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Nicki Probets Socials

Freelance social media & comms consultant based in North Bucks supporting theatres & small businesses

22/08/2025

The best thing for small businesses…

Is to find the amount that works perfectly for you and doesn’t cause burnout.

There isn’t a one-size-fits-all…

It’s better to share fewer posts that are quality and truly connect with your audience rather than churn out daily content that feels rushed.

Do what’s sustainable for you and your business. Show up in a way that feels good for you - your audience will feel the difference.

How many times a week do you post?

🙋🏻‍♀️Helping theatres and small businesses with social media, marketing and copywriting.

14/08/2025

Give Trial Reels a go...

If you're not sure what they are, how to use them or what content to create, then swipe across to to find out more.

Let me know if you have any questions.

Save this post for later!

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

11/08/2025

Five updates from Instagram that you need to know about!

Reposts is a great addition. What do you think about the others?

Follow for more social media updates and tips for small businesses.

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

09/06/2025

🎁 Small businesses - put a focus on Father's Day!

With Father's Day just around the corner, if you haven't already, you need to be shouting about your fabulous gift ideas for dads and father figures.

Here are just a few ideas on what you could be doing this week to promote your gifts on social media.

Start now and keep shouting until Sunday!

If you're a local business, why not pop a link to your gift guides or products in the comment below?

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

01/05/2025

😃 Just a little bit of inspiration for your May posts.

There's lots of different awareness days to choose from this month, so be careful with how many you use. Remember to limit them and use them as inspo.

Which ones will you choose?

Need some help with content ideas for your small business? DM me today!

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

19/04/2025

Don’t just stick to one channel for your marketing.

It’s so important to diversify if you want to grow and reach different audiences.

See post as to why you need to diversify, and for a few examples of other channels to think about.

If you need help with choosing new channels or you want me to take it all of your hands - get in touch!

🙋🏻‍♀️Helping theatres and small businesses with social media, marketing and copywriting.

03/04/2025

🌷 April awareness days ready to inspire!

Can you use any of these days in your content this month?

Perhaps you’re a garden centre and can offer hints and tips on what we should all be doing in the garden during National Gardening Week.

You can have great fun on ASMR day. Whether you’re a product or service based business, give a snapshot of what you do using different sounds. Get creative!

If you’re a dance school, use International dance day to showcase your school and your students’ talents.

Remember to pepper your content with these and only use the days that are relevant to you and your business.

Which awareness days will you use?

Save this post and come back to it when you need some inspo!

🙋🏻‍♀️Helping theatres and small businesses with social media, marketing and copywriting. DM me today!

18/03/2025

You might think you're struggling for content ideas… but the truth is, you’re not.

You already have a list of topics. From every question your customers ask to every conversation you have about your product/service - it is all a content idea waiting to happen!

Take a few minutes this morning and write a list of all the questions you've been asked, the emails and DMs you've been sent, comments on your socials posts, customer interactions etc.

What were they asking? What problem do they need solved? What are they confused with?

Turn those questions into posts, carousels, Reels and stories. The options are endless.

Enjoy creating!

If you need social media help or advice, please get in touch.

👉 Helping theatres and small businesses in Buckinghamshire with social media, marketing and copywriting.

02/03/2025

🌼 Ideas to help you plan your content this month.

Here are just a few awareness weeks and days that you could use in your content throughout March to liven it up a little or use as inspiration.

Remember to not base all your content on these days, and only use days that reflect you and your business.

If you need help planning and creating your content - please get in touch!

Remember to save this post so you can come back to it when you need to.

👉 Helping theatres and small businesses in Buckinghamshire with social media, marketing and copywriting.

24/02/2025

⭐️ Starting back after a half term break can always be tough!

So, here are a few content ideas to get you back into the swing of things this week.

Remember that you don’t have to post daily - these are just for inspiration.

Have fun with these and follow for more tips.

👉 Helping theatres and small businesses in Buckinghamshire with social media, marketing and copywriting.

14/02/2025

🩷 Go and show some small business love today.

Here are just six ways to support small businesses on social media.

It's FREE and will take less than a minute.

Small businesses love getting noticed on social media and appreciate every single like, comment and share!

Do this EVERYDAY and not only on Valentine's Day!

Like this post if you're going to go and engage with some small businesses and show them some love.

⭐️ I am a social media marketer and copywriter in Buckinghamshire working with small businesses and theatres to help them get visible online.

29/01/2025

♥️ It’s time to start your Valentine’s Day promotions!

If they aren’t already, your social media feeds will be getting very noisy with Valentine’s Day products, services, offers and more.

So, when shouting about your products and services you have to make yourself stand out… but how?!

People don’t just buy your product/service. They buy the experience. The feeling they get when relaxing into a facial, receiving your beautiful flowers in a handtied bouquet, wearing your handcrafted necklace, drinking your local wine, eating your artisan ice cream.

This is where storytelling is important. Show them the love that goes into creating your product and how happy the recipient will be when they use it.

For example:

👉 Create a boxing up Reel showing the love and care that goes into packaging your gorgeous Valentine’s products.

👉 Showcase the making of your product to show the delicious ingredients, its luxuriousness, its quality. Show the passion and energy that goes into creating it.

👉 Share a Reel of happy customers unboxing your product and using it, eating it, making it, wearing it etc. Using real customers or testimonials can tap into your audiences emotions and help to build interest and trust.

👉 Give inspiration and tips on how to use your product – show off what is special and why people need to buy this.

Remember to sell the experience and how you want your customers to feel.

Make your product/service the one your customers fall for!

⭐️ I am a social media marketer and copywriter in Buckinghamshire working with small businesses and theatres to help them get visible online.

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+447939877511

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A little bit about me...

Hello, I’m Nicki, a freelance publicist at ProbetsPR - an independent PR and communications consultancy based in North Buckinghamshire.

I work with local businesses to develop creative and tailored PR and communications strategies that deliver on any budget. There is no ‘one size fits all’ approach. I have fourteen years of experience in PR and communications and specialise in public relations, web content management, social media campaigns, creative copywriting and event management. If you’d like to find out more about what I can do for you and your business, please get in touch. You can reach me on either 07939877511 or [email protected].

I look forward to speaking to you.

Nicki