinking and exploring new ideas and you want to get greater clarity on them, give it a try. It truly allows for magic to take place before your very eyes (and ears).

04/01/2026

E14: The Contrarian’s Guide to Social Impact: Liam Black’s Journey

I found a photo of online for the poster, and he said, ‘That’s ten years old.’

I updated it and realised that my photo was also a bit old, so I updated mine too.

So here we are, two greyer ‘hopefully slightly wiser’ fellas having a chat about Social Impact and Storytelling (on the Storytelling for Social Impact podcast).

Liam shares the lessons he learnt scaling FRC (Furniture Resource Centre) in Liverpool, to now sitting on boards to share his experience and mentoring others for success.

We talk about the importance of being profitable, avoiding groupthink, and authenticity in storytelling (even though that word has been way overused).

The SDG Liam chose is SDG 10 - Reducing Inequalities and the campaign he chose as a great example of storytelling for social impact is a real classic.

He ends the episode with a personal challenge to each of us to consider our own impact story and what it might be.

Have a listen, there’s plenty to think about, interesting takes and lots of inspiration.

I’ll put the links in my bio.

29/12/2025

Is Social Media a true reflection of what people are thinking?

In this clip on the Storytelling for Social Impact podcast and I discuss the importance of in person conversations and long form content.

To catch attention what gets shared online is often more in the extremes. This is particularly true in short form content.

You could easily be mistaken for thinking that’s how everyone thinks.

When you speak to people in person you often find out that people are more balanced or there are more people who are more balanced than it might seem from your feed.

I’ve left the link to the full episode where we explore ‘Meaning & Belonging Beyond the Hook’ in the comments.

It reminds me of our conversation too about mastering your media to master your mind.

29/12/2025

Our founder the ‘Monk Turned Moviemaker’ started in 2008 with the commitment to ‘bring great ideas to life and tell stories that matter’. We are very fortunate to be still doing that 17 years later and just as passionate as ever. Thanks to all the wonderful crew who have helped us and the impact driven clients who have trusted us with their stories.