09/11/2025
If you're over 40 and still need good coverage under your eyes, but every concealer you try leaves your undereye area feeling cakey, crepey or enhances your fine lines, then this Do It All Radiant Concealer could be the answer.
It's a medium coverage formula but because it is made with a multivitamin serum, it glides on effortlessly and doesn't settle in fine lines. It also blends so easily.
The serum is designed to plump and nourish, so the fine skin under your eyes feels moisturised longer and the concealer stays looking fresh, not cakey.
It claims to have 16hr wear and 24hr hydration.
I've been a fan of serum concealers for a while, but often find them to have less coverage than I need. This IT Cosmetics concealer seems to be the perfect combo. I love the idea that I'm using a multivitamin serum on my blemishes too.
I'm not a fan of the applicator, I definitely get a more even coverage when I tap concealer in with my fingers. But it's easy enough to use without the applicator.
This Do It All Radiant Concealer is heavy enough to cover my dark circles and redness, but light enough that I can wear it with my CC cream, or just an illuminator.
It has made it straight into my makeup bag.
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