Nicki Probets Socials

Nicki Probets Socials Freelance social media & comms consultant based in North Bucks supporting theatres & small businesses

Don’t get overwhelmed by all the Christmas chatter…If you’re thinking that you don’t know where to start on getting Chri...
22/09/2025

Don’t get overwhelmed by all the Christmas chatter…

If you’re thinking that you don’t know where to start on getting Christmas ready - here are five quick, easy and actionable tasks that will help you create a fantastic festive deal and promote it.

Start now, and in a few weeks it will be done and dusted leaving you to focus on other areas of the business in the lead up to the very busy season!

Need help? DM me today.

🙋🏻‍♀️Helping theatres and small businesses with social media, marketing and copywriting.

I don't know about you, but over the summer I took thousands of photos to use on social media, and I still haven't done ...
30/08/2025

I don't know about you, but over the summer I took thousands of photos to use on social media, and I still haven't done anything with them 🤦🏻‍♀️

If you're the same as me, here are a few ways that you can make good use your summer photos in your autumn/winter content.

Throwback posts - Share fun summer flashbacks on cold, rainy days to bring a bit of joy and nostalgia.

Inspiration for next year – Use summer garden pictures or holiday snaps to inspire planning ahead through the colder seasons.

Create a sticker - Make a sticker of yourself, food you've eaten, products, whatever it might be, from the photo and use the image in posts, stories and carousels.

Storytelling – Tell a behind-the-scenes story that you didn’t share at the time.

Customer testimonials - Reshare customer reviews and photos taken in summer.

Seasonal transitions – show how summer décor, outfits, products, dishes evolve for winter. Or give your summer favs an autumn/winter twist.

Just a few ideas for you to try. Just don't let your photos go to waste!

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

The best thing for small businesses… Is to find the amount that works perfectly for you and doesn’t cause burnout.There ...
22/08/2025

The best thing for small businesses…

Is to find the amount that works perfectly for you and doesn’t cause burnout.

There isn’t a one-size-fits-all…

It’s better to share fewer posts that are quality and truly connect with your audience rather than churn out daily content that feels rushed.

Do what’s sustainable for you and your business. Show up in a way that feels good for you - your audience will feel the difference.

How many times a week do you post?

🙋🏻‍♀️Helping theatres and small businesses with social media, marketing and copywriting.

Give Trial Reels a go... If you're not sure what they are, how to use them or what content to create, then swipe across ...
14/08/2025

Give Trial Reels a go...

If you're not sure what they are, how to use them or what content to create, then swipe across to to find out more.

Let me know if you have any questions.

Save this post for later!

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

Five updates from Instagram that you need to know about!Reposts is a great addition. What do you think about the others?...
11/08/2025

Five updates from Instagram that you need to know about!

Reposts is a great addition. What do you think about the others?

Follow for more social media updates and tips for small businesses.

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

🎁 Small businesses - put a focus on Father's Day!With Father's Day just around the corner, if you haven't already, you n...
09/06/2025

🎁 Small businesses - put a focus on Father's Day!

With Father's Day just around the corner, if you haven't already, you need to be shouting about your fabulous gift ideas for dads and father figures.

Here are just a few ideas on what you could be doing this week to promote your gifts on social media.

Start now and keep shouting until Sunday!

If you're a local business, why not pop a link to your gift guides or products in the comment below?

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

😃 Just a little bit of inspiration for your May posts.There's lots of different awareness days to choose from this month...
01/05/2025

😃 Just a little bit of inspiration for your May posts.

There's lots of different awareness days to choose from this month, so be careful with how many you use. Remember to limit them and use them as inspo.

Which ones will you choose?

Need some help with content ideas for your small business? DM me today!

🙋🏻‍♀️ Helping theatres and small businesses with social media, marketing and copywriting.

Don’t just stick to one channel for your marketing.It’s so important to diversify if you want to grow and reach differen...
19/04/2025

Don’t just stick to one channel for your marketing.

It’s so important to diversify if you want to grow and reach different audiences.

See post as to why you need to diversify, and for a few examples of other channels to think about.

If you need help with choosing new channels or you want me to take it all of your hands - get in touch!

🙋🏻‍♀️Helping theatres and small businesses with social media, marketing and copywriting.

🌷 April awareness days ready to inspire!Can you use any of these days in your content this month? Perhaps you’re a garde...
03/04/2025

🌷 April awareness days ready to inspire!

Can you use any of these days in your content this month?

Perhaps you’re a garden centre and can offer hints and tips on what we should all be doing in the garden during National Gardening Week.

You can have great fun on ASMR day. Whether you’re a product or service based business, give a snapshot of what you do using different sounds. Get creative!

If you’re a dance school, use International dance day to showcase your school and your students’ talents.

Remember to pepper your content with these and only use the days that are relevant to you and your business.

Which awareness days will you use?

Save this post and come back to it when you need some inspo!

🙋🏻‍♀️Helping theatres and small businesses with social media, marketing and copywriting. DM me today!

You might think you're struggling for content ideas… but the truth is, you’re not. You already have a list of topics. Fr...
18/03/2025

You might think you're struggling for content ideas… but the truth is, you’re not.

You already have a list of topics. From every question your customers ask to every conversation you have about your product/service - it is all a content idea waiting to happen!

Take a few minutes this morning and write a list of all the questions you've been asked, the emails and DMs you've been sent, comments on your socials posts, customer interactions etc.

What were they asking? What problem do they need solved? What are they confused with?

Turn those questions into posts, carousels, Reels and stories. The options are endless.

Enjoy creating!

If you need social media help or advice, please get in touch.

👉 Helping theatres and small businesses in Buckinghamshire with social media, marketing and copywriting.

🌼 Ideas to help you plan your content this month. Here are just a few awareness weeks and days that you could use in you...
02/03/2025

🌼 Ideas to help you plan your content this month.

Here are just a few awareness weeks and days that you could use in your content throughout March to liven it up a little or use as inspiration.

Remember to not base all your content on these days, and only use days that reflect you and your business.

If you need help planning and creating your content - please get in touch!

Remember to save this post so you can come back to it when you need to.

👉 Helping theatres and small businesses in Buckinghamshire with social media, marketing and copywriting.

⭐️ Starting back after a half term break can always be tough!So, here are a few content ideas to get you back into the s...
24/02/2025

⭐️ Starting back after a half term break can always be tough!

So, here are a few content ideas to get you back into the swing of things this week.

Remember that you don’t have to post daily - these are just for inspiration.

Have fun with these and follow for more tips.

👉 Helping theatres and small businesses in Buckinghamshire with social media, marketing and copywriting.

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A little bit about me...

Hello, I’m Nicki, a freelance publicist at ProbetsPR - an independent PR and communications consultancy based in North Buckinghamshire.

I work with local businesses to develop creative and tailored PR and communications strategies that deliver on any budget. There is no ‘one size fits all’ approach. I have fourteen years of experience in PR and communications and specialise in public relations, web content management, social media campaigns, creative copywriting and event management. If you’d like to find out more about what I can do for you and your business, please get in touch. You can reach me on either 07939877511 or [email protected].

I look forward to speaking to you.

Nicki