aube du luxe

08/09/2021

02/09/2021

Mix well and consumer often 🌸

01/09/2021

𝐖𝐡𝐚𝐭 𝐢𝐬 𝐖𝐞𝐥𝐥𝐧𝐞𝐬𝐬?

Wellness is a modern word with ancient roots. The key tenets of wellness as both preventive and holistic can be traced back to ancient civilizations from the East (India, China) to the West (Greece, Rome).

The Global Wellness Institute defines wellness as the active pursuit of activities, choices and lifestyles that lead to a state of holistic health.

There are two important aspects to this definition. First, wellness is not a passive or static state but rather an “active pursuit” that is associated with intentions, choices and actions as we work toward an optimal state of health and wellbeing.

Second, wellness is linked to holistic health—that is, it extends beyond physical health and incorporates many different dimensions that should work in harmony.

Wellness is an individual pursuit—we have self-responsibility for our own choices, behaviors and lifestyles—but it is also significantly influenced by the physical, social and cultural environments in which we live.

Via

26/08/2021

Wellness tourism is a growing industry, supported by travellers actively seeking ways to enhance their well-being on the go.

The concept of wellness tourism, first coined by French sociologist Émile Durkheim in 1912, is called “collective effervescence”, and refers to the way communal gatherings can intensify the experience of the group.

The intoxication of shared activities, such as a yoga class or group hike, can enhance the emotional quality and create deep bonds between the actors, Durkheim surmised.

By Peter Rubinstein via

25/08/2021

It’s National Wellness Month! 💆🏻‍♀️

25/08/2021

Wellness travel is trending, as more affluent consumers incorporate wellness into their lifestyles.

From travel and hospitality to fashion, beauty and fitness, wellness tourism creates opportunities for all businesses to infuse elements of wellness into their offerings to capture travellers’ spending.

Wellness travel has traditionally been associated with luxury spa holidays.

But as self-care has evolved into a daily goal, wellness travel is now taking many different forms and incorporating things like digital detox, healthier food options, fitness concierge, sleep enhancement and more.

By Samantha Woodworth via

24/08/2021

Consumers are placing more value on health and wellness than on material objects these days, and the definition of health and wellness has evolved.

The phrase no longer refers simply to a lack of illness and disease, but to a more holistic state of being, where one’s mental, physical and emotional health are in sync.

And in an era in which so many catalog their lives on social media, looking great, feeling good and sleeping well are the new luxuries that consumers want to enjoy and flaunt.

By Deborah Weinswig via

20/08/2021

Link in bio ✨

20/08/2021

Read full article. Link in bio.