30/04/2026
Running the South West Coast Path πββοΈ
We are excited to share that we are sponsoring a 630 mile run of all the South West Coast Path. Emma Carlton (the_earlyriser on IG) is taking on the epic journey for YoungMinds and Dementia UK.
Emma comments: "This year, Iβll be running all 630 miles of the South West Coast Path, climbing over 115,000 feet (more than four times the height of Everest). Iβm doing it for two charities that mean the world to me: Dementia UK and YoungMinds. I lost my funny, quirky, caring Granny to dementia, and watching her slowly disappear was one of the hardest things Iβve ever been through.
"Both charities provide expert advice and support to those suffering, and to their families and loved ones during such tough times. I will be running for my Granny, and to help inspire as many people as I can along the way. Every mile is for someone who needs it.
"I am so incredible excited and grateful to welcome Target Publishing to the team and so thankful for their sponsorship and support to making this amazing challenge happen."
Our Managing Director, David Cann, adds: "We are extremely proud to be sponsoring Emma on this incredible journey, and the entire Target team will be cheering her on every step of the way. When we heard that she was running all 630 miles of the South West Coast Path to raise money for two charities close to her heart, we were truly inspired and knew we had to offer our support.
"Health, physical and mental, is at the heart of our business. During Covid, when mental health was at its toughest, we decided to introduce a four-day working week to better support our team and their wellbeing. Since 2020, we have successfully adopted this policy, offering full pay without any reduction, which continues to support staff mental health and improve work-life balance.
"In addition, the magazines we publish aim to educate and equip our readers on a range of health topics, so they become inspired to get outdoors, take better care of their health through nutrition and lead an active lifestyle, so Emma's story really resonated with us.
"We are honoured to support her and wish her all the best for what will be an incredibly challenging yet rewarding journey."
You can follow Emma's journey on her Instagram and donate here: https://lnkd.in/eG_3JGfX